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- Tasks: Develop and implement influencer marketing strategies to boost brand awareness and sales.
- Company: Join Peak21, a thriving startup with a portfolio of successful D2C brands.
- Benefits: Enjoy competitive pay, a dynamic team environment, and growth opportunities.
- Why this job: Be part of a well-funded startup and make an impact in the baby products market.
- Qualifications: Tertiary degree holder; fresh graduates or those with some experience welcome.
- Other info: No prior social media marketing experience needed; we’ll teach you the ropes!
The predicted salary is between 28800 - 48000 £ per year.
At Peak21, we specialize in acquiring large direct-to-consumer (D2C) brands across the United States, Europe, and Asia, in addition to incubating our own. With a portfolio of D2C brands generating $200 million in sales, all bootstrapped and profitable, we are dedicated to fostering growth and innovation in the D2C sector. We are seeking a Social Media Marketing Manager to join one of our portfolio brands, which is a well-known 100 million dollar brand in the D2C space. This position is full time in our London office.
What makes this an exciting opportunity?
- Opportunity to join a well-funded startup with top-tier investors
- Work with a highly experienced and entrepreneurial team
- Competitive compensation package
What You'll Do
- Develop and implement influencer marketing strategies to increase brand awareness and drive sales
- Identify and establish partnerships with YouTube influencers who align with the brand's values and messaging
- Manage relationships with influencers, including outreach, negotiation, and contract management
- Collaborate with cross-functional teams, including creative, social media, and marketing teams, to develop and execute integrated campaigns
- Analyze and report on campaign performance, providing insights and recommendations for future campaigns
- Stay up-to-date with industry trends and best practices, and apply them to influencer marketing campaigns
Who You Are
- A tertiary degree holder
- Fluent English speaker
- You are a fresh graduate or have some experience in influencer marketing
- Bonus point if you already have a proven track record in YouTube influencer marketing
- You’re an avid social media user and have a strong passion for digital brand building
- You’re thorough and detail-oriented, and are good at following processes
- You’re coachable and dedicated to continuous personal improvement and professional growth
- You love to keep things organized!
- You take initiative and are driven by passion
- You are tech literate and can learn new software with ease
- You thrive in a high growth environment and enjoy a startup team culture
If you have never received training in writing a cover letter before, please search online for guidelines on how to write a cover letter. We take cover letters very seriously! We don't require previous experience in Social Media Marketing for this role. We can teach you the tools of the trade. What's important is that you have the fundamental skills (customer mindset, writing, analytical skills) and attitude (a willingness to learn and eagerness to make winning ads)!
Social Media Marketing Manager - Baby products brand employer: Peak 21
Contact Detail:
Peak 21 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Marketing Manager - Baby products brand
✨Tip Number 1
Familiarise yourself with the latest trends in influencer marketing, especially on platforms like YouTube. Understanding what works and what doesn't will help you stand out during interviews and discussions.
✨Tip Number 2
Engage with influencers and brands on social media to build your network. This not only shows your passion for the industry but also gives you insights into effective strategies that you can discuss in your interview.
✨Tip Number 3
Prepare to showcase your analytical skills by gathering examples of how you've measured success in past projects or campaigns. Being able to discuss metrics and outcomes will demonstrate your capability to drive results.
✨Tip Number 4
Research Peak21 and its portfolio brands thoroughly. Understanding their values and current marketing strategies will allow you to tailor your approach and show genuine interest in contributing to their growth.
We think you need these skills to ace Social Media Marketing Manager - Baby products brand
Some tips for your application 🫡
Tailor Your Cover Letter: Make sure to craft a cover letter that specifically addresses the role of Social Media Marketing Manager. Highlight your passion for digital brand building and any relevant skills or experiences, even if they are from academic projects or internships.
Showcase Your Analytical Skills: In your CV and cover letter, emphasise any experience you have with analysing data or campaign performance. Mention specific tools or methods you've used, as this aligns with the job's requirement for analytical skills.
Demonstrate Your Passion for Social Media: Use your application to express your enthusiasm for social media and influencer marketing. Share examples of how you engage with brands on platforms like YouTube, and discuss any personal projects or campaigns you've been involved in.
Highlight Your Willingness to Learn: Since the company is open to training candidates, make sure to convey your eagerness to learn and grow in the field. Mention any relevant courses or self-study you've undertaken to improve your skills in marketing or social media.
How to prepare for a job interview at Peak 21
✨Show Your Passion for Social Media
Make sure to express your enthusiasm for social media and digital brand building during the interview. Share examples of how you've engaged with brands on platforms like YouTube, and discuss any personal projects or campaigns you've been involved in.
✨Demonstrate Analytical Skills
Prepare to discuss how you would analyse campaign performance. Bring examples of metrics you would track and how you would use data to inform future strategies. This shows that you understand the importance of analytics in marketing.
✨Highlight Your Organisational Skills
Since the role requires managing relationships with influencers and coordinating campaigns, be ready to talk about how you stay organised. Mention any tools or methods you use to keep track of tasks and deadlines, as this will resonate well with the team.
✨Be Ready to Learn
Emphasise your willingness to learn and adapt. Since the company is open to training, share examples of how you've successfully picked up new skills in the past. This will demonstrate your coachable attitude and eagerness to grow within the role.
