At a Glance
- Tasks: Lead product launches and develop market strategies for smart home technologies.
- Company: Join a forward-thinking tech company focused on innovation and collaboration.
- Benefits: Competitive salary up to £65k, inclusive culture, and opportunities for growth.
- Other info: Diverse and inclusive workplace welcoming all qualified candidates.
- Why this job: Make an impact in the smart home industry while utilising your Mandarin skills.
- Qualifications: 3+ years in GTM roles, strong analytical skills, and fluent in Mandarin.
The predicted salary is between 44595 - 54505 £ per year.
Your New Job Title: Mandarin speaking Senior GTM Specialist - Reading
The Skills You'll Need:
- Mandarin
- GO-TO-MARKET
- Product launch
Your New Salary: Up to £65k, depending on experience
Office based
Perm Start: ASAP
What You'll be Doing:
- Core GTM Responsibilities
- Market Entry Strategy Design
- Assist in developing end-to-end product launch plans, including market selection, pricing strategies (channel/promotional/regional pricing structures), channel planning, and promotion timelines
- Conduct deep analysis of UK/Ireland market demands to identify product differentiation points (e.g., technical advantages/scenario-based solutions)
- Develop competitive benchmarking models and produce sales toolkits (product USPs/KSPs, competitive comparison guides, user case libraries)
- Cross-Department Collaboration & Resource Integration
- Lead GTM processes by aligning resources across R&D, supply chain, marketing, and sales departments (e.g., marketing strategies, campaign scheduling)
- Design product training systems covering technical parameter explanations, scenario-based sales guides, and potential after-sales issue avoidance
- Coordinate with HQ for product localization (e.g., firmware version iterations, packaging compliance verification)
- Product Lifecycle Management
- Monitor KPIs (product ratings, return rates, sales volume, market share) to dynamically adjust GTM strategies
- Collect end-user feedback and analyse market/competitor trends to drive next-gen product requirements
- Engineering Support Responsibilities
- Execute product reliability testing (competitive product comparative testing/household environment testing)
- Provide pre-sale technical proposals (e.g., home network employment/security recommendations) and post-sale troubleshooting
- Submit localization improvement suggestions (software/hardware features, installation guidelines, certification compliance)
The Skills You'll Need to Succeed:
- 3+ years in smart hardware GTM roles with full participation in ≥2 product launch projects
- Experience in cross-timezone collaboration (China HQ + European markets)
- In-depth understanding of smart home/networking technologies and products
- Strong analytical, self-learning, and problem-solving skills
- Ability to work in a collaborative team environment
- Valid driver’s license
Preferred:
- Proficiency in GTM methodologies
- Relevant technical certifications in ICT
- Fluent in Mandarin (written & spoken)
People First is committed to increasing diversity, and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status or whether or not they have a disability.
Mandarin speaking Job - Senior GTM Specialist-Reading - wm employer: People First Team Japan/ピープルファーストチームジャパン
As a leading employer in Reading, we pride ourselves on fostering a dynamic and inclusive work culture that prioritises employee growth and development. With competitive salaries of up to £65k and a commitment to diversity, we offer unique opportunities for Mandarin-speaking professionals to thrive in their careers while collaborating across departments to drive innovative product launches in the smart hardware sector.
Contact Details:
People First Team Japan/ピープルファーストチームジャパン Recruitment Team
