At a Glance
- Tasks: Drive product marketing by creating engaging sales materials and content.
- Company: Join a dynamic B2B SaaS company with a collaborative culture.
- Benefits: Competitive salary, generous leave, healthcare, and employee perks.
- Other info: Opportunity for strategic growth and ownership in product marketing.
- Why this job: Shape product messaging and make a real impact on sales success.
- Qualifications: 2+ years in B2B SaaS marketing with strong writing and communication skills.
The predicted salary is between 45000 - 48000 € per year.
This is a hands-on product marketing role, reporting to the Head of Marketing. You'll sit between product, sales and marketing — translating what our platform does, and the expert team behind it, into clear messaging and the assets that help sales have sharper conversations with prospects and clients.
- Sales enablement
- Create and maintain core sales materials including decks, case studies, one-pagers, ROI tools, videos and competitor battlecards.
- Support the sales process with new assets and messaging tailored to different stages of the funnel.
- Work closely with BD and wider commercial teams to understand objections, feedback and market trends.
- Product & platform content
- Stay close to the product roadmap and turn updates into clear, engaging messaging for clients and prospects.
- Create campaign assets and content including reports, videos and whitepapers.
- Develop platform-focused content such as explainers, help and knowledge base content.
- Collaboration
- Act as a key link between tech dev and commercial teams.
- Work with the wider marketing team across campaigns and events.
- Help improve consistency and quality across marketing output.
What you’ll bring
- ~2+ years’ experience in B2B SaaS or product-focused marketing.
- Strong writing and communication skills, with the ability to simplify complex ideas.
- Experience working closely with sales and product teams.
- Confident creating polished, client-facing assets independently using tools such as Canva, Figma and/or Adobe Creative Suite.
- A proactive, hands-on approach and willingness to get involved across different areas of marketing.
- Good commercial awareness and understanding of how marketing supports pipeline and revenue.
How the role grows
In the next 12–18 months, this role will take on greater ownership of product marketing and contribute strategically. Hiring an additional in-house designer will allow you to shift from execution to focusing on strategy, positioning, and messaging.
Salary & Benefits
- ~£45,000 - 48,000 p.a.
- Annual leave starting at 28 days + bank holidays + 2 days/year PTO for volunteering + 1 day off for every 5 years worked
- Company healthcare & pension
- Employee perks, cycle salary sacrifice scheme, discounts & wellbeing
- All the home working tools you need
Product Manager - Digital Marketing in City of London employer: People Insight
As a Product Manager in Digital Marketing, you'll thrive in a dynamic and collaborative environment that values innovation and creativity. With a strong focus on employee growth, our company offers extensive benefits including generous annual leave, healthcare, and opportunities for professional development, all while fostering a culture of teamwork and open communication. Located in a vibrant area, we provide the tools and support necessary for you to excel and make a meaningful impact in your role.
StudySmarter Expert Advice🤫
We think this is how you could land Product Manager - Digital Marketing in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We can’t stress enough how valuable personal connections can be in landing that dream job.
✨Tip Number 2
Showcase your skills! Create a portfolio of your work, especially if you’ve got experience with sales materials or campaign assets. We love seeing what you can do, so make it easy for potential employers to see your talent.
✨Tip Number 3
Prepare for interviews by understanding the company’s product and market. We recommend doing your homework on their platform and thinking about how you can contribute to their goals. It’ll show you’re genuinely interested!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we’re always looking for passionate individuals who want to make an impact in product marketing.
We think you need these skills to ace Product Manager - Digital Marketing in City of London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Product Manager role. Highlight your experience in B2B SaaS and product-focused marketing, and show us how your skills align with what we're looking for.
Show Off Your Writing Skills:Since strong writing is key for this role, include examples of your work that demonstrate your ability to simplify complex ideas. Whether it's a case study or a marketing asset, let your writing shine!
Be Proactive:We love candidates who take initiative! In your application, mention any projects where you took the lead or went above and beyond. This shows us you're ready to dive into the hands-on nature of the role.
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.
How to prepare for a job interview at People Insight
✨Know Your Product Inside Out
Before the interview, make sure you understand the product and its features thoroughly. Familiarise yourself with the platform's capabilities and how it stands out in the B2B SaaS market. This will help you articulate clear messaging and demonstrate your ability to translate complex ideas into simple terms.
✨Showcase Your Sales Enablement Skills
Prepare examples of sales materials you've created in the past, such as decks or case studies. Be ready to discuss how these assets supported the sales process and improved client conversations. Highlight your experience in tailoring messaging for different stages of the sales funnel.
✨Demonstrate Collaboration Experience
Since this role involves working closely with various teams, come prepared with examples of successful collaborations. Talk about how you've acted as a bridge between tech and commercial teams, and how you’ve contributed to improving marketing output consistency and quality.
✨Be Proactive and Hands-On
Emphasise your proactive approach during the interview. Share instances where you took the initiative to create campaign assets or content independently. Discuss your familiarity with tools like Canva or Adobe Creative Suite, and how you can leverage them to produce polished, client-facing materials.
