At a Glance
- Tasks: Drive media sales, build client relationships, and develop creative proposals.
- Company: Join Penton Media Group, Northern Ireland's leading independent media company.
- Benefits: Competitive salary, bonus potential, flexible working, and career progression.
- Other info: Exciting opportunities for personal development in a supportive environment.
- Why this job: Be part of a dynamic team and shape a respected brand in the hospitality industry.
- Qualifications: 3+ years in media sales, strong presentation skills, and a passion for growth.
The predicted salary is between 32000 - 36000 € per year.
Penton Media Group is proudly celebrating 32 years as Northern Ireland's leading independent magazine, exhibitions and events company, and we are growing again.
Join a Small, Ambitious Media Team
You’ll be part of a close-knit team where collaboration is key. In this role, you’ll work directly alongside the Editor of Licensed & Catering News (LCN), shaping and growing one of the industry’s most respected brands, now celebrating its 86th Anniversary. Our media platforms include digital magazines, weekly e-newsletters and Gala Awards Dinners, giving you a wide range of assets to sell and develop.
We are now recruiting a Media Sales Manager for Licensed & Catering News (est. 1940), the leading business magazine for the Hospitality Industry and the authoritative voice of the trade. This is a hands-on, exciting position with lots of room to grow, ideal for someone energetic, ambitious and ready to build their career in media. We are looking for a top-class executive with potential to grow.
What You’ll Be Responsible For:
- Digital magazine
- Online and website revenue
- Awards sponsorship packages
- Corporate Gala Dinner Table Sales
- Generating New Business Leads
Your Role
You will:
- Take ownership of annual advertising and sponsorship targets
- Drive revenue across digital, print and events
- Seek out new business opportunities in core and emerging markets
- Build strong relationships with clients and partners
- Produce standout proposals and client communications
- Bring creative commercial ideas to the table
- Deliver confident client presentations
- Contribute to Penton Media Group's wider business strategy
- Stay tuned into media, advertising and business trends
- Sell over the phone and face-to-face
- Support, motivate and coach members of the wider sales team
Because this role involves regular client meetings, industry events and off-site visits, a full driving licence is essential.
What You’ll Bring:
- 3+ years experience in media sales or a fast-paced direct sales environment
- A proven track record in new business development
- Strong presentation and reporting skills
- An enthusiastic, proactive and creative approach
- Excellent relationship-building skills
- A drive to grow, learn and progress quickly
We’re looking for someone with energy, ambition and a passion for media; someone who’s excited to take ownership of a respected brand and grow with it.
What We Offer:
- £32K-£36K basic salary
- £15K annual bonus potential
- Excellent career progression opportunities
- Continuous professional training
- Flexible hybrid working
- A supportive, close-knit team where your ideas genuinely matter
Ready to take the next step in your media career?
Job Type: Full-time
Work Location: Belfast
Closing date: 4th May 2026
Sales Manager (Media & Events) in Belfast employer: Penton Publications Ltd
Penton Media Group is an exceptional employer, offering a dynamic and collaborative work environment in the heart of Belfast. With a strong focus on employee growth, we provide excellent career progression opportunities, continuous professional training, and a supportive team culture where your ideas truly matter. Join us to be part of a respected brand in the media industry, with the chance to make a significant impact while enjoying flexible hybrid working arrangements.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Manager (Media & Events) in Belfast
✨Tip Number 1
Network like a pro! Attend industry events and connect with people in the media and hospitality sectors. Building relationships can lead to job opportunities that aren't even advertised.
✨Tip Number 2
Show off your personality! When you get the chance to meet potential employers, be yourself. Let your enthusiasm for media shine through during conversations and presentations.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Know what makes Penton Media Group tick, and come armed with ideas on how you can contribute to their success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Sales Manager (Media & Events) in Belfast
Some tips for your application 🫡
Show Your Passion for Media:When writing your application, let your enthusiasm for the media industry shine through. We want to see that you're not just looking for a job, but that you're genuinely excited about the opportunity to grow with us at Penton Media Group.
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your relevant experience in media sales. We love seeing how your skills align with what we're looking for, so don’t be shy about showcasing your achievements!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your key points stand out. Use bullet points if it helps, and don’t forget to proofread for any typos or errors!
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Penton Publications Ltd
✨Know Your Stuff
Before the interview, dive deep into Penton Media Group and its brands, especially Licensed & Catering News. Familiarise yourself with their recent projects, industry trends, and competitors. This will not only show your genuine interest but also help you tailor your responses to align with their goals.
✨Showcase Your Sales Skills
Prepare specific examples from your past experience that highlight your success in media sales or new business development. Be ready to discuss how you've driven revenue, built client relationships, and produced standout proposals. Numbers speak volumes, so if you can, quantify your achievements!
✨Bring Creative Ideas
Think about innovative commercial ideas you could bring to the table. Whether it’s a fresh approach to digital advertising or unique sponsorship packages, having a few ideas ready to share can demonstrate your proactive mindset and enthusiasm for the role.
✨Practice Your Presentation Skills
Since strong presentation skills are crucial for this role, practice delivering a mock presentation. Focus on clarity, confidence, and engaging storytelling. You might even want to prepare a mini-pitch for a hypothetical client to showcase your ability to sell effectively.
