At a Glance
- Tasks: Lead the strategy and evolution of our global marketing technology ecosystem.
- Company: Join Paysafe, a leading payments platform with a global reach.
- Benefits: Competitive salary, diverse team, and opportunities for professional growth.
- Other info: Dynamic work environment with a focus on innovation and collaboration.
- Why this job: Shape the future of marketing tech and drive impactful change.
- Qualifications: 8-12+ years in Marketing Technology; leadership experience preferred.
The predicted salary is between 80000 - 100000 £ per year.
Paysafe is a leading payments platform with an extensive track record of serving merchants and consumers in the global entertainment sectors. Its core purpose is to enable businesses and consumers to connect and transact seamlessly through industry‑leading capabilities in payment processing, digital wallet, and online cash solutions. With 29 years of online payment experience, an annualized transactional volume of $152 billion in 2024, and approximately 3,000 employees located in 12+ countries, Paysafe connects businesses and consumers across 260 payment types in 48 currencies around the world. Delivered through an integrated platform, Paysafe solutions are geared toward mobile‑initiated transactions, real‑time analytics and the convergence between brick‑and‑mortar and online payments.
Paysafe is seeking a Marketing Technology Director (MarTech) to lead the strategy, governance, and evolution of our global marketing technology ecosystem. This role owns the end‑to‑end MarTech stack, data enablement, and AI‑driven capabilities that power brand, consumer, and merchant growth. The MarTech Director ensures platforms are scalable, integrated, compliant, and value‑driven, enabling marketing teams to execute faster and smarter. This role partners closely with Operations, Data, IT, Legal, and marketing leaders.
Key Responsibilities- Own the global MarTech strategy aligned to brand, consumer, and merchant objectives
- Own the full MarTech stack including Marketing Automation, CRM, CDP, Analytics, CMS, and AI tools
- Define roadmaps, intake, prioritization, and governance for platforms and integrations
- Ensure accurate, compliant data flows across all marketing systems
- Own marketing data taxonomy, standards, and governance
- Partner with Legal, Privacy, and Data teams on fintech compliance
- Deliver executive‑ready dashboards and reporting frameworks
- Enable attribution, segmentation, and lifecycle measurement
- Translate data into actionable insights for leadership
- Champion an AI‑first mindset across marketing operations
- Implement AI‑driven workflows to reduce manual effort
- Ensure ethical and compliant AI adoption
- Drive adoption and enablement across marketing and cross‑functional teams
- Serve as primary MarTech partner to Marketing, Sales, Data, and IT
- Own MarTech budget planning and optimization
- Manage vendor performance and tool consolidation
- Ensure technology investments deliver measurable business value
- Bachelor’s degree in marketing, business, or a related field or additional relevant experience in lieu of education, required; MBA preferred.
- 8–12+ years of experience in Marketing Technology or Marketing Operations
- Deep expertise in enterprise MarTech platforms
- Proven leadership in MarTech strategy, consolidation, and data enablement
- Experience operating in regulated or fintech environments preferred
- Previous team management experience preferred
- Strategic, technically fluent marketing technology leader
- Strong executive communication and stakeholder management
- Highly organized with strong governance and documentation discipline
- Outcome‑driven with a focus on automation and scale
Paysafe provides equal employment opportunities to all employees, and applicants for employment, and prohibits discrimination of any type with regard to ethnicity, religion, age, sex, national origin, disability status, sexual orientation, gender identity or expression, or any other protected characteristics. This policy applies to all terms and conditions of recruitment and employment. If you need any reasonable adjustments please let us know. We will be happy to help and look forward to hearing from you.
Marketing Technology Director employer: Paysafe
At Paysafe, we pride ourselves on being a dynamic and innovative employer, offering our Marketing Technology Director the opportunity to lead cutting-edge initiatives within a global payments platform. Our collaborative work culture fosters creativity and growth, with ample opportunities for professional development and cross-functional partnerships. Located in a vibrant industry, we empower our employees to drive impactful change while enjoying a diverse and inclusive environment that values every voice.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Technology Director
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Paysafe and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Paysafe are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Paysafe on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Paysafe. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Technology Director
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Paysafe. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Paysafe:Show us that you’ve done your homework! In your application, briefly mention what you admire about Paysafe’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Paysafe
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Paysafe will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Paysafe, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
