At a Glance
- Tasks: Create engaging social media campaigns and content for a beloved baby products brand.
- Company: Join Peak 21, a dynamic team making waves in the baby products market.
- Benefits: Competitive salary and the chance to make a real impact in a growing brand.
- Why this job: Perfect for creative minds eager to shape marketing strategies for millennial and Gen Z parents.
- Qualifications: Recent grads with a passion for social media and digital marketing are encouraged to apply.
- Other info: Enjoy a startup culture with plenty of room for personal growth and creativity.
The predicted salary is between 30000 - 42000 £ per year.
At Peak21, we specialize in acquiring large direct-to-consumer (D2C) brands across the United States, Europe, and Asia, in addition to incubating our own. With a portfolio of D2C brands generating $200 million in sales, all bootstrapped and profitable, we are dedicated to fostering growth and innovation in the D2C sector.
We are seeking a Community Manager to join Copper Pearl, a brand in our portfolio active in the baby space.
The position is full-time in London.
What makes this an exciting opportunity?
- Learn about the role and apply your skill set to a brand beloved by millions of parents across North America and Europe
- Work with a highly experienced and entrepreneurial team
- The brand is a new addition to our portfolio and we’re bringing big changes to it – you’ll have a lot of room to make an impact!
- Competitive compensation package
What You\’ll Do
- Formulate creative social media and influencer campaigns, and mobilize the team to implement them
- Coordinate with other team members to ensure a steady stream of new social media ad content
- Using ad performance data, identify trends in winning ad concepts and ensure that we make variations/iterations
- Create content (both visual + copy) for various marketing channels: email, SMS, and social media
- Build and optimize email content, cadence, and segmentation strategy for all promotional, triggered, and transactional emails
- Monitor website performance and propose improvements in design, content and experience
- Assist in company-wide strategy setting
- Regularly report marketing performance
Who You Are
- A recent university graduate
- You’re an avid social media user and are interested in digital marketing
- You have a customer-centric mindset, which translates into you understanding what kind of marketing is likely to be effective for our target customer (a millennial/Gen Z mother)
- You have an eye for aesthetics and can create engaging content
- You take initiative and are driven by passion
- You’re coachable and dedicated to continuous personal improvement
- You’re tech literate and can learn new software with ease
- You thrive in a high-growth environment and enjoy a startup team culture
Bonus: you are our target customer yourself (millennial/Gen Z mother)! Not a requirement though 🙂
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Community Manager - Baby products brand employer: Peak 21
Contact Detail:
Peak 21 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Community Manager - Baby products brand
✨Tip Number 1
Get your social media game on point! As a Community Manager, you'll need to show off your skills in creating engaging content. Start by curating your own profiles to reflect your creativity and understanding of what resonates with parents today.
✨Tip Number 2
Network like a pro! Connect with other marketing enthusiasts and professionals in the baby products space. Attend events, join online forums, and don’t be shy about reaching out to people on LinkedIn. You never know who might help you land that dream job!
✨Tip Number 3
Show us your analytical side! Brush up on your data analysis skills because understanding ad performance is key. Use tools like Google Analytics to get familiar with how to track and interpret data trends – it’ll make you stand out in interviews.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative to apply directly. Make sure to tailor your application to highlight your passion for digital marketing and your understanding of our target audience – millennial and Gen Z parents.
We think you need these skills to ace Community Manager - Baby products brand
Some tips for your application 🫡
Show Your Passion: Let your enthusiasm for the baby products brand shine through in your application. We want to see how much you care about connecting with parents and creating engaging content that resonates with them.
Tailor Your Content: Make sure to customise your CV and cover letter to highlight relevant experiences in social media and marketing. We love seeing how your skills align with what we’re looking for, so don’t hold back!
Be Creative: Since creativity is key for this role, consider including a portfolio or examples of your work. Whether it’s social media posts or marketing campaigns, show us what you can do and how you think outside the box!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Peak 21
✨Know the Brand Inside Out
Before your interview, dive deep into the baby products brand's mission, values, and recent campaigns. Understanding what makes the brand beloved by parents will help you connect your ideas to their vision and show that you're genuinely interested in contributing.
✨Showcase Your Creativity
Prepare examples of your past work that highlight your creative skills, especially in social media and content creation. Whether it's a campaign you ran or a piece of content you designed, be ready to discuss how your creativity can bring fresh ideas to the team.
✨Demonstrate Your Customer-Centric Mindset
Think about the target audience – millennial and Gen Z mothers. Be prepared to discuss how you would approach marketing strategies that resonate with them. Share insights on trends you've noticed and how they could influence your campaigns.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Inquire about the team's current challenges or upcoming projects. This shows your enthusiasm for the role and helps you gauge if the company culture aligns with your values.