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- Tasks: Lead and execute innovative marketing strategies to boost brand visibility and engagement.
- Company: Join a top global trade association in the work-at-height sector, based in South Kent.
- Benefits: Enjoy a competitive salary, flexible working hours, and the chance to make a social impact.
- Why this job: This role offers a dynamic environment where your creativity can shine and drive real change.
- Qualifications: Five years of marketing experience with strong skills in SEO, SEM, and social media management.
- Other info: Help support local charities while advancing your career with a leading recruitment consultancy.
The predicted salary is between 36000 - 42000 £ per year.
My client is a well-established B2B organisation and the leading global trade association in the work-at-height sector. They are currently looking for a skilled marketing professional to develop, lead, and execute strategic marketing initiatives while strengthening brand visibility. If you are an experienced marketer seeking your next challenge, this could be a fantastic opportunity!
Duties include:
- Develop and lead integrated, multichannel marketing strategies to drive engagement and growth.
- Manage and optimise the annual marketing budget to ensure effective allocation of resources.
- Oversee social media strategy, including planning, content creation, and execution across all platforms.
- Plan, execute, and evaluate marketing campaigns aimed at enhancing brand visibility and market reach.
- Coordinate and manage all company events, ensuring they align with brand objectives and deliver a strong ROI.
The successful candidate must have/be:
- Solid background in managing paid search (SEM), organic search (SEO), and social media marketing initiatives.
- Over five years of hands-on experience in a leadership marketing position, driving successful strategies.
- Competent in designing and delivering cross-channel marketing campaigns to support business objectives.
- Strong communicator, both written and verbal, with a knack for crafting compelling content and messaging.
- Possession of a CIM Professional Diploma is a plus (not essential).
This role is being handled by Pearson Whiffin Recruitment's Business Support Division.
Locations
Marketing Manager in Ashford, Kent employer: Pearson Whiffin - Business Support
Contact Detail:
Pearson Whiffin - Business Support Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager in Ashford, Kent
✨Tip Number 1
Network with professionals in the B2B marketing sector, especially those who have experience in the work-at-height industry. Attend relevant events or webinars to make connections and learn more about the specific challenges and opportunities in this niche.
✨Tip Number 2
Familiarise yourself with the latest trends in multichannel marketing strategies. Being able to discuss recent case studies or successful campaigns during your interview can demonstrate your expertise and passion for the role.
✨Tip Number 3
Prepare to showcase your previous successes in managing marketing budgets and campaigns. Have specific examples ready that highlight how you optimised resources and achieved strong ROI, as this will resonate well with the hiring team.
✨Tip Number 4
Brush up on your social media strategy skills, particularly in content creation and execution. Be ready to discuss how you've successfully engaged audiences across different platforms and how you plan to enhance brand visibility for the company.
We think you need these skills to ace Marketing Manager in Ashford, Kent
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in managing marketing strategies, especially in B2B environments. Emphasise your leadership roles and any successful campaigns you've executed.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the work-at-height sector. Mention specific achievements that demonstrate your ability to drive engagement and growth.
Showcase Your Skills: In your application, clearly outline your skills in SEM, SEO, and social media marketing. Provide examples of how you've successfully managed budgets and optimised marketing resources in previous roles.
Highlight Communication Abilities: Since strong communication is key for this role, include examples of your written and verbal communication skills. Mention any content creation or messaging strategies you've developed that have led to successful outcomes.
How to prepare for a job interview at Pearson Whiffin - Business Support
✨Showcase Your Marketing Expertise
Be prepared to discuss your previous marketing campaigns in detail. Highlight specific strategies you implemented, the results achieved, and how they align with the company's goals. This will demonstrate your hands-on experience and ability to drive successful marketing initiatives.
✨Understand the Company and Its Sector
Research the work-at-height sector and the company’s position within it. Familiarise yourself with their brand values, recent campaigns, and industry challenges. This knowledge will help you tailor your responses and show genuine interest in the role.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and strategic thinking. Prepare examples of how you've managed budgets, optimised campaigns, or handled challenging situations in past roles. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Demonstrate Strong Communication Skills
As a marketing manager, effective communication is key. Practice articulating your thoughts clearly and confidently. Be ready to showcase your writing skills by discussing how you craft compelling content for different platforms, as this will be crucial for the role.
