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- Tasks: Lead eCommerce strategies and enhance consumer experiences in a fast-growing FoodTech scale-up.
- Company: Join a revolutionary FoodTech company transforming food delivery with innovative virtual brands.
- Benefits: Enjoy a dynamic work environment, mentorship opportunities, and the chance to shape the future of food delivery.
- Why this job: Be part of a rapidly growing team that values innovation, collaboration, and making a real impact.
- Qualifications: Experience in FMCG or eCommerce, strong leadership skills, and a data-driven mindset are essential.
- Other info: This role offers the chance to work closely with cross-functional teams and drive significant business growth.
The predicted salary is between 48000 - 84000 £ per year.
We’re a FoodTech scale-up with over £25mill of funding, and we want to revolutionise food delivery through the creation and franchising of virtual food brands (brands designed for delivery), operated by anyone that runs a commercial kitchen, there’s 70,000 of them in the UK. We offer kitchen operators everything they need to sell our brands through delivery apps whilst continuing to service their core customers. You run the kitchen, we do the rest! In short, we’re defining the future of the food delivery market! Nobody’s growing as fast as us in the UK, and we’re looking for great people to join us on our journey.
As the eCommerce Lead, you will be responsible for shaping and executing our overall consumer proposition, ensuring a seamless and engaging experience across all touchpoints. You will lead strategic initiatives across pricing, discounting, branding, and merchandising, directly managing key team members to drive business performance and growth. You will also collaborate closely with our food development and supply chain teams to enhance our consumer offering.
Your Responsibilities
- Own the Consumer Proposition: Develop and execute a compelling, customer-centric approach across all touchpoints with PWB, ensuring a consistent and engaging brand experience.
- Branding & Merchandising: Lead our branding and merchandising approach through the direct management of our Brand Manager, ensuring our visual and brand identity align with business goals.
- Leadership & Team Development: Mentor and develop direct reports, fostering a culture of collaboration, innovation, and high performance.
- Cross-Functional Collaboration: Work closely with the food development and supply chain teams to enhance our overall consumer offer, ensuring alignment between product availability, pricing, and marketing strategies.
- Performance & Insights: Monitor key performance metrics, consumer trends, and industry developments to refine strategies and improve engagement, conversion, and retention.
- Pricing & Discounting Strategy: Oversee pricing strategies, discounting models, and promotional campaigns through the direct management of our Pricing Manager.
Your Experience
- Proven experience supporting FMCG, eCommerce, or a Direct-to-Consumer retail business including consumer proposition strategy, or brand management.
- Management skills from a high-end consultancy (big 4 or strategic), or brand management experience at a blue-chip FMCG.
- Strong background in pricing, discounting, and promotional strategy.
- Experience in brand management, merchandising, and consumer engagement strategies.
- Excellent leadership and team management skills, with experience leading cross-functional teams.
- Data-driven mindset with a strong understanding of consumer behavior, market trends, and performance analytics.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects effectively.
Senior eCommerce Manager employer: PeckwaterBrands
Contact Detail:
PeckwaterBrands Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior eCommerce Manager
✨Tip Number 1
Familiarise yourself with the latest trends in eCommerce and FoodTech. Understanding the current landscape will help you speak confidently about how you can contribute to our mission of revolutionising food delivery.
✨Tip Number 2
Network with professionals in the FoodTech and eCommerce sectors. Attend industry events or join relevant online communities to connect with potential colleagues and gain insights that could set you apart during the interview process.
✨Tip Number 3
Prepare to discuss your experience with cross-functional collaboration. We value teamwork, so be ready to share specific examples of how you've successfully worked with different departments to achieve business goals.
✨Tip Number 4
Showcase your data-driven mindset by being prepared to discuss key performance metrics you've monitored in previous roles. Highlight how your insights led to improved consumer engagement or sales performance.
We think you need these skills to ace Senior eCommerce Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in eCommerce, FMCG, and brand management. Use specific examples that demonstrate your ability to develop consumer propositions and lead teams.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the food delivery industry and how your skills align with the company's mission. Mention your experience in pricing strategies and cross-functional collaboration.
Showcase Leadership Skills: Emphasise your leadership experience in your application. Provide examples of how you've mentored team members and fostered a culture of innovation and high performance in previous roles.
Highlight Data-Driven Achievements: Include specific metrics or achievements that showcase your data-driven mindset. Discuss how you've used consumer insights and performance analytics to refine strategies and improve engagement.
How to prepare for a job interview at PeckwaterBrands
✨Understand the Company Vision
Before your interview, make sure you grasp the company's mission to revolutionise food delivery. Familiarise yourself with their virtual food brands and how they operate within the UK market. This will help you align your answers with their goals and demonstrate your enthusiasm for their vision.
✨Showcase Your eCommerce Expertise
Prepare to discuss your previous experience in eCommerce, particularly in FMCG or Direct-to-Consumer sectors. Highlight specific strategies you've implemented in consumer proposition, pricing, and branding that have led to measurable success. Use data and metrics to back up your claims.
✨Emphasise Leadership Skills
As a Senior eCommerce Manager, you'll need strong leadership abilities. Be ready to share examples of how you've mentored team members and fostered collaboration in past roles. Discuss how you can contribute to building a high-performance culture within the company.
✨Prepare for Cross-Functional Collaboration
Since the role involves working closely with food development and supply chain teams, think of examples where you've successfully collaborated across departments. Be prepared to discuss how you would ensure alignment between product availability, pricing, and marketing strategies in this new role.
