At a Glance
- Tasks: Lead global demand generation strategies and drive impactful marketing campaigns.
- Company: Join Payhawk, a leading fintech innovator transforming spend management.
- Benefits: Enjoy a competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Be part of a diverse team committed to innovation and sustainability.
- Why this job: Shape the future of fintech while making a real impact on global growth.
- Qualifications: Proven experience in demand generation and strategic marketing leadership.
The predicted salary is between 60000 - 80000 £ per year.
Payhawk is a leading global spend management solution for scaling businesses. Headquartered in London, it combines company cards, reimbursable expenses, and accounts payable into a single product. Its future-facing technology enables finance teams to control and automate company spending at scale.
The Payhawk customer base includes fast-growing and mature multinational companies in 32 countries. With offices in New York, London, Berlin, Munich, Barcelona, Paris, Amsterdam, Vilnius, and Sofia, Payhawk is backed by renowned investors.
Our values include supporting flat hierarchies, taking ownership and responsibility, seeking and providing feedback, managing constructive critique, and speaking our minds. We understand that the best ideas don’t all come from the same place, so we encourage diversity and inclusion in all areas of our work.
The future of fintech is about more than money, and we believe in work-life balance, continual learning, and empowered teams. We’re also on a journey to measure and improve our environmental and social impact.
About the Role: Shape the future of growth at Payhawk. This is a high-impact global role, working directly with the CMO to build, scale, and optimise demand generation for one of our platform products.
We need an experienced demand generation operator who’s ready to design global campaign strategies from scratch, driving experimentation, and collaborating cross-functionally to create aligned, insight-driven growth.
Outcomes you will drive:
- Pipeline and MRR generation for the Product you are responsible for
- MRR and Number of Won Named Accounts
- Pipeline from Named Accounts
- Driving a consistent flow of “Engaged” Named Accounts each month
- Increasing Engaged-to-SAL conversion rates through highly relevant campaign motions
- Generating pipeline from ABM at an industry-leading ROI per euro spent
Responsibilities:
- Demand-generation strategy: Define the strategy for generating demand for the Product
- GTM Pod Leadership: Alongside a Product Marketing Manager, you will be responsible for steering a cross-functional marketing team (a “GTM Pod”). You will make decisions regarding the demand-generation initiatives
- GTM Pod Reporting: Contribute to Monthly Reports and leadership discussions, justifying spending decisions and marketing ROI
- Ultimate budget owner: Decide how to allocate the budget across demand-generation and demand-capture channels and initiatives, to maximise cost-efficiency and marketing ROI
- ABM strategy & architecture: Define our campaign structure, hypotheses, personas, and targeting aligned to the new Named Accounts structure in the Revenue Org
Global Demand Generation Manager London employer: Payhawk
At Payhawk, we pride ourselves on being an exceptional employer that champions innovation and inclusivity in the heart of London. Our dynamic work culture fosters collaboration and empowers employees to take ownership of their projects, while our commitment to professional growth ensures that you will continually develop your skills in a fast-paced fintech environment. With a focus on work-life balance and a mission to make a positive impact, joining our team means being part of a forward-thinking company that values your contributions and supports your career journey.
StudySmarter Expert Advice🤫
We think this is how you could land Global Demand Generation Manager London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fintech space. Attend industry events, webinars, or even local meetups. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your demand generation successes. Include case studies, metrics, and any cool campaigns you've run. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Don’t just apply, engage! When you find a role you love, reach out to someone at Payhawk on LinkedIn. Ask them about their experience and express your enthusiasm for the position. A little personal touch can go a long way!
✨Tip Number 4
Keep learning and adapting! The fintech world is always changing, so stay updated on the latest trends and tools in demand generation. Share your insights on social media or in relevant forums to showcase your knowledge and passion.
We think you need these skills to ace Global Demand Generation Manager London
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for the role shine through! We want to see why you're excited about joining Payhawk and how you can contribute to our mission of changing the world of payments.
Tailor Your CV:Make sure your CV is tailored to the Global Demand Generation Manager role. Highlight your relevant experience in demand generation and any successful campaigns you've led. We love seeing how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to tell us your story. Use it to explain how your background and values align with ours at Payhawk. Be genuine and don’t be afraid to show a bit of personality – we appreciate authenticity!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at Payhawk
✨Know Your Demand Generation Inside Out
Before the interview, make sure you’re well-versed in demand generation strategies. Brush up on your experience with global campaigns and be ready to discuss specific examples of how you've driven pipeline and MRR generation in previous roles.
✨Align with Payhawk's Values
Familiarise yourself with Payhawk’s values around flat hierarchies, feedback, and diversity. Be prepared to share how you embody these values in your work and how you can contribute to a culture of collaboration and innovation.
✨Prepare for Cross-Functional Collaboration
Since this role involves working closely with various teams, think of examples where you’ve successfully collaborated across functions. Highlight your ability to steer a team towards common goals and how you’ve managed constructive critique in the past.
✨Showcase Your Analytical Skills
Be ready to discuss how you measure success in demand generation. Prepare to talk about your approach to reporting and justifying spending decisions, as well as how you’ve maximised ROI in previous campaigns. Data-driven insights will impress the interviewers!
