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- Tasks: Manage and execute engaging customer events, both virtual and in-person.
- Company: Join a leading global tech organisation focused on innovative solutions.
- Benefits: Enjoy flexible working options and exciting corporate perks.
- Why this job: Be part of a dynamic team that values creativity and collaboration.
- Qualifications: 4+ years in event management with strong project management skills required.
- Other info: Opportunity to travel and engage with diverse stakeholders.
The predicted salary is between 36000 - 60000 £ per year.
Job Opportunity: Events Marketing Manager
Location: Flexible (with travel requirements within pre-defined territories)
Company: Global Solutions Tech Org
About the Role: We are seeking an experienced and motivated Events Marketing Manager to join our dynamic team. In this role, you will support all customer events within pre-defined territories by crafting engaging virtual and in-person experiences to communicate our story, drive brand awareness, and demand, while aligning with our core marketing campaigns. You will work closely with various teams, manage successful event execution, and ensure an excellent customer experience throughout.
Key Responsibilities:
- Event Activation & Management: Activate event requests, gather input needs, and drive successful event engagements that meet customer needs and business objectives.
- Lead and manage the Go-To-Marketing Event Calendar, aligning with regional plans to ensure seamless communication and organization of events.
- Event Planning & Execution: Collaborate with local marketing teams to plan, consolidate, and communicate on live, virtual, and on-demand events. Oversee programming and project management for events from inception to post-event follow-up. Manage event logistics, including vendor coordination, registration, agenda, communications, and attendee experience.
- Collaboration & Stakeholder Engagement: Work with cross-functional teams to define event requirements and objectives, aligning on expectations and communications for seamless execution. Manage relationships with stakeholders across business units, partners, and customers to ensure event success.
- Performance Tracking & Reporting: Implement success metrics and lead management processes to measure event impact and ROI. Provide comprehensive reporting on event performance, utilizing tools to track registration and data insights.
- Third-Party Event Participation: Lead participation at key 3rd-party industry events, ensuring brand visibility and sponsorship alignment. Manage smaller, intimate events with a focus on seamless registration, data management, and stakeholder collaboration. Oversee registration support and manage event-specific processes including lead tracking and marketing campaign alignment. Manage flagship marketing-funded events from concept to completion, ensuring end-to-end project management, location scouting, creative asset development, agenda and content management, and event promotion. Lead the coordination of internal and external speakers, audience acquisition, budget management, and compliance with privacy and sustainability policies.
Minimum Qualifications:
- At least 4 years of Event Management experience in a similar role within a global organization.
- Strong project management skills with a natural ability to lead and organize multiple events simultaneously.
- Proficiency with event tools and processes, including Cvent (or similar platforms), MS Office, and marketing automation tools.
- Experience in event marketing, including data management, registration, and website management.
- Stakeholder management experience, both internally and externally, with a focus on cross-functional collaboration.
- Strong verbal, written, and interpersonal communication skills.
- Knowledge of financial management and compliance in event planning, including budget oversight and sustainability alignment.
- English language proficiency, with additional European languages as a plus.
Desired Skills:
- Strategic thinking with a results-driven mindset.
- Ability to thrive in a fast-paced, policy-driven environment while balancing competing priorities.
- A customer-centric mindset, with a focus on providing an exceptional event experience.
- Strong analytical skills to evaluate event success and optimize future initiatives.
Events Marketing Manager employer: People Source Consulting Ltd
Contact Detail:
People Source Consulting Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Events Marketing Manager
✨Tip Number 1
Network with professionals in the events marketing field. Attend industry conferences and local meetups to connect with potential colleagues and learn about the latest trends. This can help you gain insights into what companies like us are looking for in candidates.
✨Tip Number 2
Familiarise yourself with event management tools such as Cvent or similar platforms. Being proficient in these tools will not only enhance your skill set but also demonstrate your readiness to hit the ground running in a role like ours.
✨Tip Number 3
Showcase your project management skills by volunteering to organise events, even on a small scale. This hands-on experience will provide you with practical examples to discuss during interviews and highlight your ability to manage multiple tasks effectively.
✨Tip Number 4
Research our company’s past events and marketing strategies. Understanding our brand story and how we engage with customers will allow you to tailor your approach and demonstrate your enthusiasm for joining our team when you apply through our website.
We think you need these skills to ace Events Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in event management and marketing. Focus on specific achievements that demonstrate your ability to lead successful events and manage stakeholder relationships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for events marketing. Mention how your skills align with the company's goals and how you can contribute to their success in creating engaging customer experiences.
Highlight Relevant Skills: In your application, emphasise your project management skills, proficiency with event tools, and experience in data management. Be sure to mention any specific platforms you have used, such as Cvent or similar.
Showcase Your Communication Skills: Since strong verbal and written communication skills are essential for this role, provide examples of how you've effectively communicated with stakeholders in past events. This could include managing teams, liaising with vendors, or engaging with attendees.
How to prepare for a job interview at People Source Consulting Ltd
✨Showcase Your Event Management Experience
Be prepared to discuss your previous event management roles in detail. Highlight specific events you've organised, the challenges you faced, and how you overcame them. This will demonstrate your hands-on experience and problem-solving skills.
✨Understand the Company’s Brand and Values
Research the company thoroughly before the interview. Understand their brand story, values, and recent events they've hosted. This knowledge will help you align your answers with their expectations and show that you're genuinely interested in the role.
✨Prepare for Stakeholder Management Questions
Since stakeholder engagement is crucial for this role, be ready to discuss how you've managed relationships with various stakeholders in the past. Use examples to illustrate your communication skills and ability to collaborate across teams.
✨Demonstrate Your Analytical Skills
The role requires tracking event performance and ROI. Be prepared to talk about how you've used data to evaluate the success of past events. Discuss any tools or metrics you've employed to measure impact and optimise future initiatives.
