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- Tasks: Lead global brand initiatives and ensure a consistent brand experience across markets.
- Company: Join Pearson, a purpose-driven organisation shaping the future of learning.
- Benefits: Enjoy hybrid working, competitive pay, and opportunities for professional growth.
- Why this job: Make a real impact by embedding a bold new global brand identity.
- Qualifications: 7+ years in brand management with strong collaboration and communication skills.
- Other info: Be part of a dynamic team driving brand transformation on a global scale.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Advanced Specialist (Global Brand Manager) leverages subject‑matter expertise in global brand application, owning complex brand initiatives with a high degree of autonomy. This role works alongside the Brand Director to embed a new global identity and architecture, shape processes, governance, and ways of working, and influence creative direction and delivery across Pearson’s global learning portfolio.
The Role
At Pearson, the newly launched bold global brand needs a trusted guardian to protect, evolve, and embed the identity. This role partners across business units, marketing, product, digital, customer experience, and agencies to ensure every touchpoint delivers on our promise, combining strategic thinking with hands‑on execution.
What You'll Own
Success looks like:
- A globally consistent, high‑quality brand experience across channels and markets;
- Business units empowered to execute the brand confidently and correctly;
- Clear, practical governance that balances creativity with consistency.
Your biggest priorities will be:
- Embedding Pearson’s new brand strategy, identity, and architecture globally;
- Acting as the day‑to‑day brand partner and expert for business units;
- Strengthening brand governance through tools, training, and a best‑in‑class brand hub.
You will lead, create, and influence:
- Global brand rollouts, migrations, and complex brand initiatives;
- Creative development and reviews with in‑house and external agencies;
- Brand training, enablement, and best‑practice sharing;
- Cross‑functional alignment across marketing, digital, customer experience, and sales;
- Brand measurement, insights, and continuous improvement.
About You
You bring deep experience in global brand management and combine clarity, confidence, and collaboration. You thrive in fast‑moving, global environments, simplifying complexity and driving teams to action.
Qualifications:
- A Bachelor's degree in Marketing, Communications, Business Administration, or related field;
- 7+ years of experience in brand‑focused roles, ideally global or multi‑market;
- Expertise in brand identity, governance, architecture, and measurement;
- Strong stakeholder management and cross‑functional collaboration skills;
- Experience working with agencies and creative partners;
- Excellent communication, storytelling, and influencing capabilities;
- Fluent English and comfort working in a global environment.
What You’ll Get
The opportunity to shape and embed a newly launched global brand; High visibility and influence across a complex, international organization; Purpose‑driven work that supports learning at scale.
Growth opportunities include:
- Global brand leadership and governance expertise;
- Advanced stakeholder influence and change leadership skills;
- Exposure to enterprise‑level brand transformation.
Benefits are region‑specific and include pay transparency and hybrid working arrangements.
Ready to Make an Impact? Apply now and help shape the next chapter of Pearson’s global brand.
Pearson is an Equal Opportunity Employer and a member of E‑Verify. Employment decisions are based on qualified applicants without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status or any other group protected by law. Qualified applicants receive consideration for employment without regard to veteran or disability status under VEVRAA, Section 503 of the Rehabilitation Act, and the Americans with Disabilities Act. If you are a person with a disability and need reasonable accommodations, please contact the Talent Experience Global Team.
Advanced Specialist, Brand Global in London employer: Pearson
Contact Detail:
Pearson Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Advanced Specialist, Brand Global in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those at Pearson. A friendly chat can open doors that applications alone can't.
✨Tip Number 2
Show off your skills! If you have a portfolio or examples of your work, bring them along to interviews. It’s a great way to demonstrate your expertise in brand management.
✨Tip Number 3
Prepare for the unexpected! Be ready for situational questions that test your problem-solving skills. Think about how you’d handle complex brand initiatives and be ready to share your thought process.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Pearson team.
We think you need these skills to ace Advanced Specialist, Brand Global in London
Some tips for your application 🫡
Show Your Brand Passion: When you're writing your application, let your passion for brand management shine through. We want to see how you can protect and evolve a brand like Pearson's. Share examples of your past experiences that highlight your expertise in global brand initiatives.
Tailor Your Application: Make sure to customise your application to reflect the specific requirements of the Advanced Specialist role. Use keywords from the job description to demonstrate that you understand what we're looking for and how your skills align with our needs.
Be Clear and Concise: We appreciate clarity! Keep your application straightforward and to the point. Highlight your key achievements and relevant experience without unnecessary fluff. This will help us quickly see why you're a great fit for the role.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company and culture while you're at it.
How to prepare for a job interview at Pearson
✨Know the Brand Inside Out
Before your interview, dive deep into Pearson's new global brand identity and architecture. Understand its core values, mission, and how it differentiates itself in the market. This knowledge will not only impress your interviewers but also show that you're genuinely interested in the role.
✨Showcase Your Collaborative Spirit
This role requires strong cross-functional collaboration, so be ready to share examples of how you've successfully worked with different teams in the past. Highlight specific projects where you influenced creative direction or drove brand initiatives, demonstrating your ability to work alongside various stakeholders.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and strategic thinking. Prepare scenarios where you've had to simplify complex brand challenges or implement governance processes. Use the STAR method (Situation, Task, Action, Result) to structure your responses clearly and effectively.
✨Communicate with Confidence
As a potential guardian of the brand, your communication skills are crucial. Practice articulating your thoughts on brand measurement and insights, and how they can drive continuous improvement. Be confident in your storytelling abilities, as this will help you influence and engage your interviewers.