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For Companies At a Glance
- Tasks: Create engaging ad concepts and manage influencer marketing strategies.
- Company: Join a beloved baby products brand with a strong social media presence.
- Benefits: Full-time position in London with opportunities for growth and creativity.
- Why this job: Make an impact in a dynamic startup culture while connecting with millennial and Gen Z mothers.
- Qualifications: Recent graduate, fluent in English, and passionate about digital marketing.
- Other info: Ideal for creative minds who thrive in fast-paced environments.
The predicted salary is between 30000 - 42000 £ per year.
Marketing Associate – Baby products brand
At Peak21, we specialize in acquiring large direct-to-consumer (D2C) brands across the United States, Europe, and Asia, in addition to incubating our own. With a portfolio of D2C brands generating $200 million in sales, all bootstrapped and profitable, we are dedicated to fostering growth and innovation in the D2C sector.
We are seeking a Marketing Associate to join one of our portfolio brands. This brand in our portfolio is a beloved and well-known baby goods company with more than 1.5 million Instagram followers.
The position is full-time in London.
What makes this an exciting opportunity?
- Opportunity to join a well-funded startup with top-tier investors
- Work with a highly experienced and entrepreneurial team
- The brand is a new addition to our portfolio and we’re bringing big changes to it – you’ll have a lot of room to make an impact!
- Competitive compensation package
What You\’ll Do
- Create variations of ad concepts when we find a winning ad concept
- Help manage customer community groups
- Assist in developing and executing influencer marketing strategies and creative campaigns
- Identify and reach out to influencers that fit our brand
- Establish and develop relationships with influencers
- Help manage affiliate program, discount codes and ambassador webpages
Who You Are
- A recent university graduate
- You’re an avid social media user and are interested in digital marketing
- You have a customer‑centric mindset, which translates into you understanding what kind of marketing is likely to be effective for our target customer (a millennial/Gen Z mother)
- You have an eye for aesthetics and can create engaging content
- You take initiative and are driven by passion
- You’re coachable and dedicated to continuous personal improvement
- You’re tech literate and can learn new software with ease
- You thrive in a high growth environment and enjoy a startup team culture
Bonus: you are our target customer yourself (millennial/Gen Z mother)! Not a requirement though 🙂
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Marketing Associate - Baby products brand employer: Peak 21
Contact Detail:
Peak 21 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Associate - Baby products brand
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your creativity! When you get the chance to chat with hiring managers, share your ideas for marketing campaigns or social media strategies. We want to see your passion and how you think outside the box!
✨Tip Number 3
Be proactive! If you spot a brand or influencer that aligns with the company’s values, don’t hesitate to mention it during interviews. It shows you’re already thinking about how to contribute to the team!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us!
We think you need these skills to ace Marketing Associate - Baby products brand
Some tips for your application 🫡
Show Your Passion: Let us see your enthusiasm for marketing and baby products shine through in your application. Share any relevant experiences or projects that highlight your creativity and customer-centric mindset.
Tailor Your Application: Make sure to customise your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. We want to know how you can contribute to our team and resonate with our target audience.
Be Authentic: Don’t be afraid to let your personality come through in your writing. We appreciate authenticity, so share your unique perspective and what makes you a great fit for our brand and culture.
Apply Through Our Website: For the best chance of getting noticed, make sure to submit your application through our website. It’s the easiest way for us to keep track of your application and get back to you quickly!
How to prepare for a job interview at Peak 21
✨Know the Brand Inside Out
Before your interview, dive deep into the baby products brand's social media presence, especially their Instagram. Familiarise yourself with their tone, style, and the types of content that resonate with their audience. This will not only show your genuine interest but also help you discuss how you can contribute to their marketing strategies.
✨Showcase Your Creativity
Prepare a few creative ideas or concepts for ad campaigns that could work for the brand. Think about what would appeal to millennial and Gen Z mothers. Presenting your own ideas demonstrates initiative and aligns perfectly with the role's focus on creativity and innovation.
✨Highlight Your Social Media Savvy
Since the role involves managing community groups and influencer marketing, be ready to discuss your personal experiences with social media. Share examples of how you've engaged with brands online or any relevant projects you've worked on. This will illustrate your understanding of digital marketing and customer engagement.
✨Emphasise Your Customer-Centric Mindset
Be prepared to talk about what makes effective marketing for the target customer—millennial and Gen Z mothers. Discuss any insights you have about their preferences and behaviours, and how you would tailor marketing strategies to meet their needs. This shows that you understand the importance of a customer-centric approach in marketing.
