At a Glance
- Tasks: Lead transformative projects using cutting-edge AI technology in advertising.
- Company: Pencil, a pioneering company in advertising tech with a focus on innovation.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Other info: Dynamic role with exposure to senior stakeholders and cross-functional teams.
- Why this job: Be at the forefront of AI-driven change and make a real impact in the industry.
- Qualifications: 5+ years in consulting or tech implementation; strong analytical skills required.
The predicted salary is between 70000 - 90000 € per year.
At Pencil, we are driving innovation in advertising technology through our state-of-the-art SaaS product, which harnesses Generative AI to redefine content creation. Our mission is to make AI the default in advertising without replacing creative people. To achieve this, we need to make sure that our technology isn’t just in the hands of big brands - we need to try to help small businesses and creative individuals too.
You will be the strategic and technical owner of transformation engagements on a defined set of accounts. The most informed voice on what Pencil should do for each client and how the work gets done. You set the thesis, structure the engagement from first principles, co-design the recommendations and timelines with Forward Deployed Engineers and Creative Leads, lead the client through the enterprise-wide change required to make it stick, and stand behind quality and performance once the work ships. You own the recommendations and the narrative we tell our clients.
Requirements
- A strong academic record in a quantitative or analytical discipline - STEM, economics, engineering, or business - that taught you to break hard problems apart and defend your reasoning under scrutiny.
- Minimum of 5 years' experience in consulting, in-house transformation, programme management, or enterprise tech implementation - with exposure to technology, digital strategy, and/or operations.
- AI-native in your day-to-day. You already use Claude Cowork; experience with Claude Code or other agentic tooling is a strong plus. You don't wait to be told to automate something.
- Tech-fluent and hands-on. You're in the Pencil platform yourself - configuring agents, prototyping, stress-testing recommendations - and you can hold your own in a technical conversation with a client's engineers about their stack. Lightweight engineering - SQL, scripts, reading code - is a strong plus.
- Confident with senior stakeholders. You can carry a client meeting on your own, give direct feedback, and stay composed when scope shifts.
- A track record of delivering complex, cross-functional, often ambiguous work to a high standard and on time.
- Marketing, advertising, or agency experience helps, but it’s not what sets candidates apart.
Transformation Lead employer: Pencil
At Pencil, we pride ourselves on fostering a dynamic and inclusive work culture that champions innovation and creativity. As a Transformation Lead, you will have the opportunity to work with cutting-edge technology in a collaborative environment that encourages professional growth and development. Our commitment to supporting both large brands and small businesses alike ensures that your contributions will have a meaningful impact on the advertising landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Transformation Lead
✨Tip Number 1
Network like a pro! Reach out to people in your industry, attend events, and connect with potential employers on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We recommend practising common interview questions and even role-playing with a friend. The more comfortable you are, the better you’ll perform when it’s showtime!
✨Tip Number 3
Showcase your skills! Create a portfolio or a personal website that highlights your achievements and projects. We want to see what you can do, so make it easy for us to be impressed!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Transformation Lead
Some tips for your application 🫡
Show Your Passion for AI:Make sure to highlight your enthusiasm for AI and how it can transform advertising. We want to see your genuine interest in the technology and how you envision it helping both big brands and small businesses.
Tailor Your Experience:When detailing your experience, focus on relevant roles that showcase your consulting and transformation skills. We’re looking for specific examples where you've led change and delivered results, so don’t hold back!
Be Technical, Be Confident:Since this role requires tech fluency, don’t shy away from discussing your hands-on experience with tools like Claude Cowork. We want to know how comfortable you are in technical conversations and what you've done to automate processes.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the Transformation Lead role. Let’s make this happen together!
How to prepare for a job interview at Pencil
✨Know Your Tech Inside Out
As a Transformation Lead, you'll need to be tech-fluent. Make sure you’re familiar with the Pencil platform and can discuss its features confidently. Brush up on SQL and any relevant coding skills so you can engage in technical conversations with ease.
✨Showcase Your Problem-Solving Skills
Prepare to demonstrate how you've tackled complex problems in the past. Think of specific examples where you broke down challenges and delivered effective solutions. This will show your analytical prowess and ability to think critically under pressure.
✨Engage with Stakeholders
You’ll be working with senior stakeholders, so practice how to communicate effectively with them. Prepare to discuss how you’ve managed client relationships and navigated shifting scopes in previous roles. Confidence is key, so rehearse your pitch!
✨Understand the Client's Needs
Before the interview, research potential clients Pencil might work with. Understand their challenges and think about how you could apply the Pencil platform to help them. This shows initiative and a client-focused mindset, which is crucial for the role.
