Sales Associate

Sales Associate

Full-Time 20000 - 25000 £ / year (est.) No working from home possible
Pentland Brands

At a Glance

  • Tasks: Create a welcoming environment and provide expert advice to customers.
  • Company: Join Berghaus, a leading outdoor brand with a passion for adventure.
  • Benefits: Competitive pay, team spirit, and opportunities for personal growth.
  • Other info: Help shape a new store in Manchester and build a community around outdoor exploration.
  • Why this job: Be the face of Berghaus and help customers find their perfect gear.
  • Qualifications: Retail experience is a plus, but enthusiasm and a love for the outdoors matter most.

The predicted salary is between 20000 - 25000 £ per year.

We’re Pentland Brands: a global family business behind some of the world’s most iconic active and lifestyle brands. We bring integrity, energy and ambition to our work, setting high standards and striving to deliver great outcomes without ego.

As a Sales Associate, you are the face of Berghaus. You’ll create a welcoming, engaging environment for every customer—offering expert advice, sharing product knowledge, and helping people find the right gear for their needs. This is a hands‑on, customer‑focused role where your energy and attitude make the difference.

What you’ll be doing:

  • Customer Experience
    • Deliver friendly, confident, and authentic customer service
    • Engage customers to understand their needs and recommend the right products
    • Share product knowledge in a clear, relatable way (e.g. waterproofing, layering)
  • Product & Brand Knowledge
    • Build strong understanding of Berghaus products and technologies
    • Represent the brand with enthusiasm and credibility
    • Stay curious and up to date with new products and innovations
    • Contribute to achieving store targets (sales, conversion, ATV)
    • Support upselling and cross‑selling through genuine recommendations
  • Store Standards
    • Maintain high standards of visual merchandising and store presentation
    • Support stock replenishment, deliveries, and general store operations
    • Help ensure the store is always clean, organised, and customer‑ready
  • Team Contribution
    • Work collaboratively with the team to create a positive store environment
    • Support colleagues during busy periods and contribute to team success

What you’ll bring:

  • Previous retail or customer‑facing experience preferred (but not essential)
  • Positive, approachable, and enthusiastic
  • Passion for helping customers and delivering great service
  • Interest in the outdoors or performance‑led products
  • Strong communication and people skills
  • Willingness to learn and develop product knowledge
  • Team player with a proactive attitude

Why Berghaus?

Berghaus is a brand built for the outdoors, shaped by decades of innovation, exploration and a belief that great kit helps people go further. Our new Manchester store is an opportunity to bring that spirit to life in one of the UK’s most dynamic cities, creating a space where customers can discover technical product, get expert advice and connect with a brand that understands real life outside. Joining Berghaus Manchester means becoming part of something from the beginning. You’ll help build the team, set the standard for service and storytelling, and create a store that customers trust, return to and see as part of their outdoor journey.

The Interview Process

We want our interview process to feel clear, straightforward, and supportive. If your experience and expectations look like a strong match for the role, here’s what you can expect next:

  • Talent Team Intro Call - A 30-minute video call with our Talent Team to get to know each other, talk through the role and your experience, and answer any questions you have.
  • Experience Interview - A more in-depth interview (usually online) with the hiring manager to explore your skills, experience and approach, and how these align with the role, our principles, and our ways of working.
  • Final Interview - A final in-person interview at our office, focused on deeper discussion and practical application, giving you the chance to meet more of the team and see Pentland Brands in action.

Sales Associate employer: Pentland Brands

At Berghaus, we pride ourselves on being an exceptional employer, offering a vibrant work culture that values integrity, energy, and ambition. Our new Manchester store provides a unique opportunity for Sales Associates to engage with customers in a dynamic environment, while also benefiting from ongoing training and development in product knowledge. Join us to be part of a passionate team that is dedicated to delivering outstanding customer experiences and shaping the future of outdoor retail.

Pentland Brands

Contact Details:

Pentland Brands Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Sales Associate

Tip Number 1

Get to know Berghaus inside out! Familiarise yourself with their products and values. When you walk into that interview, you want to show them you’re not just another candidate; you’re a passionate advocate for the brand.

Tip Number 2

Practice your customer service skills! Think about how you would engage with customers in-store. Role-play scenarios with friends or family to get comfortable with recommending products and handling questions.

Tip Number 3

Be ready to share your own experiences! Whether it’s a time you helped a customer find the perfect gear or a moment you worked as part of a team, have those stories at the ready to showcase your skills and attitude.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to connect with us directly.

We think you need these skills to ace Sales Associate

Customer Service
Product Knowledge
Communication Skills
Teamwork
Sales Techniques
Visual Merchandising
Problem-Solving Skills

Some tips for your application 🫡

Show Your Personality:When writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to express your enthusiasm for the role and the brand. A bit of authenticity goes a long way in making your application stand out.

Tailor Your Experience:Make sure to highlight any relevant experience you have, especially in retail or customer service. We’re looking for those who can engage with customers and provide great service, so share specific examples that showcase your skills and passion for helping others.

Know Your Stuff:Do a bit of homework on Berghaus and our products before applying. We love candidates who are curious and knowledgeable about what we offer. Mentioning specific products or innovations in your application shows us you’re genuinely interested and ready to represent the brand.

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to the right people. Plus, it shows us you’re proactive and keen to join our team at Berghaus!

How to prepare for a job interview at Pentland Brands

Know Your Products

Before the interview, dive deep into Berghaus products and technologies. Familiarise yourself with key features like waterproofing and layering. This will not only impress your interviewers but also show your genuine interest in the brand.

Showcase Your Customer Service Skills

Prepare examples from your past experiences where you provided excellent customer service. Think about how you engaged with customers, understood their needs, and made recommendations. This will demonstrate your ability to create a welcoming environment.

Emphasise Teamwork

Since this role involves working collaboratively, be ready to discuss how you've contributed to team success in previous roles. Share specific instances where you supported colleagues or helped maintain a positive atmosphere during busy times.

Be Enthusiastic and Authentic

Your energy and attitude are crucial for this role. During the interview, let your passion for the outdoors and helping customers shine through. Authenticity goes a long way in making a lasting impression!