At a Glance
- Tasks: Create engaging social media content and manage our WS Truck Spotting app.
- Company: Join the dynamic WS Media team within a diverse portfolio of businesses.
- Benefits: Competitive salary, creative environment, and opportunities for travel.
- Other info: Exciting role with potential for growth and collaboration across various projects.
- Why this job: Bring brands to life through digital storytelling and connect with communities.
- Qualifications: Experience in social media content creation and strong communication skills.
The predicted salary is between 35000 - 40000 £ per year.
Location: Cannock (with occasional travel)
Hours: Full-time, 37.5 hours per week
Salary: Dependent on experience
Experience: Prior relevant experience preferred
Driving: Full UK driving licence and access to a vehicle essential
Overview
We're looking for a creative and enthusiastic Social Media & Digital Content Creator to join our growing WS Media team. WS Media is the central marketing function of the WS Holdco Group, supporting a diverse portfolio of businesses including The APC, William Stobart & Son, WS People Providers, Bis Henderson and WS Digital. We lead and coordinate marketing activity across the Group, ensuring brand consistency, strategic alignment and a unified market presence across all of our businesses.
This is a varied and hands-on role that combines social media content creation with the day-to-day management of our new WS Truck Spotting app and website. You'll be responsible for creating engaging content, managing user-generated content, building online communities and promoting our brands across multiple digital channels. You'll also have the opportunity to travel to sites across the UK, capturing stories, people and projects and bringing our brands to life through engaging digital content.
Key Responsibilities
- Content Creation & Social Media
- Capture engaging photo and video content using mobile devices and cameras.
- Edit and produce short-form video and image content for social media platforms including LinkedIn, Facebook, Instagram and TikTok.
- Work closely with app users, colleagues and customers to bring their stories, achievements and projects to life through engaging digital content.
- Assist with planning and scheduling social media content.
- Monitor current social media trends and identify opportunities to create engaging content.
- Ensure all content aligns with brand guidelines and marketing objectives.
- Support wider marketing campaigns with creative digital content.
- App & Website Management
- Manage the day-to-day submissions received through the WS Truck Spotting app and website.
- Review, moderate and approve truck spotting sightings and other user-generated content.
- Liaise with members of the public regarding their submissions and enquiries.
- Upload news stories, images and website content using the content management system (CMS).
- Monitor app and website activity, user engagement and performance.
- Identify engaging user-generated content and stories that can be repurposed across the Group's social media channels.
- Assist with the ongoing promotion and development of the app and website.
- General Marketing Support
- Liaise with photographers, sign-writing companies and other external suppliers.
- Work collaboratively with the wider WS Media team on campaigns and marketing initiatives.
- Assist with the planning and delivery of marketing campaigns and provide general administrative support to the wider WS Media team.
- Occasionally attend events, depot visits and company activities to capture content.
Requirements
- Previous experience creating engaging content for social media.
- Strong understanding of major social media platforms and social media best practice.
- Confident capturing high-quality photo and video content using mobile devices and cameras.
- Experience editing video content using Adobe Premiere Pro, CapCut or similar software.
- Excellent communication and interpersonal skills.
- Positive, approachable and confident when working with people across all levels of the business.
- Excellent organisational skills with the ability to manage multiple projects and meet deadlines.
- Strong attention to detail.
- Experience using website content management systems (CMS) would be advantageous.
- Up to date with digital marketing and social media trends.
- Self-motivated with the ability to work independently and use initiative.
- Full UK driving licence and access to a vehicle.
Social Media and Digital Content Creator in Great Wyrley employer: People Providers
People Providers is an excellent employer for 3.5t Van Drivers, offering a supportive work culture that prioritises safety and customer service. With competitive pay rates and guaranteed hours, employees can enjoy financial stability while being part of a dedicated logistics team in the vibrant location of Warwick. The company also fosters growth opportunities, ensuring that drivers can develop their skills and advance within the organisation.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media and Digital Content Creator in Great Wyrley
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for People Providers and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like People Providers are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with People Providers on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at People Providers. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media and Digital Content Creator in Great Wyrley
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit People Providers. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of People Providers:Show us that you’ve done your homework! In your application, briefly mention what you admire about People Providers’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at People Providers
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at People Providers will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At People Providers, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
