Content manager UK

Job Description

Get to know us

Do you want to help us shape what the future of work will look like and how it will best embrace our life\’s aspirations? If this sounds like a journey you want to embark on, we may have the right role for you! PayFit is an intuitive cloud-based payroll and employee management solution designed specifically for SMBs. Since 2015, we have set ourselves a mission to simplify payroll for SMBs and enable employers and employees to grow together. We are a European company operating from 3 main countries (France, Spain, and the UK) where we are supporting over 18,000 clients.

Creating a fulfilling work environment and culture is also a core mission at PayFit, and our day-to-day work philosophy is reflected in our four values:

Care: We genuinely care for others whoever they are, whatever they think.

Excellence: We aim to improve and achieve better results every day.

Humility: Staying humble and exchanging transparent feedback helps us to grow and improve.

Passion: We are the architects of PayFit\’s success.

A key part of our culture , and essential for our success, is also improving the diversity of our teams and building an inclusive culture where you can be yourself at work.

This is why our recruitment focuses on the skills you demonstrate, and not only on your academic background or previous professional experiences. At PayFit we understand that you can gain applicable skills through a variety of life experiences and we are interested in knowing them, too.

Location :
The position is based in London .
Position Overview :

You will be responsible for deploying locally the content strategy at each stage of the funnel towards our prospects and our clients in order to meet business expectations in terms of awareness, acquisition and retention.

Key responsibilities :

Content production
– Lead the execution of the content strategy locally, from awareness to retention
– Execute and monitor the roadmap while respecting deadlines and adjusting priorities as needed
– Create compelling multi-format content at each stage of the funnel:
– firstly for Acquisition to increase awareness and lead generation: videos, emails, articles, snack content, one pagers, ebook, etc
– secondly for Customer to improve autonomy and retention: monthly newsletter, emailing, product videos, etc
– Orchestrate the distribution strategy and track all pieces of content produced
– Partner with UK local players to understand market-specific buyer journey and product
Copywriting
– Copywriting of all the pieces of content, for prospects and customers
– Ensure the copy is always catchy, adapted to the target and compliant with the tone of voice
SEO
– Participate with the SEO lead in the definition of the strategy
– Create the content briefs and proofread the articles written by our SEO agency
Contributor to the global content strategy (UK, Spain, France)
– Participate in the execution of the content strategy globally
– Build strong relationships with stakeholders across all markets to facilitate knowledge sharing: marketing, brand, Sales, PMM, Product teams

Qualifications :

– Minimum 2 years of experiences in content, preference in B2B and in high technology company software or SaaS

– A first experience in working closely with Sales & Growth teams, and other marketing functions (Brand, Product, SEO…)
– Ability to combine global and local approach
– Ability to analyze content performance with a data-driven approach, and propose concrete optimizations
– Ability to manage multiple content projects simultaneously and prioritize tasks based on business needs and urgency
– Deep understanding of content-driven acquisition mechanisms (SEO, content marketing, lead nurturing, etc.)
– Excellent writing skills and creative mindset to produce engaging content that impacts our target
– Native level of English

Interview process :

1. Interview with a recruiter – 30 min

2. Interview with the hiring manager (Camille de Waele,content lead)- 30 min

3. Business case with our Global Content Senior Manager (Gabrielle Béal) + hiring manager- 45 min

4. Interview with senior director marketing- 30 min

Background Check (ISO27001 certification): identity, diploma, and past professional experiences will be checked after the offer.

What we offer
Flexibility: We believe it is key to produce your best work and to be fulfilled. We therefore offer the possibility to work away from our main offices, within the UK; as well as abroad for a defined period. Further requirements may apply depending on the role and your overall experience.

Learning & Development: At PayFit we have a great learning platform where you can learn new skills every day with the support of our company. We also have English language courses to improve your business communication vocabulary and get to the next level.

Career Development: We want you to progress and be free to choose which direction you want to grow. There are also opportunities for internal moves.

Health promotion: Private medical insurance with Vitality and 4 paid sessions with a mental health practitioner and online support with Moka care

Meals: Weekly Deliveroo credit to spend on meals of your choice. Fortnightly fruit packages delivered to your house (to help you get your 5 a day!)

Public transportation: A minimum of 50% of your travel cost to the office is covered by us.

Home office budget: To help you get set up in the best conditions. A MacBook as our standard working tool.

Parental support program: 20 weeks of maternity leave supported by PayFit and 6 weeks of leave for the co-parent.

Time off: 25 days of paid holidays per year.
Disability Inclusion: All of our positions are open to any person living with a disability. To guarantee equal treatment and opportunities, we will take, based on individual needs, appropriate measures to adapt the work conditions of PayFiters with disabilities, and if needed also during the recruitment process. Please let us know what you need and we will do our best to accommodate!

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