DIGITAL MARKETING MANAGER

Job Introduction

Pentagon Motor Group are excited to announce that we have an amazing new career opportunity for a Digital Marketing Manager to join a team of highly talented and passionate colleagues in our Derby based Marketing department.

This role will see you supporting our Brand Directors and General Managers with a structured and pro‑active digital marketing service.

Being the digital expert for the group, you will develop and manage the digital strategy for the business as well as bring great digital innovation.

Benefits

When you join Pentagon, from Day 1 you'll have access to a comprehensive benefits package including:

• 31 days holiday per year (including Bank Holidays) that will increase with length of service.
• Recommend a Friend Scheme.
• Discounted days out with family and friends.
• Retail discounts saving £££'s on shopping and dining out.
• Fully funded, Nationally Recognised Qualifications.
• Manufacturer specific training.
• Salary Finance.
• 24 hour access to the Employee Assistance Programme and designated site Mental Health First Aiders.
• Team member Pension Scheme contributions.
• Friends & family Customer Referral Payments
• Discounts on products and services that we provide for family and friends.

We pride ourselves on offering exceptional training and development opportunities along with realistic career paths for each member of our Team.

What will you be doing?

• Developing and executing brand specific digital Marketing strategies that complement the national activity and drive local performance.
• Management of PPC and SEO activity schedules.
• Development of group websites and maintenance.
• Social media strategy and implementation.
• Identification of alternative digital channels for Marketing opportunity.
• Management of all digital reporting including management of all group digital feeds and tracking.
• Management of identified group agencies that support the digital offering.
• Being the key point of digital contact from both an internal and external perspective for all digital marketing activities.
• Understand, coach and inspire internal team members so they develop their knowledge and skills from a digital perspective.
• Development of internal and external presentations that support Pentagon and Motus group.
• Managing the digital sales funnel, providing stakeholders with clear insight in to both successes and opportunities.
• Liaison with the Manufacturers to ensure that all Marketing KPI’s are achieved.
• Financial understanding of budgets, to ensure correct coding and forecasting whilst minimising ineffectual spend.
• Agency Management of group identified suppliers.
• Working closely with the Group Support functions to ensure the group plan is delivered.
• Ideal Candidate Will
• Be educated to a graduate level with a preference for recognised Digital/Marketing qualification.
• Ideally have a minimum of 5 years Digital Marketing/E-commerce related experience.
• Demonstratable experience working in key advertising/Marketing disciplines.
• Have proven ability to work with data tools and reporting software, including Excel.
• Have experience of Marketing automation tools such as hubspot/Salesforce.
• Possess the ability to present at multiple levels ensuring support and buy‑in of strategies.
• Communicate highly and effectively both verbally and written.
• Demonstrate good budgetary management and analysis.
• Possess excellent analytical skills that support process development and Marketing ROI.
• Have passion for both digital systems and the automotive industry, including knowledge of how the automotive industry works.
• Show exceptional attention to detail.
• Have a proven ability to manage suppliers ensuring a partnership is achieved that is mutually beneficial.
• Automotive experience and previous demonstrable management of teams would be desirable.
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