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For Companies At a Glance
- Tasks: Create and edit ads for social media, manage influencer relationships, and engage with customer communities.
- Company: Join Peak21, a dynamic startup acquiring and growing D2C brands globally.
- Benefits: Enjoy competitive pay, work in a creative environment, and make a real impact.
- Why this job: Be part of a passionate team transforming a beloved baby goods brand with innovative marketing strategies.
- Qualifications: Recent grads fluent in English, social media savvy, and creative thinkers are encouraged to apply.
- Other info: This role is based in London and offers a chance to thrive in a startup culture.
The predicted salary is between 28800 - 43200 £ per year.
At Peak21, we specialize in acquiring large direct-to-consumer (D2C) brands across the United States, Europe, and Asia, in addition to incubating our own. With a portfolio of D2C brands generating $200 million in sales, all bootstrapped and profitable, we are dedicated to fostering growth and innovation in the D2C sector.
We are seeking a Marketing Associate to join one of our portfolio brands. This brand in our portfolio is a beloved and well-known baby goods company with more than 1.5 million Instagram followers.
The position is full-time in London .
What makes this an exciting opportunity?
- Opportunity to join a well-funded startup with top-tier investors
- Work with a highly experienced and entrepreneurial team
- The brand is a new addition to our portfolio and we’re bringing big changes to it – you’ll have a lot of room to make an impact!
- Competitive compensation package
What You’ll Do
- Design, create and edit still ads and short-form video ads for use on social media (in particular Instagram, Tiktok, and Snapchat)
- Create variations of ad concepts when we find a winning ad concept
- Help manage customer community groups
- Assist in developing and executing influencer marketing strategies and creative campaigns
- Identify and reach out to influencers that fit our brand
- Establish and develop relationships with influencers
- Help manage affiliate program, discount codes and ambassador webpages
Who You Are
- A recent university graduate
- Fluent English speaker
- You’re an avid social media user and are interested in digital marketing
- You have a customer-centric mindset, which translates into you understanding what kind of marketing is likely to be effective for our target customer (a millennial/Gen Z mother)
- You have an eye for aesthetics and can create engaging content
- You take initiative and are driven by passion
- You love being creative!
- You’re coachable and dedicated to continuous personal improvement
- You’re tech literate and can learn new software with ease
- You thrive in a high growth environment and enjoy a startup team culture
Bonus: you are our target customer yourself (millennial/Gen Z mother)! Not a requirement though 🙂
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Marketing Associate employer: Peak 21
Contact Detail:
Peak 21 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Associate
✨Tip Number 1
Familiarize yourself with the latest trends in digital marketing, especially on platforms like Instagram, TikTok, and Snapchat. Understanding what types of content resonate with millennial and Gen Z audiences will give you an edge in discussions during interviews.
✨Tip Number 2
Engage with the brand's social media channels before your interview. Comment on posts, share your thoughts, and even create your own content inspired by their products. This shows your genuine interest and can help you stand out.
✨Tip Number 3
Network with professionals in the D2C space, especially those who have experience with influencer marketing. Attend relevant events or webinars to connect with potential mentors who can provide insights into the industry.
✨Tip Number 4
Prepare a portfolio showcasing your creative work, especially any social media campaigns or content you've developed. Highlight your ability to create engaging visuals and your understanding of customer-centric marketing strategies.
We think you need these skills to ace Marketing Associate
Some tips for your application 🫡
Understand the Brand: Research the baby goods company within Peak21's portfolio. Familiarize yourself with their products, values, and social media presence, especially on Instagram, to tailor your application effectively.
Highlight Relevant Skills: Emphasize your digital marketing skills, particularly in creating engaging content for social media platforms like Instagram, TikTok, and Snapchat. Mention any experience with influencer marketing or community management.
Showcase Your Creativity: Include examples of your creative work, such as ads or social media posts you've designed. If possible, link to your portfolio or provide samples that demonstrate your eye for aesthetics and ability to engage audiences.
Tailor Your Cover Letter: Craft a personalized cover letter that reflects your passion for the brand and the D2C sector. Discuss how your background as a recent graduate and your understanding of the target customer can contribute to the company's growth.
How to prepare for a job interview at Peak 21
✨Show Your Creativity
Since the role involves designing and creating ads, be prepared to showcase your creative skills. Bring examples of your previous work or even mock-ups of ad concepts that resonate with the target audience.
✨Understand the Brand
Research the baby goods company and its current marketing strategies. Be ready to discuss how you can contribute to their growth and what innovative ideas you have for their social media presence.
✨Highlight Your Social Media Savvy
As an avid social media user, share your insights on trends and effective marketing strategies for platforms like Instagram, TikTok, and Snapchat. Discuss how you would engage with the millennial/Gen Z mother demographic.
✨Demonstrate Your Customer-Centric Mindset
Emphasize your understanding of the target customer. Prepare to discuss how you would tailor marketing efforts to meet the needs and preferences of millennial and Gen Z mothers, showcasing your ability to think from their perspective.
