Area Sales Manager – East of England
Area Sales Manager – East of England

Area Sales Manager – East of England

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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Pelsis UK

At a Glance

  • Tasks: Drive sales and build relationships with garden centres and retailers across East of England.
  • Company: Join Pelsis, a leading manufacturer of garden care and pest control solutions.
  • Benefits: Competitive salary, commission, 25 days holiday, and a company car or allowance.
  • Why this job: Be part of a supportive team representing trusted brands and making an impact.
  • Qualifications: Experience in field sales and strong communication skills are essential.
  • Other info: Enjoy personal development opportunities and a dynamic work environment.

The predicted salary is between 36000 - 60000 £ per year.

Pelsis is a market-leading manufacturer and distributor of garden care, pest control, and homecare solutions. With trusted brands such as Doff, Pest-Stop, and Power-Up, we partner with major retailers, wholesalers, and independent stores to deliver innovative, high-quality products across the UK and internationally.

The Opportunity

We now have an exciting opportunity for an Area Sales Manager to join our growing sales team. You will drive commercial performance across East of England covering Norfolk, Suffolk, Cambridgeshire, Essex, Hertfordshire & North London, building strong customer relationships and expanding the presence of the Pelsis brand. This is a hands-on commercial role where you will work closely with garden centres, DIY retailers, hardware stores, and wholesalers to deliver exceptional service and maximise revenue across the Pelsis portfolio.

What You’ll Be Doing

  • Manage and grow sales across your assigned geographical area.
  • Build and maintain strong relationships with new and existing customers, including garden centres, DIY retailers, wholesalers, and independents.
  • Proactively identify new business opportunities to expand distribution of Pelsis brands such as Doff and Pest-Stop.
  • Deliver product training, promotional activity, and merchandising support to maximise in-store execution and brand visibility.
  • Work closely with internal teams including Sales Support, Marketing, and Supply Chain to ensure seamless customer service.
  • Monitor competitor activity, market trends, and category performance within your region.
  • Prepare regular territory reports, forecasts, and account plans.
  • Attend trade shows, customer events, and internal meetings as required.

What We’re Looking For

  • Proven experience in field sales, account management, or territory management—ideally within FMCG, garden care, homecare, or related sectors.
  • Strong relationship-building and communication skills.
  • Commercially minded with the ability to identify opportunities and negotiate effectively.
  • Highly organised with good analytical and reporting skills.
  • Self-motivated, energetic, and comfortable working autonomously.
  • Full UK driving licence.

What’s on Offer

  • Annual salary: £40k p/a plus commission
  • 25 days holiday + bank holidays
  • 40-hour working week
  • Company pension scheme
  • Life Assurance (salary x3)
  • Company car or car allowance
  • Product training and ongoing personal development.
  • The opportunity to represent innovative, trusted brands in a growing, supportive business.

Ready to Apply? Send over your CV and a short covering letter to Head of General Sales (UK& Ireland) Chris Johnson at

Area Sales Manager – East of England employer: Pelsis UK

Pelsis is an exceptional employer that fosters a dynamic and supportive work culture, offering the Area Sales Manager the chance to thrive in a hands-on role while representing innovative brands like Doff and Pest-Stop. With a strong focus on employee growth through ongoing training and development, along with competitive benefits such as a generous holiday allowance and a company pension scheme, Pelsis provides a rewarding environment for those looking to make a significant impact in the East of England market.
Pelsis UK

Contact Detail:

Pelsis UK Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Area Sales Manager – East of England

Tip Number 1

Network like a pro! Attend industry events, trade shows, and local meet-ups to connect with potential employers and other sales professionals. Building relationships in person can give you an edge over the competition.

Tip Number 2

Showcase your skills! Prepare a portfolio or a presentation that highlights your past successes in sales. When you get the chance to meet with hiring managers, this can really set you apart and demonstrate your value.

Tip Number 3

Be proactive! Don’t just wait for job openings to be posted. Reach out directly to companies you admire, like Pelsis, and express your interest in working with them. A personal touch can go a long way!

Tip Number 4

Utilise our website! Check out the latest job openings at StudySmarter and apply directly through us. We’re always on the lookout for talented individuals who can drive success in roles like Area Sales Manager.

We think you need these skills to ace Area Sales Manager – East of England

Field Sales Experience
Account Management
Territory Management
Relationship-Building Skills
Communication Skills
Commercial Awareness
Negotiation Skills
Analytical Skills
Reporting Skills
Organisational Skills
Self-Motivation
Autonomy
Driving Licence

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Area Sales Manager role. Highlight your experience in field sales and account management, especially if you've worked in FMCG or related sectors. We want to see how your skills align with what we're looking for!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about joining Pelsis and how you can contribute to our growth. Be sure to mention your relationship-building skills and any relevant achievements.

Showcase Your Commercial Mindset: In your application, demonstrate your commercial awareness. Share examples of how you've identified new business opportunities or negotiated effectively in past roles. We love seeing candidates who think strategically!

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it shows you're keen on joining our team!

How to prepare for a job interview at Pelsis UK

Know Your Products Inside Out

Before the interview, make sure you’re familiar with Pelsis's brands like Doff and Pest-Stop. Understand their unique selling points and how they stand out in the market. This will show your genuine interest and help you discuss how you can effectively promote these products.

Demonstrate Relationship-Building Skills

Prepare examples of how you've successfully built and maintained customer relationships in previous roles. Think about specific strategies you used to engage clients and how you can apply those to garden centres and DIY retailers in the East of England.

Show Your Commercial Acumen

Be ready to discuss how you identify new business opportunities and negotiate deals. Bring along any relevant data or reports that showcase your analytical skills and how you’ve used them to drive sales in the past.

Ask Insightful Questions

At the end of the interview, have a few thoughtful questions prepared. Inquire about Pelsis's future plans, market trends, or how they measure success in this role. This not only shows your enthusiasm but also helps you gauge if the company is the right fit for you.

Area Sales Manager – East of England
Pelsis UK
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