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For Companies At a Glance
- Tasks: Lead brand strategies and create impactful marketing campaigns that resonate with consumers.
- Company: Join Pentland Brands, a leader in consumer, fashion, sport, and lifestyle marketing.
- Benefits: Enjoy competitive salary, generous holiday, health perks, and flexible working options.
- Why this job: Make a real impact in brand storytelling and connect with diverse audiences.
- Qualifications: Experience in brand marketing with strong storytelling and leadership skills.
- Other info: Be part of a dynamic team focused on creativity and consumer-led marketing.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Join to apply for the Senior Brand Marketing Manager (Endura) role at Pentland Brands.
Mission
Our Brand Marketing team shapes how our brands show up in the world — through compelling storytelling, smart strategy, and meaningful consumer experiences. As Senior Brand Marketing Manager, you will lead the creation and execution of brand strategies and integrated campaigns that strengthen brand equity, spark consumer connection, and drive commercial impact.
Responsibilities
- Leading the development and delivery of annual brand marketing strategies, working with cross‑functional partners to align brand, product, digital, retail and commercial priorities.
- Owning and delivering integrated marketing campaigns across digital, social, partnerships, retail, PR and experiential channels.
- Translating consumer insights, market trends and brand positioning into compelling narratives and creative briefs.
- Managing external creative, media, content and PR agencies to deliver best‑in‑class brand work.
- Overseeing campaign performance, analysing results and identifying opportunities to strengthen future activity.
- Advocating for the consumer in all decision‑making, ensuring the brand resonates with key audiences.
- Guiding the creation of brand guidelines, assets and toolkits to drive consistency across global markets and teams.
- Collaborating with product, design and commercial teams to support GTM planning and seasonal storytelling.
- Managing budgets, timelines and resources to ensure efficient, high‑quality campaign delivery.
- Mentoring and supporting junior team members, helping build capability and a high‑performing marketing culture.
Qualifications
- Significant experience in brand marketing, ideally within consumer, fashion, sport or lifestyle categories.
- Proven track record of developing and delivering integrated brand campaigns from strategy to execution.
- Strong understanding of the full marketing mix, including digital, social, partnerships, retail and PR.
- Ability to translate complex insights into clear, compelling brand direction and creative briefs.
- Excellent storytelling and brand‑building skills, with a passion for creative excellence.
- Strong leadership and stakeholder management skills, able to influence and inspire cross‑functional teams.
- Experience managing agencies and creative partners.
- A data‑informed mindset, with confidence analysing campaign performance and applying learnings.
- Highly organised, adaptable and able to manage multiple projects in a fast‑paced environment.
- A collaborative and proactive approach, with a passion for consumer‑led marketing.
Benefits
- Competitive salary + discretionary bonus
- 25 Days Holiday (increases with length of service and the option to purchase additional days)
- Brand discounts, sample sales and other retail perks
- Generous enhanced parental leave policies (including six months fully paid maternity leave)
- Health perks: medical cash plan, critical illness cover, life assurance, gym discounts, dental, eye care and health screening
- Travel perks: season ticket loan, cycle to work, electric car schemes and home charging discounts
- Flexible working: hybrid office with core hours and flexibility to adjust start time
We want you to live our company principles, bringing a strong consumer focus, while always looking for ways to improve and grow in your role. Take ownership of your work and be proactive in solving problems whilst communicating openly and treating everyone with respect and kindness. As an equal opportunity employer, we’re committed to fostering diversity and creating an inclusive culture across our business, stores and office environment. We warmly welcome your application. This vacancy is a newly created role as part of organisational changes. Final appointment will depend upon the outcome of consultation processes and affected employees will have priority for consideration.
Senior Brand Marketing Manager (Endura) employer: Pentland Brands
Contact Detail:
Pentland Brands Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Marketing Manager (Endura)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your best work and campaigns. This is your chance to showcase your storytelling and brand-building skills in a way that a CV just can't capture.
✨Tip Number 3
Prepare for interviews by researching the company and its brands. Understand their marketing strategies and be ready to discuss how you can contribute to their goals. Tailor your answers to show how your experience aligns with their needs.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of our team at Pentland Brands.
We think you need these skills to ace Senior Brand Marketing Manager (Endura)
Some tips for your application 🫡
Show Your Passion for Brand Marketing: When you're writing your application, let your enthusiasm for brand marketing shine through! We want to see how your experience aligns with our mission of creating compelling narratives and consumer connections.
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Brand Marketing Manager role. Highlight your relevant experience in developing integrated campaigns and managing cross-functional teams, as this is key for us.
Be Data-Driven: We love a candidate who can back up their ideas with data! In your application, mention any experience you have with analysing campaign performance and how you've used insights to drive future strategies.
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.
How to prepare for a job interview at Pentland Brands
✨Know Your Brand Inside Out
Before the interview, dive deep into Pentland Brands and Endura. Understand their brand values, recent campaigns, and market positioning. This knowledge will help you articulate how your experience aligns with their mission and how you can contribute to their storytelling and strategy.
✨Showcase Your Campaign Successes
Prepare specific examples of integrated marketing campaigns you've led. Highlight your role in developing strategies, managing agencies, and analysing performance. Use metrics to demonstrate the impact of your work, as this will resonate well with their focus on commercial impact.
✨Emphasise Collaboration Skills
Since the role involves working with cross-functional teams, be ready to discuss how you've successfully collaborated with product, design, and commercial teams in the past. Share stories that illustrate your ability to influence and inspire others while maintaining a consumer-led approach.
✨Be Data-Driven
Pentland Brands values a data-informed mindset, so come prepared to discuss how you've used data to inform your marketing decisions. Talk about how you've analysed campaign performance and applied learnings to future projects, showcasing your analytical skills and adaptability.
