At a Glance
- Tasks: Lead a paid media campaign and assist with digital marketing strategies.
- Company: Join Penguin Random House UK, a leader in publishing and digital media.
- Benefits: Paid internship at London living wage with valuable industry experience.
- Why this job: Gain hands-on experience in digital marketing and ecommerce while making a real impact.
- Qualifications: Must be over 18 and from a lower socio-economic background.
- Other info: Full-time hybrid role with opportunities for creative and data-driven learning.
The predicted salary is between 500 - 1500 £ per month.
Are you commercially sharp and creative? Do you want to understand how campaigns convert attention into sales? If you’re curious about media and marketing and motivated by measurable impact, this could be the role for you.
A bit about the team and projects you’ll work on: The Digital Media team sits within the Brand division which houses a number of central areas of specialist expertise who support and work closely with our publishing houses to connect our books and authors with readers. The department includes experts from digital marketing, brand, communications, design, consumer insights, and more. The Digital Marketing Team owns the digital funnel, connecting readers to books through paid media, ecommerce and performance marketing. The team works across publishing divisions to plan, launch and optimise campaigns that drive discovery and sales.
You’ll lead a structured core project, planning and delivering a small paid media campaign with guidance. From defining objectives and audiences to launching activity and reporting on results, you’ll gain end-to-end exposure to campaign strategy. Alongside this, you’ll assist with campaign set-up, performance monitoring and ecommerce activity, while contributing to process improvements such as creating internal resources and organising digital systems. The role combines creative judgement with data-led decision-making.
Knowledge and skills you’ll gain:
- Paid media fundamentals
- Audience targeting
- Campaign reporting
- Ecommerce exposure
- Performance analysis
- Platform knowledge (Meta/Google)
- Project ownership
- Presentation skills
This role is part of our summer internship programme at Penguin Random House UK. Please note that our summer internship is a positive action training programme, aimed at bringing new voices into the business. As a result, we will only be accepting applications from candidates who identify as coming from a lower socio-economic background. You must also be over the age of 18 and have the existing right to work in the UK in order to apply for this internship role. Unfortunately, we are unable to sponsor visas as the summer internship does not meet the minimum requirements for visa sponsorship. Applications close on Sunday 29th March at 23:59. Our summer interns are paid the London living wage. Summer interns will be expected to join us in the business for 8 weeks from Monday 6th July 2026. Please note that this is a full-time hybrid position. You will be working from 9:30am to 5:30pm, Monday to Friday. You will be expected to be in person in our London office for at least 2 days per week.
Digital Marketing and Ecommerce Intern employer: Penguin Books UK
Contact Detail:
Penguin Books UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing and Ecommerce Intern
✨Tip Number 1
Get your networking game on! Reach out to people in the digital marketing and ecommerce space, especially those who work at Penguin Random House. A friendly chat can open doors and give you insights that might just help you stand out.
✨Tip Number 2
Show off your skills! Create a mini portfolio showcasing any relevant projects or campaigns you've worked on. Even if they're personal projects, they demonstrate your creativity and understanding of digital marketing principles.
✨Tip Number 3
Prepare for the interview like a pro! Research the company’s recent campaigns and be ready to discuss how you would approach similar projects. This shows you're not just interested in the role but also invested in their success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team and eager to contribute to our exciting projects.
We think you need these skills to ace Digital Marketing and Ecommerce Intern
Some tips for your application 🫡
Show Your Creativity: When you're writing your application, let your creative side shine! Use engaging language and examples that showcase your unique perspective on digital marketing and ecommerce. We want to see how you think outside the box!
Be Data-Driven: Since this role is all about measurable impact, make sure to highlight any experience you have with data analysis or performance metrics. We love candidates who can blend creativity with a solid understanding of numbers!
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the specific skills and experiences that align with the Digital Marketing and Ecommerce Intern role. We appreciate when candidates show they’ve done their homework.
Apply Through Our Website: Make sure to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it’s super easy to do!
How to prepare for a job interview at Penguin Books UK
✨Know Your Digital Marketing Basics
Before the interview, brush up on the fundamentals of digital marketing and ecommerce. Understand key concepts like audience targeting, paid media, and campaign reporting. This will show your enthusiasm for the role and help you engage in meaningful conversations.
✨Showcase Your Creativity
Prepare to discuss any creative projects or campaigns you've worked on, even if they were personal or academic. Think about how you can connect your experiences to the role, especially in terms of how you can contribute to planning and launching campaigns.
✨Be Data-Driven
Since the role involves performance analysis, be ready to talk about how you've used data to make decisions in past projects. Bring examples that highlight your ability to analyse results and optimise strategies based on measurable outcomes.
✨Ask Insightful Questions
Prepare a few thoughtful questions about the team and the projects you'll be involved in. This not only shows your interest but also gives you a chance to learn more about how the Digital Marketing Team operates and what they value in their interns.