At a Glance
- Tasks: Lead advanced Marketing Mix Modelling projects and deliver actionable insights.
- Company: Join a global leader in media investment analytics, empowering brands with data-driven insights.
- Benefits: Enjoy a competitive salary, flexible hybrid working, and generous holiday allowance.
- Other info: Opportunity for training and development to enhance your skills.
- Why this job: Be part of a high-performing team that values data-driven decision-making and collaboration.
- Qualifications: Experience in MMM, strong coding skills in SQL, R or Python, and a passion for data.
The predicted salary is between 40000 - 55000 £ per year.
Overview
Join a global leader in media investment analytics and shape the future of data-driven marketing. Peaple Talent is partnering with a world-renowned agency that empowers brands with evidence-based insights to optimize media investments. Through the smart application of data, analytics, and independent thinking, they help businesses make better decisions and drive meaningful results. As part of expansion plans, we’re looking for multiple Senior Analysts with expertise in Econometrics and Marketing Mix Modelling (MMM) to join their high-performing team.
What You’ll Be Doing
- Deliver advanced MMM and econometric modelling projects from data exploration to presenting actionable insights.
- Transform complex data and model outputs into actionable insights that create real value.
- Deliver high-quality MMM and analytics projects across major client accounts.
- Build strong, consultative relationships with internal teams and external clients.
What We’re Looking For
You’re a commercially savvy analyst who turns data into strategic action. You’ve worked hands-on with MMM projects and are comfortable navigating marketing/media datasets to uncover trends and efficiencies.
- Solid coding experience in SQL, R or Python
- Strong understanding of marketing, media, and promotional strategies
- Demonstrable hands-on experience in Marketing Mix Modelling
- A confident communicator and collaborative team player
- Analytical thinker with the ability to translate data into business impact
What’s On Offer
- Flexible hybrid working (2-3 days/week in office)
- Training and development (internal & external support)
Seniority level
- Mid-Senior level
Employment type
- Full-time
Job function
- Analyst, Information Technology, and Marketing
Industries
- Technology, Information and Media, Marketing Services, and Advertising Services
Senior Analyst - Marketing Mix Modelling in London employer: Peaple Talent
Join a dynamic and innovative organisation in the UK that prioritises employee growth and development, offering a collaborative work culture where your contributions are valued. As an IP Engineering Lead, you will benefit from a supportive environment that encourages technical excellence and leadership, with ample opportunities to shape engineering standards and advance your career in the rapidly evolving field of network services.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Analyst - Marketing Mix Modelling in London
✨Tip Number 1
Familiarise yourself with the latest trends in Marketing Mix Modelling and econometrics. This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the field of marketing analytics. Attend industry events or webinars where you can meet potential colleagues and learn more about the company culture at StudySmarter.
✨Tip Number 3
Brush up on your coding skills, especially in SQL, R, or Python. Being able to demonstrate your technical abilities during discussions can set you apart from other candidates.
✨Tip Number 4
Prepare to discuss specific examples of how you've turned data into actionable insights in previous roles. This will showcase your analytical thinking and ability to drive business impact, which is crucial for this position.
We think you need these skills to ace Senior Analyst - Marketing Mix Modelling in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights your experience with Marketing Mix Modelling and econometrics. Use specific examples of projects you've worked on, particularly those that demonstrate your ability to transform data into actionable insights.
Craft a Compelling Cover Letter:In your cover letter, express your passion for data-driven marketing and how your skills align with the role. Mention your coding experience in SQL, R, or Python, and how it has contributed to your success in previous roles.
Showcase Your Analytical Skills:During the application process, be prepared to discuss your analytical thinking and problem-solving abilities. Provide examples of how you've used data to drive business impact in past positions.
Highlight Communication Skills:Since the role requires building strong relationships with clients and internal teams, emphasise your communication skills. Share instances where you effectively communicated complex data insights to non-technical stakeholders.
How to prepare for a job interview at Peaple Talent
✨Showcase Your Technical Skills
Make sure to highlight your coding experience in SQL, R, or Python during the interview. Be prepared to discuss specific projects where you applied these skills, as this will demonstrate your hands-on experience with Marketing Mix Modelling.
✨Understand the Business Context
Familiarise yourself with the marketing and media landscape relevant to the company. Being able to discuss how data-driven insights can impact business decisions will show that you understand the strategic importance of your role.
✨Prepare for Case Studies
Expect to work through case studies or practical examples during the interview. Practising how to transform complex data into actionable insights will help you articulate your thought process and problem-solving abilities effectively.
✨Demonstrate Strong Communication Skills
As a Senior Analyst, you'll need to build strong relationships with clients and internal teams. Practice explaining technical concepts in simple terms, as this will showcase your ability to communicate effectively and collaborate with others.