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- Tasks: Create winning ads and drive revenue growth for a leading baby products brand.
- Company: Join Peak21, a dynamic startup with a portfolio of successful D2C brands.
- Benefits: Competitive salary, opportunity for impact, and a supportive team culture.
- Why this job: Be part of an innovative team and shape the future of digital marketing.
- Qualifications: Strong writing skills, analytical mindset, and a passion for digital branding.
- Other info: No prior experience needed; we value your attitude and willingness to learn!
The predicted salary is between 36000 - 60000 £ per year.
At Peak21, we specialize in acquiring large direct-to-consumer (D2C) brands across the United States, Europe, and Asia, in addition to incubating our own. With a portfolio of D2C brands generating $200 million in sales, all bootstrapped and profitable, we are dedicated to fostering growth and innovation in the D2C sector. We are seeking a Creative Strategist to join one of our portfolio brands which is a well-known 100 million dollar brand in the D2C space.
The Creative Strategist's role will revolve around the question: "What makes a winning ad?" You will work collaboratively with other team members to create top-performing ads, set strategic direction for ad creation, and ultimately, grow revenue. The perfect candidate is someone who is digitally native, consumer-centric, intellectually curious, and creative. The position is full-time in London.
What makes this an exciting opportunity?
- Opportunity to join a well-funded startup with top-tier investors
- Work with a highly experienced and entrepreneurial team
- The brand is a new addition to our portfolio and we’re bringing big changes to it – you’ll have a lot of room to make an impact!
- Competitive compensation package
What You'll Do
- Constantly ideate new ad concepts and create briefs for these to be turned into ads by other team members
- Create ads yourself
- Write copy for ads
- Upload ads to advertising platforms
- Review ad performance data to see what’s working and what’s not, and turn this into actionable creative insights
- Identify top performing concepts and manage the production of variations and iterations to scale them
- Stay current with what other leading brands are doing in their paid ads
Who You Are
- Fluent English speaker
- You’re an avid social media user and have a strong passion for digital brand building
- You have a customer-centric mindset, which translates into you understanding what kind of marketing is likely to be effective for our target customer
- You’re a strong writer and can write effective marketing copy
- You have solid analytical skills and can interpret numbers and recognize patterns
- You take initiative
- You’re coachable and dedicated to continuous personal improvement
- You’re tech literate and can learn new software with ease
- You thrive in a high growth environment and enjoy a startup team culture
- You are intellectually curious and eager to learn
If you have never received training in writing a cover letter before, please search online for guidelines on how to write a cover letter. We take cover letters very seriously! We don't require previous experience in digital marketing for this role. We can teach you the tools of the trade. What's important is that you have the fundamental skills (customer mindset, writing, analytical skills) and attitude (a willingness to learn and eagerness to make winning ads)!
Creative Strategist - Baby Products brand employer: Peak 21
Contact Detail:
Peak 21 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist - Baby Products brand
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your creativity! Create a portfolio showcasing your best ad concepts and copywriting. This is your chance to shine and demonstrate your unique approach to crafting winning ads.
✨Tip Number 3
Stay updated on trends! Follow leading brands and keep an eye on what’s working in the D2C space. We can learn a lot from others, so let’s use that knowledge to fuel our own creative strategies.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Creative Strategist - Baby Products brand
Some tips for your application 🫡
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Make sure to highlight your passion for digital brand building and your customer-centric mindset. We want to see how you can contribute to creating winning ads, so don’t hold back!
Show Off Your Writing Skills: As a Creative Strategist, strong writing is key. Use your application to demonstrate your ability to write effective marketing copy. Keep it engaging and relevant to the baby products sector – we love creativity!
Be Analytical: We’re looking for someone who can interpret data and recognise patterns. In your application, mention any experience you have with analysing ad performance or similar tasks. Show us you can turn numbers into actionable insights!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Let’s get started on this exciting journey together!
How to prepare for a job interview at Peak 21
✨Know Your Audience
Before the interview, research Peak21 and their portfolio brands. Understand their target customers and what makes their ads successful. This will help you demonstrate your consumer-centric mindset and show that you can create effective marketing strategies tailored to their audience.
✨Showcase Your Creativity
Prepare a few ad concepts or ideas that align with the baby products brand. Bring these to the interview to discuss how you would approach creating winning ads. This not only highlights your creativity but also your proactive attitude and willingness to contribute from day one.
✨Be Data-Driven
Familiarise yourself with basic ad performance metrics and be ready to discuss how you would use data to inform your creative decisions. Showing that you can interpret numbers and recognise patterns will demonstrate your analytical skills, which are crucial for this role.
✨Emphasise Your Learning Mindset
Since they value coachability and continuous improvement, share examples of how you've learned new skills or adapted in previous roles. This will resonate well with their startup culture and show that you're eager to grow alongside the company.
