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- Tasks: Lead creative digital PR campaigns that earn media coverage and boost client visibility.
- Company: Join GroFu, a dynamic marketing agency making waves in Stockport.
- Benefits: Enjoy hybrid working, personal development support, and a friendly, collaborative culture.
- Why this job: Make a real impact with exciting campaigns and creative freedom.
- Qualifications: 3+ years of experience in a PR or SEO agency is essential.
- Other info: Work on diverse projects and grow your skills in a supportive environment.
The predicted salary is between 28000 - 36000 £ per year.
At GroFu, we're a full-service marketing agency focused on delivering real results. Based in Stockport, we work with clients across a wide range of industries, helping them grow through strategy-led marketing and creative execution that performs. We're not interested in vanity metrics. Everything we do is centred on ROI, performance, and meaningful growth.
We're now hiring a Digital PR Manager to help lead campaigns that earn coverage, build links, and drive visibility for our clients.
The Role
You'll plan and execute digital PR campaigns that generate quality media coverage and SEO value. From building media lists and spotting stories, to writing and pitching press releases, you'll be responsible for delivering campaigns from start to finish. You'll be working closely with our SEO, content, and creative teams to produce campaigns that combine storytelling and performance.
What You'll Do
- Plan and deliver creative digital PR campaigns for a wide range of clients
- Research trends, data sources, and news hooks for both proactive and reactive stories
- Write press releases, journalist pitches, and supporting campaign content
- Build and maintain journalist and media lists using outreach tools
- Pitch stories to national, regional, and niche publications
- Report on media coverage, link placements, and campaign performance
- Contribute ideas to broader marketing and SEO strategies
- Monitor the news agenda for reactive PR opportunities
What We're Looking For
- Minimum 3 years of experience working at a PR agency or SEO agency
- Proven ability to deliver successful PR campaigns with link outcomes
- Strong understanding of what makes a story newsworthy and relevant
- Excellent writing and communication skills
- Comfortable pitching stories directly to journalists
- Ability to manage multiple projects and meet deadlines
- A solid grasp of SEO fundamentals and how PR supports organic growth
- Confidence working across different industries and sectors
Nice to Have
- Familiarity with tools such as Roxhill, Vuelio, BuzzStream, or Similarweb
- Experience using Google Trends, ONS, FOI, or other data sources
- Competence with campaign reporting in Looker Studio or similar tools
- Understanding of link metrics and how to measure campaign impact
Why Join GroFu
- Be part of an ambitious and growing agency in Stockport
- Work on diverse and exciting campaigns with real creative freedom
- Hybrid working available with one in-office day per week
- Personal development and training supported
- Friendly and collaborative culture that values creativity, curiosity, and results
- Opportunities to work on in-house campaigns as well as client projects
How to Apply
To apply, send your CV, a short note on your PR or SEO agency experience, and links to any recent campaigns to us. Only candidates with 3+ years of experience in a PR agency or SEO agency will be considered.
Job Type: Full-time, permanent
Location: On-site at our Stockport HQ
Salary: £35,000-40,000
Work Location: In person
Digital PR Manager in Stockport employer: Peel Moat Group
Contact Detail:
Peel Moat Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital PR Manager in Stockport
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best PR campaigns and results. This is your chance to shine and demonstrate how you can bring value to GroFu. Make sure it’s easy to access and visually appealing.
✨Tip Number 3
Prepare for interviews by researching GroFu and their clients. Understand their approach to digital PR and think of ideas you could bring to the table. This shows you’re genuinely interested and ready to hit the ground running!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us. Don’t miss out on this opportunity!
We think you need these skills to ace Digital PR Manager in Stockport
Some tips for your application 🫡
Show Off Your Experience: Make sure to highlight your 3+ years of experience in a PR or SEO agency. We want to see how you've successfully delivered campaigns, so don’t hold back on the details!
Craft a Compelling Cover Note: Your cover note is your chance to shine! Keep it short and sweet, but make sure to mention your relevant skills and why you’re excited about joining GroFu. We love enthusiasm!
Link to Your Best Work: When you send us links to your recent campaigns, pick the ones that showcase your creativity and results. We’re all about performance, so show us what you’ve achieved!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensures you don’t miss any important updates from us!
How to prepare for a job interview at Peel Moat Group
✨Know Your Stuff
Make sure you’re well-versed in the latest trends in digital PR and SEO. Familiarise yourself with GroFu's recent campaigns and their approach to ROI-focused marketing. This will show that you’re genuinely interested in the company and can hit the ground running.
✨Showcase Your Successes
Prepare specific examples of successful PR campaigns you've led in the past. Highlight how your strategies resulted in media coverage and link placements. Numbers speak volumes, so if you can quantify your achievements, do it!
✨Pitch Perfect
Since pitching is a key part of the role, practice your pitch for a story relevant to GroFu’s clients. Be ready to explain why it’s newsworthy and how it aligns with their goals. This will demonstrate your understanding of what makes a compelling story.
✨Ask Smart Questions
Prepare thoughtful questions about GroFu’s approach to digital PR and how they measure success. This not only shows your interest but also gives you insight into their culture and expectations. Plus, it’s a great way to engage with your interviewers!