Pax8 is hiring a Director of SDR (Sales Development Representatives) in Bristol to build a high-performing, AI-enabled SDR organisation that turns demand into predictable pipeline and partner growth.
Why this role, why now
This is a rare chance to shape the SDR engine at scale ; combining modern sales leadership with AI adoption, automation, and data rigour . You'll set the operating rhythm, raise the bar on performance, and help the business move faster and smarter as Pax8 continues to expand across EMEA.
Culture (and a feel for Pax8)
At Pax8, culture is truly "business, and it IS personal." You'll join a high-energy, high-trust environment where curiosity is valued, collaboration wins, and continuous learning is celebrated. Explore more about our UK presence and what "work happy" looks like here: Pax8 UK and our Great Place to Work recognition .
What you'll be doing
You’ll lead the SDR function with clarity, pace, and purpose - building consistency across people, process, and performance.
- Set the SDR strategy and performance framework - defining what great looks like and creating predictable outcomes
- Embed AI and automation into SDR workflows - improving targeting, prioritisation, outreach effectiveness, and team capability
- Build and develop an exceptional SDR leadership bench - coaching leaders who coach others and lifting standards across the team
- Create operational discipline - ensuring outstanding CRM usage, strong data hygiene, and clear performance visibility
- Partner across Sales, Marketing, and RevOps - aligning on lead quality, feedback loops, and improvements that drive conversion
- Turn insight into action - using dashboards and performance signals to spot patterns, diagnose blockers, and scale what works
- Champion smart tooling and ways of working - confidently operating in systems like Salesforce, Power BI, Workboard and Miro
The impact you'll make
You’ll directly influence how Pax8 converts demand into revenue - improving conversion, raising SDR effectiveness, and building a modern, AI-literate function that helps teams move faster, work smarter, and win more consistently.
What we're looking for
You’ll thrive here if you enjoy building clarity in complexity, leading through data, and creating momentum through structure and people development.
- Substantial leadership experience in SDR / inside sales / demand environments within B2B SaaS or technology
- Demonstrated success building predictable pipeline through performance frameworks, coaching, and operating cadence
- Proven capability implementing AI-enabled process improvements and automation to increase efficiency and conversion
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