At a Glance
- Tasks: Manage and optimise Google Ads and PPC campaigns while leading a dynamic digital marketing team.
- Company: Join an award-winning digital agency with an employee-owned culture.
- Benefits: Enjoy flexible working, private healthcare, profit share, and career progression.
- Other info: Opportunity to develop your management skills while working with diverse clients.
- Why this job: Combine hands-on marketing with leadership in a vibrant, supportive environment.
- Qualifications: 3+ years in digital marketing with strong Google Ads and SEO knowledge.
The predicted salary is between 32000 - 40000 £ per year.
Are you a Digital Marketing Manager, PPC Manager or Digital Account Manager with experience across Google Ads and SEO, looking to step into a varied role combining hands-on digital marketing with people management and client strategy?
On offer is the opportunity to join an established, award-winning digital agency with an employee-owned culture. You will work across a varied portfolio of clients while helping lead and develop the digital marketing team, with ongoing support available to strengthen your management and leadership skills.
In this role, you will take ownership of key client campaigns across PPC and SEO, with a particular focus on Google Ads. Alongside campaign delivery, you will support and develop members of the digital team, maintain quality standards and act as a senior point of contact for clients. You do not need to be a technical specialist in every channel; the business is looking for a strong all-round digital marketer with the right attitude, commercial awareness and ability to get the best from people.
This role would suit a Digital Marketing Manager, PPC Manager, Paid Media Manager, Digital Account Manager or Senior Digital Marketing Executive with Google Ads and SEO experience who is looking to combine hands-on marketing with team leadership.
The Role- Manage and optimise Google Ads and PPC campaigns
- Develop and oversee SEO and digital marketing strategies
- Manage key client accounts and campaign performance
- Support, coach and develop PPC and SEO specialists
- Lead 1-2-1s and personal development plans
- Maintain quality standards across client campaigns
- Support client retention, growth and new proposals
- Hybrid / flexible working
- 3+ years' digital marketing experience
- Strong Google Ads / PPC knowledge
- Good understanding of SEO
- People management or team leadership experience
- Confident managing client relationships
- Google Ads certification advantageous
- Strong communication and commercial skills
- Able to attend team meetings in Lincoln when required
If you are interested in this role, please note the following: We are an equal opportunities employer and welcome applications from all suitable candidates. The salary advertised is a guideline for this position. The offered remuneration will be dependent on the extent of your experience, qualifications and skill set.
Digital Marketing Manager in Lincoln employer: Peopleforge
Join a dynamic and innovative team at one of the UK's fastest-growing ecommerce brands, where your expertise as a CRM Marketing Manager will be valued and impactful. Enjoy a flexible working environment with hybrid options, competitive salary, and opportunities for career progression, all while contributing to a brand that is passionate about motorcycle and lifestyle clothing. With a strong focus on employee growth and a collaborative culture, this role offers you the chance to shape the future of customer engagement and retention strategies in a thriving industry.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager in Lincoln
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Peopleforge and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Peopleforge are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Peopleforge on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Peopleforge. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Manager in Lincoln
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Peopleforge. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Peopleforge:Show us that you’ve done your homework! In your application, briefly mention what you admire about Peopleforge’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Peopleforge
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Peopleforge will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Peopleforge, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
