Marketing Analytics & Business Intelligence Analyst
Marketing Analytics & Business Intelligence Analyst

Marketing Analytics & Business Intelligence Analyst

Full-Time 36000 - 60000 ÂŁ / year (est.) No home office possible
Peak 21

At a Glance

  • Tasks: Dive into data to drive marketing strategies and uncover growth opportunities.
  • Company: Join a fast-growing consumer brand company with a focus on analytics and innovation.
  • Benefits: Competitive pay, rapid career growth, and hands-on experience from day one.
  • Other info: Fast-paced environment with no bureaucracy, perfect for ambitious self-starters.
  • Why this job: Make a real impact on business decisions and learn from industry experts.
  • Qualifications: Recent graduate with analytical skills; passion for consumer behaviour and marketing.

The predicted salary is between 36000 - 60000 ÂŁ per year.

About Peak21

Peak21 specializes in acquiring and scaling consumer brands across the United States, Europe, and Asia. Our portfolio exceeds $200M in annual revenue, fully bootstrapped and profitable. We combine rigorous data analytics, world-class marketing execution, and an operator mindset to accelerate the growth of beloved D2C brands. You would be joining one of our highest-growth portfolio companies.

Why this role is unique

This role sits at the intersection of analytics, marketing strategy, and business growth. You’ll use data to understand the business, uncover growth opportunities, translate insights into action, and help guide how the business scales and evolves.

  • Understand our customers deeply through data and help redesign our entire marketing engine
  • Shape what products we build and where the brand expands
  • Provide insight that informs decisions on new categories and future business lines
  • Stay ahead of emerging trends in marketing and D2C brands, leveraging the latest tools strategically to drive measurable business outcomes
  • Work directly with the founders and our Head of Growth on high impact strategic initiatives

If you want a consumer-oriented path that blends data, strategy, and growth, this is it.

What You’ll Do

Marketing & Growth Insights
  • Identify the drivers behind winning ads and creatives to find scaling opportunities across different product lines
  • Evaluate customer acquisition funnel performance across different marketing channels
  • Work with the creative team to empirically test new hypotheses based on data and guide marketing initiatives
  • Own tracking marketing performance and effectively communicating results through dashboards and reporting
Customer & Market Analytics
  • Analyze customer behavior, cohorts, retention, and purchasing patterns to uncover useful trends and insights
  • Build segmentation models to identify high-value and high-potential customer groups
  • Evaluate product lines to understand drivers of repeat purchases, profitability, and lifetime value (LTV)
  • Conduct competitive research and market analysis to uncover whitespace and new product opportunities
New Product & Business Line Strategy
  • Assess demand for future product launches and category expansion
  • Build simple business cases (TAM, unit economics, margins, payback)
  • Research new markets, partnerships, or adjacent business opportunities
  • Work with founders to model revenue scenarios and impact
Generalist Business Development
  • Identify new growth opportunities
  • Support due diligence for potential acquisitions or collaborations
  • Improve systems around analytics, reporting, and decision-making
  • Present insights directly to leadership weekly

Who You Are

  • A recent graduate from a quantitative or analytical program (Data Analytics, Engineering, Economics, Computer Science, Business Analytics, etc.)
  • Deeply curious about consumer behaviour, e-commerce, and digital marketing
  • Strong analytical skills - Proficient in Excel/Sheets; Python and SQL experience would be beneficial
  • Able to turn data into actionable insights that can lead to real impact, not just dashboards
  • Strong communicator who can simplify complex concepts for diverse audiences
  • Passionate about product strategy, advertising and understanding customers
  • Self-starter who thrives in fast, high-growth environments
  • Coachable, ambitious, and excited to grow our business and build something meaningful

Bonus:

  • Prior experience with D2C, e-commerce, paid ads, or analytics tools
  • Exposure to Meta Ads Manager, Google Ads Manager, GA4, Looker Studio, or similar platforms is a plus
  • An interest in consumer brands is a must

Kickstart Your Career in Marketing Analytics & Growth

  • Join a highly analytical consumer growth group - ideal for young talent wanting to learn marketing from first principles, not textbook templates
  • Work alongside experienced entrepreneurs (ex-McKinsey, ex-Rocket Internet, operators who have built 9-figure brands)
  • Get meaningful responsibility from day one - your insights will impact real dollars and real decisions
  • Competitive compensation and fast promotion path
  • No bureaucracy, no “big company” politics - speed, ownership, and high learning velocity

Marketing Analytics & Business Intelligence Analyst employer: Peak 21

At Peak21, we pride ourselves on being an exceptional employer that fosters a dynamic and innovative work culture. As a Marketing Analytics & Business Intelligence Analyst, you'll have the unique opportunity to work directly with founders and industry experts, gaining invaluable insights while driving impactful business decisions. With a focus on employee growth, competitive compensation, and a fast-paced environment free from bureaucracy, we empower our team members to take ownership and make meaningful contributions from day one.
Peak 21

Contact Detail:

Peak 21 Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Analytics & Business Intelligence Analyst

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more you engage, the better your chances of landing that dream role.

✨Tip Number 2

Show off your skills! Create a portfolio or a personal project that highlights your analytical prowess and marketing insights. This will give you an edge and demonstrate your passion for the field.

✨Tip Number 3

Prepare for interviews by researching the company and its products. Understand their market position and be ready to discuss how your skills can help them grow. Tailor your answers to show you're the perfect fit!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team.

We think you need these skills to ace Marketing Analytics & Business Intelligence Analyst

Data Analytics
Marketing Strategy
Customer Behaviour Analysis
E-commerce Knowledge
Digital Marketing
Excel/Sheets Proficiency
Python
SQL
Data Visualisation
Segmentation Modelling
Market Research
Business Case Development
Communication Skills
Problem-Solving Skills
Adaptability

Some tips for your application 🫡

Show Your Analytical Skills: Make sure to highlight your analytical skills in your application. We want to see how you can turn data into actionable insights, so share examples of projects or experiences where you've done just that!

Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific skills and experiences that align with the Marketing Analytics & Business Intelligence Analyst role. We love seeing candidates who take the time to connect their background to our needs.

Be Clear and Concise: When writing your application, keep it clear and concise. We appreciate straightforward communication, so avoid jargon and get straight to the point about your qualifications and enthusiasm for the role.

Apply Through Our Website: We encourage you to apply through our website for the best chance of being noticed. It’s the easiest way for us to track your application and ensure it gets to the right people. Plus, it shows you’re serious about joining our team!

How to prepare for a job interview at Peak 21

✨Know Your Data

Make sure you brush up on your analytical skills before the interview. Be prepared to discuss how you've used data in past projects, especially in relation to consumer behaviour and marketing strategies. Highlight any experience with tools like Excel, Python, or SQL, as these will be crucial for the role.

✨Understand the Brand

Do your homework on Peak21 and its portfolio companies. Familiarise yourself with their brands, target markets, and recent campaigns. This will not only show your genuine interest but also help you articulate how you can contribute to their growth using data-driven insights.

✨Prepare for Scenario Questions

Expect to face scenario-based questions that assess your problem-solving skills. Think about how you would approach analysing customer acquisition funnels or identifying growth opportunities. Practising these scenarios will help you articulate your thought process clearly during the interview.

✨Show Your Passion

Let your enthusiasm for consumer brands and digital marketing shine through. Share any personal projects or experiences that demonstrate your curiosity and drive. This role is all about blending data with strategy, so showing that you're passionate about both will set you apart from other candidates.

Marketing Analytics & Business Intelligence Analyst
Peak 21

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