At a Glance
- Tasks: Lead marketing strategies to drive growth in the FinTech travel sector.
- Company: Join a rapidly growing FinTech company revolutionising travel payments.
- Benefits: Enjoy a competitive salary and hybrid working options.
- Other info: Collaborative environment with opportunities for professional development.
- Why this job: Be a key player in shaping market positioning and driving global growth.
- Qualifications: 5+ years in B2B marketing, with expertise in Travel or FinTech.
The predicted salary is between 60000 - 80000 € per year.
Pax2pay is a rapidly growing FinTech business on a mission to modernise and simplify payments for the travel industry. Our customers are some of the biggest players in the travel sector, and our partners are key players in the FinTech world. With a growing international presence, Pax2pay operates out of three key strategic hubs in Bristol, Uppsala, and Vilnius. Established in 2019, we are currently a growing team of 38, aiming to become the number one choice for B2B payments within the UK and EEA.
We are seeking a strategic and high-energy Marketing Manager to lead our marketing function and drive the next phase of our global growth. As Marketing Manager, you will not just execute campaigns but will be the architect of our market positioning. You will be responsible for defining how Pax2pay differentiates itself in a crowded FinTech landscape, managing the full customer lifecycle, and serving as a critical bridge between Product, Sales, and the Executive team.
This role requires a leader who can move seamlessly between high-level strategic planning and technical execution in HubSpot and Clay.
Responsibilities- Strategic Leadership & Executive Influence:
- Strategic Planning: Own the annual marketing roadmap, budget allocation, and ROI reporting.
- Senior Management Comms: Act as the primary marketing stakeholder in leadership meetings, translating complex marketing data into clear commercial outcomes for the CSO and Board.
- Market Differentiation: Conduct deep-dive competitive analysis to define our unique value proposition, ensuring our "why" is clear to the global travel market.
- Growth & Search Excellence:
- Growth Marketing: Implement a data-led growth framework to optimise the conversion funnel, from initial awareness to product advocacy.
- Search & Optimisation: Oversee the SEO/SEM strategy, ensuring Pax2pay dominates search share-of-voice for travel-payment solutions.
- HubSpot Ownership: Act as the platform lead for HubSpot, architecting sophisticated automation, lead scoring, and multi-touch attribution models.
- Product, Content & Lifecycle:
- Product Marketing: Partner with the Product team to launch new features; crucially, you must identify and flag when product-market fit is not working and lead the strategic pivot in messaging or targeting.
- Lifecycle Marketing: Design and oversee the end-to-end Content and Lifecycle strategy, ensuring we provide value at every stage of the B2B buyer journey.
- Brand Integrity: Ensure all high-impact content (white papers, case studies, and PR) reinforces our position as an industry thought leader.
- Sales Collaboration & Team Management:
- Work in lockstep with sales to ensure marketing activity directly fuels a high-quality sales pipeline.
- Manage relationships with external specialist agencies (SEO, PR, Design) to ensure maximum output and brand consistency.
- Experience: Minimum of 5 years in B2B marketing, with at least 3 years in a management or lead capacity.
- Sector Expertise: Mandatory experience in Travel or FinTech. You must understand the specific pain points of travel intermediaries and payment rails.
- Strategic Mastery: Proven track record of building marketing functions from the ground up or scaling them through significant growth phases.
- Technical Expert: Advanced proficiency in HubSpot and the broader MarTech stack (Google Analytics, Search Console, CRM integration).
- Communication: Exceptional presentation skills; comfortable challenging the status quo and presenting to Senior Management.
- Problem Solving: A "product-first" mindset with the ability to diagnose why certain features or campaigns aren’t converting and the courage to change course.
Benefits: Competitive senior-level salary, Hybrid working environment, Perkbox Benefits Platform.
Senior Growth Marketing Manager – FinTech Travel in Bristol employer: Pax2pay
Pax2pay is an exceptional employer, offering a dynamic and innovative work environment in the heart of Bristol, Uppsala, and Vilnius. With a strong focus on employee growth and development, we provide competitive salaries, a hybrid working model, and access to our Perkbox Benefits Platform, ensuring that our team members are well-supported both professionally and personally. Join us as we revolutionise the FinTech landscape for the travel industry, where your contributions will directly impact our mission and success.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Growth Marketing Manager – FinTech Travel in Bristol
✨Tip Number 1
Network like a pro! Get out there and connect with people in the FinTech and travel sectors. Attend industry events, join relevant online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing achievements, especially those related to growth and strategy. This is your chance to demonstrate how you can make an impact at Pax2pay.
✨Tip Number 3
Prepare for interviews by diving deep into Pax2pay’s mission and values. Understand their unique value proposition in the travel payment space and think about how your experience aligns with their goals. Bring your A-game and be ready to discuss how you can drive their growth!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the Pax2pay team. Let’s get you on board!
We think you need these skills to ace Senior Growth Marketing Manager – FinTech Travel in Bristol
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Senior Growth Marketing Manager. Highlight your experience in B2B marketing, especially in FinTech or Travel, and showcase any strategic leadership roles you've held.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about modernising payments in the travel industry and how your skills align with our mission at Pax2pay.
Showcase Your Achievements:Quantify your successes! Whether it's increasing conversion rates or leading successful campaigns, we want to see numbers that demonstrate your impact in previous roles.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Pax2pay
✨Know Your FinTech and Travel Inside Out
Before the interview, dive deep into the FinTech landscape, especially as it relates to travel. Understand the pain points of travel intermediaries and payment solutions. This knowledge will help you articulate how your experience aligns with Pax2pay's mission.
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples where you've successfully built or scaled marketing functions. Highlight your strategic planning skills and how you've managed budgets and ROI reporting in previous roles. This will demonstrate your capability to lead the marketing function at Pax2pay.
✨Master HubSpot and Data-Driven Marketing
Brush up on your HubSpot skills and be ready to discuss how you've used data to optimise conversion funnels. Share insights on your experience with SEO/SEM strategies and how you've implemented them to drive growth. This will show that you're technically savvy and results-oriented.
✨Communicate Effectively with Senior Management
Practice presenting complex marketing data in a clear and concise manner. Be prepared to explain how your marketing strategies have translated into commercial outcomes. This will highlight your communication skills and your ability to influence at the executive level.
