At a Glance
- Tasks: Drive category growth in the Asian market and shape customer strategies.
- Company: Join Paulig, a family-owned international food company with bold ambitions.
- Benefits: Flexible work options, continuous learning, and a purpose-driven workplace.
- Other info: Be part of a diverse team committed to building a sustainable food culture.
- Why this job: Combine analytical skills with commercial influence to make a real impact.
- Qualifications: 4-6 years in FMCG sales or category management with strong analytical skills.
The predicted salary is between 60000 - 65000 £ per year.
Your role in the blend
As a Category Manager at Paulig, you will be responsible for developing and driving category growth in the Asian category within our Customer Brands (private label) business, while being part of a culture that values ownership, curiosity, and working together to create sustainable growth.
Working closely with commercial teams, you will help shape customer strategies, identify growth opportunities, and strengthen how Paulig uses Category Management and Revenue Growth Management to create value. This is an exciting opportunity for someone who enjoys combining analytical depth with commercial influence in an international business environment.
You report to the Head of Category Management & Revenue Growth, Customer Brands and work in a hybrid setup. The role can be based in Milton Keynes or Tipton (UK), Roeselare (Belgium), or Barcelona (Spain), with occasional travel.
Your key ingredients
- Turn data into growth – identifying insights to shape category strategies and unlock commercial opportunities.
- Develop category insights and recommendations to drive growth in the Asian category across customers, channels and markets with scope for agility across other categories if needed for high value projects.
- Analyze market, shopper, and customer data and translate findings into stories with clear commercial actions.
- Leverage key commercial drivers such as pricing, pack-price architecture, mix optimization, and trade terms.
- Support commercial teams in building customer plans and strengthening category thinking in their day-to-day work.
- Contribute to developing Category Management and Revenue Growth Management capabilities within Paulig.
- Confident in presenting to and working directly with Retailers when the need / opportunity arises.
What helps you succeed
- Connect analytical thinking with business impact – bringing a sharp commercial mindset and a passion for turning insights into action.
- A few years of experience (approx. 4–6 years) in FMCG sales, retail buying, category management, insights, or agency roles.
- Strong analytical mindset and excellent Excel skills, with the ability to work confidently with complex data.
- Experience in building compelling stories based on market data sources (e.g. EPOS, panel data) and translating data into actionable insights.
- Understanding of dynamic pricing models linked to volumes, making assortment-based pricing recommendations, and assessment of trade terms in the context of driving profitability (RGM specific experience is a strong plus).
- Experience or knowledge of retail space management and merchandising, tender management and annual planning, market intelligence and competitor benchmarking desirable.
- Experience or interest in Asian food categories in Western Europe is an advantage.
- Strong communication and collaboration skills, with the ability to work across functions and markets.
- Fluency in English.
The flavours we bring
Working at Paulig, a family owned company, means being part of an international community with bold ambitions and an inclusive growth culture.
We offer:
- A purpose-driven workplace – we’re building a healthier, more sustainable food culture.
- Continuous learning – access to LinkedIn Learning and other development opportunities.
- Flexibility – our main workplace is the office, but there is flexibility to work remotely part of the week.
- An international team – with diverse backgrounds, perspectives, and expertise.
Interested?
We review applications on an ongoing basis, so please submit yours as soon as possible, and no later than June 30th, to join us in building a more flavorful future.
If you have any questions about the role, feel free to reach out to Head of Category Management and Revenue Growth, Rachel Gardiner.
Category Manager employer: Pauli
At Paulig, we pride ourselves on being an excellent employer that fosters a culture of ownership, curiosity, and collaboration. Our commitment to continuous learning and flexibility allows employees to thrive in a dynamic international environment, while our focus on sustainability and purpose-driven work ensures that every team member contributes to building a healthier food culture. With opportunities for professional growth and the chance to work with diverse teams across various locations, including Milton Keynes and Barcelona, Paulig is the ideal place for those seeking meaningful and rewarding careers.
StudySmarter Expert Advice🤫
We think this is how you could land Category Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Pauli and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Pauli are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Pauli on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Pauli. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Category Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Pauli. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Pauli:Show us that you’ve done your homework! In your application, briefly mention what you admire about Pauli’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Pauli
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Pauli will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Pauli, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
