Paid Ads Manager

Paid Ads Manager

Edinburgh Full-Time 25000 - 35000 £ / year (est.) Home office (partial)
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PDG Advertising

At a Glance

  • Tasks: Manage and scale paid campaigns on Meta and Google while optimising performance.
  • Company: PDG Advertising is a growing agency focused on creativity and results-driven performance.
  • Benefits: Enjoy a flexible hybrid work environment, 20 days annual leave, and competitive pay.
  • Why this job: Join a fun, collaborative team and be at the forefront of paid advertising innovation.
  • Qualifications: 3+ years in paid media with strong knowledge of Meta and Google Ads required.
  • Other info: We welcome applicants who may not meet all qualifications but can add value.

The predicted salary is between 25000 - 35000 £ per year.

PDG Advertising is growing. We’re looking for a Paid Ads Manager who’s confident, professional, and results-driven to join our team. You’ll manage and scale paid campaigns across Meta and Google, and support creative direction, strategy, and performance tracking.

Key Responsibilities:

  • Plan, launch, and optimise Meta and Google campaigns
  • Report on KPIs with a focus on ROAS, CPL, CTR, and conversion rate
  • Guide creative and copy development based on data
  • Manage budgets confidently across multiple accounts
  • Test new platforms and ad types (TikTok, LinkedIn, etc.)
  • Work closely with clients and internal team members
  • Work to be at the leading edge of experience in paid advertising

What Are We Looking For:

  • 3+ years of hands-on paid media experience
  • Deep knowledge of Meta and Google Ads platforms
  • Strong communication skills
  • Strategic thinker with attention to detail
  • Comfortable in a hybrid work environment
  • Additional ad platforms knowledge an advantage e.g. TikTok

What Do We Offer:

  • Pay of between £25,000 - £35,000 depending on experience.
  • 20 days of annual leave + Northern Ireland statutory holidays.
  • A flexible hybrid work environment.
  • An opportunity to work in a fun, collaborative, and forward-thinking team environment.

Interested?

If this sounds like the right opportunity for you, please email either your CV across to info@pdgadvertising.com, or fill in the short form below with your CV. We’d love to hear from you!

Join us at PDG Advertising, where creativity meets results-driven performance, and be a part of something exciting as we continue to grow! If you don’t meet every single requirement but are still interested in the role, we encourage you to apply. We’re open to considering candidates who may not meet the exact qualifications but can bring value to our team.

Paid Ads Manager employer: PDG Advertising

PDG Advertising is an excellent employer that fosters a dynamic and collaborative work culture, perfect for a Paid Ads Manager looking to thrive in a results-driven environment. With a flexible hybrid work model, competitive salary, and ample opportunities for professional growth, employees are encouraged to innovate and push the boundaries of paid advertising. Join our forward-thinking team in Northern Ireland and be part of an exciting journey where your contributions truly matter.
PDG Advertising

Contact Detail:

PDG Advertising Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Paid Ads Manager

✨Tip Number 1

Familiarise yourself with the latest trends and updates in paid advertising, especially on Meta and Google Ads. This will not only help you during interviews but also demonstrate your commitment to staying ahead in the industry.

✨Tip Number 2

Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics like ROAS and CTR, as well as how you optimised these campaigns for better performance.

✨Tip Number 3

Showcase your ability to work collaboratively by preparing examples of how you've successfully partnered with clients or team members in previous roles. This will highlight your strong communication skills, which are essential for this position.

✨Tip Number 4

Research PDG Advertising's current campaigns and their approach to paid media. Being knowledgeable about their work will allow you to tailor your conversation and show genuine interest in joining their team.

We think you need these skills to ace Paid Ads Manager

Paid Media Management
Meta Ads Expertise
Google Ads Proficiency
Campaign Optimisation
Performance Tracking
Data Analysis
Budget Management
Creative Direction
Strategic Thinking
Attention to Detail
Strong Communication Skills
Client Relationship Management
Adaptability to New Platforms
Knowledge of Additional Ad Platforms (e.g., TikTok, LinkedIn)

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities of a Paid Ads Manager. Familiarise yourself with key performance indicators (KPIs) like ROAS, CPL, CTR, and conversion rates, as these will be crucial in your application.

Tailor Your CV: Highlight your 3+ years of hands-on paid media experience in your CV. Be specific about your achievements with Meta and Google Ads, and mention any additional platforms you have experience with, such as TikTok or LinkedIn.

Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic thinking and attention to detail. Use examples from your past work to demonstrate how you've successfully managed and optimised paid campaigns.

Showcase Communication Skills: Since strong communication skills are essential for this role, consider including a section in your application that highlights your ability to work closely with clients and team members. Provide examples of successful collaborations or projects.

How to prepare for a job interview at PDG Advertising

✨Showcase Your Campaign Success

Be prepared to discuss specific campaigns you've managed in the past. Highlight your achievements, focusing on metrics like ROAS, CPL, and CTR to demonstrate your results-driven approach.

✨Demonstrate Your Knowledge of Platforms

Familiarise yourself with both Meta and Google Ads platforms, as well as any additional platforms like TikTok or LinkedIn. Be ready to discuss how you would leverage these platforms for effective advertising strategies.

✨Communicate Clearly and Confidently

Strong communication skills are essential for this role. Practice articulating your thoughts clearly, especially when discussing complex data or strategies, to show that you can effectively collaborate with clients and team members.

✨Prepare Questions About the Company

Research PDG Advertising and prepare insightful questions about their current campaigns, team dynamics, and future goals. This shows your genuine interest in the company and helps you assess if it's the right fit for you.

Paid Ads Manager
PDG Advertising
Location: Edinburgh
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