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For Companies At a Glance
- Tasks: Lead Paysend's organic growth strategy across web and app, driving impactful execution.
- Company: Join a dynamic fintech company making waves in the digital payments space.
- Benefits: Competitive salary, flexible work arrangements, and opportunities for career growth.
- Other info: Work in a fast-paced environment with a focus on innovation and principles.
- Why this job: Make a global impact while shaping the future of organic growth strategies.
- Qualifications: Proven experience in organic growth, SEO, ASO, and a collaborative mindset.
The predicted salary is between 43200 - 72000 £ per year.
About The Role
We’re hiring a Head of Organic to build this capability for Paysend. This is a senior, hands-on role for someone who can set direction, make smart trade-offs and drive execution. You will own the strategy for organic acquisition across web and app, improve how Paysend shows up in high-intent moments, and create the systems that allow organic growth to scale across regions. You will lead strategy across SEO, ASO, content, technical discoverability and emerging AI-driven search behaviours, while working closely with Product, Marketing, Engineering, Data, Brand and Compliance. The remit is global, with a strong focus on priority markets, localisation, and commercial impact.
What You’ll Do (Responsibilities)
- Define Paysend’s organic growth strategy across web and app, aligned to company priorities, target markets and customer demand.
- Own Paysend’s organic growth strategy across SEO, ASO, content and emerging discovery channel.
- Identify where organic growth can drive the greatest commercial value across key use cases, corridors, markets and customer journeys.
- Create a focused view of where Paysend should win organically and how that translates into customer acquisition and business impact.
- Align organic growth with brand activity, product launches and wider acquisition priorities.
- Create a repeatable way to identify, prioritise and scale organic growth opportunities across markets.
- Establish Paysend’s approach to new discovery behaviours, including how customers find and evaluate us beyond traditional search.
- Make clear trade-offs between fast-impact improvements and longer-term investments in technical foundations, localisation and content infrastructure.
- Define and track the metrics that matter for organic growth.
- Partner with Data on attribution, reporting and performance insight.
- Build simple frameworks for prioritisation, testing and decision-making.
- Balance quick wins with long-term growth opportunities.
- Use AI where it improves speed, quality or scale.
What You’ll Need To Be Successful In This Role
- Significant experience in organic growth for a high-growth digital product.
- Proven track record of scaling organic traffic and converting it into business outcomes.
- Proven ability to negotiate priorities with Product and Engineering teams and navigate Compliance approval processes within highly regulated environments.
- Deep expertise in SEO, ASO and content, with a strong interest & hand on experience in emerging discovery channels and practical experience adapting to new search behaviours.
- Operate as an owner and contributor with full ownership of organic growth channel.
- Strong analytical mindset and ability to prioritise opportunities by impact.
- Collaborative, action-oriented, comfortable working in a fast-paced environment.
Why Join Paysend?
- Make a Global Impact: Directly impact millions of users worldwide.
- Accelerate Your Career: Benefit from internal mobility, mentoring programs, and continuous learning opportunities.
- Thrive in a Connected, Global Organization: Collaborate with colleagues across our international hubs and more.
- Embrace a Principle-Driven & Focused Culture: Work in an organization guided by strong principles and values that actually help you achieve more than you thought possible.
- Enjoy Competitive Compensation and Benefits: Receive a competitive salary, benefits, and flexible work arrangements.
Head of Organic employer: Paysend
Contact Detail:
Paysend Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Organic
✨Tip Number 1
Network like a pro! Reach out to people in your industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We recommend practising common interview questions and having your own questions ready. Show them you’re genuinely interested in their mission and how you can contribute!
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. We believe this small gesture can make a big difference.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you. Plus, it’s a great way to ensure your application gets seen by the right people. Let’s get you that job!
We think you need these skills to ace Head of Organic
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in organic growth, SEO, and ASO. We want to see how your skills align with our needs at Paysend, so don’t hold back on showcasing your achievements!
Show Your Analytical Side: Since this role requires a strong analytical mindset, include examples of how you've used data to drive decisions in your previous roles. We love numbers, so if you can quantify your impact, do it!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who can fit into our culture at Paysend, so don’t be afraid to show us who you are and what makes you passionate about organic growth.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to the right people. Plus, it shows us you’re serious about joining our team!
How to prepare for a job interview at Paysend
✨Know Your Organic Growth Strategy
Before the interview, make sure you have a solid understanding of organic growth strategies, especially in SEO and ASO. Be ready to discuss how you would define and implement these strategies for Paysend, focusing on customer demand and market priorities.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical mindset by discussing past experiences where you tracked metrics that mattered for organic growth. Bring examples of how you balanced quick wins with long-term opportunities, and be ready to explain your decision-making frameworks.
✨Collaborate Like a Pro
Since this role involves working closely with various teams, think of examples where you've successfully collaborated with Product, Marketing, or Engineering teams. Highlight your ability to negotiate priorities and navigate compliance processes in regulated environments.
✨Stay Ahead of Emerging Trends
Familiarise yourself with emerging discovery channels and AI-driven search behaviours. Be prepared to discuss how you would adapt Paysend’s approach to these trends and how they can drive organic growth. Showing that you're proactive about industry changes will impress the interviewers.