At a Glance
- Tasks: Lead Speedo's athlete strategy across EMEA and engage with key athletes and federations.
- Company: Join Pentland Brands, a dynamic global family business with iconic active brands.
- Benefits: Competitive salary, 25 days holiday, brand discounts, health perks, and flexible working.
- Other info: Be part of a diverse team that values creativity and personal growth.
- Why this job: Make an impact in sports marketing while collaborating with top athletes and teams.
- Qualifications: Experience in sports marketing, strong relationship-building skills, and project management expertise.
The predicted salary is between 42000 - 84000 £ per year.
Overview
We\\\'re Pentland Brands; a dynamic, global family business, and proud owners and licensees of many iconic active and footwear brands. With a community of over 1,300 team members worldwide, we embrace diversity and inclusion, and champion growth and development. Our success is built on teamwork, courage, innovation, and an unwavering commitment to excellence.
What\\\'s the mission for this role?
As a key member of the global Sports Marketing team within the Brand Marketing function, you will lead the development and execution of Speedo\\\'s athlete strategy across the entire EMEA region. You will also support your closest teammate (a secondary EMEA Sports Marketing Manager) on the federation and club strategies across EMEA, ensuring alignment with global brand objectives and delivering best-in-class portfolio management, partnership activation, and campaign support.
This role is pivotal in maintaining Speedo\\\'s leadership in competitive swimming while identifying innovative ways to engage athletes and consumers across both performance and fitness markets. You will collaborate closely with internal teams and external partners to deliver impactful, consumer-centric initiatives that elevate the brand and drive measurable results.
What does this role do?
As our EMEA Sports Marketing Manager(Speedo), you will be responsible for:
- Athletes (Lead Responsibility)
- Own and drive the athlete strategy across EMEA.
- Build strong relationships with key athletes and ambassadors, integrating them into the Speedo family and brand programs.
- Develop individual athlete goals and activation plans aligned with brand strategy.
- Support athletes in creating innovative projects that enhance brand visibility and consumer engagement.
- Act as the primary point of contact for all EMEA athlete partnerships - including rising stars and emerging talent spotting
- Federations (Supporting Responsibility)
- Support the development and execution of federation partnerships across EMEA - particularly Aquatics GB and German Swimming Federation (DSV).
- Align mutual objectives and optimize programs and activations to generate value.
- Assist in identifying new opportunities with federations to enhance Speedo\\\'s presence and impact, across brand and commercial goals.
- Clubs (Shared Responsibility)
- Collaborate with the Global Head of Marketing - Competitive and the secondary EMEA Sports Marketing Manager to shape a new approach to working with swim clubs across EMEA, delivering against brand and commercial objectives.
- Support club engagement strategies in partnership with commercial and teamwear teams.
- General Responsibilities
- Work cross-functionally with Brand Management, Product, Innovation and Commercial teams to activate partnerships in innovative and disruptive ways.
- Support product seeding, campaign integration, and competitive product familiarization.
- Ensure delivery of sports marketing initiatives aligns with business needs and commercial goals.
- Leverage relationships through PR, experiential, digital, social, event, and retail activities.
- Collaborate on contractual obligations and event management to maximize Speedo\\\'s exposure.
- Provide OTG support at major championships and events across EMEA.
- Contribute to the Commonwealth Games 2026 and LA28 Olympic strategy in collaboration with global brand leads.
What do I bring to the role?
You just might be our next superstar if you have the following skills and experience:
- Proven experience in sports marketing and sponsorship within the sports industry.
- Exceptional relationship-building, negotiating and networking skills.
- Ability to manage complex projects across multiple markets.
- Well versed in progressive marketing tactics - including influencer, social and experiential.
- Experience in sponsorship ROI and contract management.
We want you to live our company principles, bringing a strong consumer focus, while always looking for ways to improve and grow in your role. Take ownership of your work and be proactive in solving problems whilst communicating openly and treating everyone with respect and kindness. And, of course, let your creativity shine by bringing your unique style and individuality to the Pentland Brands Team.
What\\\'s in it for me?
- Competitive salary + discretionary bonus
- 25 Days Holiday: Increases with length of service and the option to purchase additional days to suit your needs.
- Discounts: Brand discounts (including friends and family and JD Sports), Sample Sales, and other retail discounts and perks.
- Family-Friendly Benefits: Generous enhanced parental leave policies
- Health Perks: Choose from a variety of health-related perks including medical cash plan, critical illness cover, life assurance, gym and fitness discounts, dental insurance, eye care, and health screening to maintain your wellbeing.
- Travel Perks: Take advantage of our season ticket loan, cycle to work schemes, electric car schemes, and discounts on home charging units to support eco-friendly commuting.
- Flexible Working: We offer hybrid working and flexible working hours, allowing you to start your day earlier or later to help with commute costs or personal commitments.
- Chance to join our Charity, D&I and Sustainability employee networks.
As an equal opportunity employer, we\\\'re committed to fostering diversity and creating an inclusive culture across our business, stores, and office environment.
We warmly welcome your application.
EMEA Sports Marketing Manager (Speedo) in Nottingham employer: PENTLAND
Pentland Brands is an exceptional employer that champions diversity and inclusion while fostering a culture of teamwork, innovation, and personal growth. As part of the global Sports Marketing team, you will enjoy competitive salaries, generous holiday allowances, and a range of health and travel perks, all within a supportive environment that encourages creativity and collaboration. With opportunities to engage in meaningful projects and initiatives across the EMEA region, you'll be empowered to make a significant impact on the Speedo brand and its community of athletes.
StudySmarter Expert Advice🤫
We think this is how you could land EMEA Sports Marketing Manager (Speedo) in Nottingham
✨Show Your Creative Side
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✨Attend Industry Events
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We think you need these skills to ace EMEA Sports Marketing Manager (Speedo) in Nottingham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit PENTLAND. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of PENTLAND:Show us that you’ve done your homework! In your application, briefly mention what you admire about PENTLAND’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
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At PENTLAND, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
