At a Glance
- Tasks: Support email and CRM marketing campaigns, from planning to execution and analysis.
- Company: Join Paul Smith, a leading independent design brand known for creativity and individuality.
- Benefits: Enjoy 60% staff discount, hybrid working, 33 days' leave, and wellbeing support.
- Other info: Inclusive culture that celebrates diversity and empowers all employees.
- Why this job: Be part of a unique brand that values creativity and offers real career growth.
- Qualifications: Experience in email and CRM marketing, strong analytical and copywriting skills.
The predicted salary is between 30000 - 40000 € per year.
Paul Smith is one of Britain’s leading independent design companies, driven by a spirit of curiosity, playfulness, adaptability and passion. These values shape every aspect of the brand, whether it’s a shirt, a shop or a special collaboration. Reaffirming the values that Paul set down in 1970, ‘classic with a twist’ remains the guiding principle of the company. Happily positioned between high fashion and formalwear, while taking reference from both, Paul Smith has always been proud to stand apart.
We have an exciting opening for an Email & CRM Marketing Assistant to join our Digital team in London. Reporting into our CRM Assistant Manager, you will support the day-to-day execution of Paul Smith's CRM and email marketing plan. This includes owning the end-to-end build, testing, scheduling and analysis of campaigns. You will also contribute to lifecycle flows and BAU communications, as well as write copy and brief creative assets.
What you’ll be doing
- Assist with the planning and execution of seasonal marketing messaging.
- Build, test and schedule email and SMS marketing campaigns, with regular reporting on performance.
- Take ownership of QA and proofing on all email and SMS sends.
- Write on-brand copy for campaigns and brief seasonal assets with the Graphics and Creative teams.
- Liaise with the Ecommerce, Merchandising and Content teams to ensure landing pages are optimised and merchandised ahead of email sends.
- Work with the Buying and Merchandising teams to ensure we have product to support messaging throughout the season.
- Contribute to Digital and Marketing team projects across key seasonal campaigns, content optimisation and international expansion.
- Assist the CRM Assistant Manager with loyalty CRM projects.
- Stay abreast of competitor marketing activity, digital trends and emerging opportunities in CRM and email.
Who you are
- Proven experience in email and CRM marketing, ideally working for a fashion, lifestyle or retail brand.
- Strong analytical and reporting skills.
- Creative with excellent copywriting skills.
- High level of accuracy and attention to detail.
- Confidence working cross-functionally with internal stakeholders.
Why you’ll love working with us
Working at Paul Smith means being part of a brand that celebrates creativity, individuality and authenticity. Even though we are a global business, we’ve stayed true to who we are at heart. Our offices and shops remain welcoming and inclusive spaces built around collaboration, where we encourage our people to be themselves, reach their full potential, and play a part in creating something truly unique.
We offer a comprehensive benefits package to support your lifestyle and wellbeing, which includes a 60% staff discount and a seasonal clothing allowance. You’ll also enjoy hybrid working (3 days in the office) with flexi-time, 33 days’ annual leave with the option to buy or sell holiday days, wellbeing support and other perks to keep you motivated and inspired.
At Paul Smith, we celebrate and encourage applications from all walks of life into our growing workforce. We are committed to empowering people from any background, belief system, or ethnicity, offering an inclusive environment where talent is recognised and valued.
Email and CRM Marketing Assistant employer: Paul Smith
At Paul Smith, we pride ourselves on being a leading independent design company that fosters creativity and individuality in a collaborative and inclusive environment. As an Email & CRM Marketing Assistant in our vibrant London office, you'll enjoy a comprehensive benefits package, including a generous staff discount, hybrid working options, and ample opportunities for personal and professional growth, all while contributing to a brand that stands apart in the fashion industry.
StudySmarter Expert Advice🤫
We think this is how you could land Email and CRM Marketing Assistant
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at Paul Smith or similar brands. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal project that showcases your email and CRM marketing abilities. This is your chance to demonstrate your creativity and analytical skills in action.
✨Tip Number 3
Prepare for the interview by researching Paul Smith’s recent campaigns and trends in the fashion industry. Being knowledgeable about their brand will show your passion and help you connect with the team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the Paul Smith family.
We think you need these skills to ace Email and CRM Marketing Assistant
Some tips for your application 🫡
Show Your Passion for the Brand:When you're writing your application, let your enthusiasm for Paul Smith shine through! We love seeing candidates who resonate with our values of creativity and individuality, so don’t hold back on sharing why you’re excited about this role.
Tailor Your Experience:Make sure to highlight your relevant experience in email and CRM marketing. We want to see how your skills align with what we do, so be specific about your past roles and how they relate to the tasks mentioned in the job description.
Be On-Brand with Your Copy:Since you'll be writing copy for campaigns, it’s a good idea to showcase your writing style in your application. Use a tone that reflects our brand's playful yet professional vibe, and make sure to proofread for accuracy!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Paul Smith
✨Know Your Stuff
Before the interview, dive deep into Paul Smith's brand values and recent campaigns. Familiarise yourself with their 'classic with a twist' philosophy and think about how your experience in email and CRM marketing aligns with this. Being able to reference specific examples will show your genuine interest and understanding of the brand.
✨Show Off Your Creativity
As an Email & CRM Marketing Assistant, creativity is key! Prepare to discuss your previous work, especially any unique campaigns you've executed. Bring along examples of your copywriting or creative briefs that demonstrate your ability to think outside the box while staying on-brand.
✨Be Data Savvy
Since the role involves analytics and reporting, brush up on your analytical skills. Be ready to talk about how you've used data to inform your marketing strategies in the past. Mention specific tools or metrics you’ve worked with, and how they helped improve campaign performance.
✨Cross-Functional Collaboration
This position requires working closely with various teams, so highlight your experience in cross-functional collaboration. Think of examples where you successfully liaised with different departments, like Ecommerce or Creative teams, to achieve a common goal. This will show you can thrive in a collaborative environment.
