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For Companies At a Glance
- Tasks: Drive SEM execution and optimise campaigns for global brands across various platforms.
- Company: Join a fast-growing tech company focused on ecommerce innovation and employee experience.
- Benefits: Enjoy 28 days holiday, competitive salary, hybrid working, and health cover.
- Why this job: Make a real impact in the dynamic world of ecommerce marketing.
- Qualifications: 4+ years in SEM, strong communication skills, and analytical mindset required.
- Other info: Collaborative culture with regular socials and excellent career growth opportunities.
The predicted salary is between 28800 - 43200 £ per year.
Overview
Pattern accelerates brands on global ecommerce marketplaces leveraging proprietary technology and AI. Pattern optimizes and automates all levers of ecommerce growth for global brands, including advertising, content management, logistics and fulfillment, pricing, forecasting and customer service across 60+ global marketplaces—notably Amazon, Walmart.com, Target.com, eBay, Tmall, TikTok Shop, JD, and Mercado Libre. Pattern is headquartered in the US and has a strong focus on data-driven decision making.
Pattern has been named one of the fastest growing tech companies and one of the best-led companies, with a focus on employee experience and a culture recognized as an inclusive and supportive workplace.
Role
Senior Account Manager – Advertising – you will drive hands-on SEM execution, optimisation and client success as part of Pattern’s ecommerce acceleration team.
Responsibilities
- Hands-on execution and optimisation of SEM accounts
- Test, scale and optimise campaigns in Amazon Ads and other retail media, including Google Ads, Meta, Instagram, TikTok Ads and Affiliates
- Analyse and optimise existing campaigns (structure, keyword research, negative keywords, bid adjustments, new campaigns, compelling ad copy, audience targeting, and other optimisations to drive revenue and sales)
- Ongoing management of monthly budgets across client accounts
- Communicate with clients via email, calls and meetings to provide insights
- Identify insights and opportunities that feed into the development of strategies to meet client expectations and growth targets
- Daily reporting and monitoring of campaigns to ensure revenue and sales objectives are met
- Deliver weekly, monthly and yearly reporting in line with Pattern\’s reporting framework
- Competitor analysis
- Collaborate with SEO and Analytics teams to drive integrated strategy and insights
- Provide specialist SEM advice to Pattern team and contribute to consulting projects as required
Qualifications
- Minimum of 4+ years\’ experience in a hands-on Search Engine Marketing role, preferably within an agency
- 2:1/1st degree or above
- Excellent verbal and written communication skills
- Experience executing campaigns across SEM (including AdWords, Amazon sponsored Ads)
- Experience with remarketing, prospecting and paid social campaigns is a bonus
- Excellent attention to detail
- Analytical with an eye for insights
- Proficient in Excel, PowerPoint, Google Analytics and data interpretation
- Experience working with retail/ecommerce clients (desirable)
Hiring process
- An initial phone interview with Pattern\’s talent acquisition team
- An interview with a hiring manager
- A second stage interview with a case study in the form of a presentation
- A third stage interview with a VP
- A final interview with the European General Manager
Benefits
- 28 days Holiday
- Competitive salary
- RSU\’s (Restricted Stock Units)
- Hybrid working (2 days a week in the office)
- Health Shield Cover (Health, Dental, Eye care and Physio cash reimbursement plan)
- Free breakfast and snacks in the office
- Pension Scheme
- Enhanced Maternity and Paternity leave and pay
- Regular company socials
Pattern is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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Senior Account Manager - Advertising employer: Pattern
Contact Detail:
Pattern Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Account Manager - Advertising
✨Tip Number 1
Get to know the company inside out! Research Pattern's values, culture, and recent projects. This will help you tailor your conversations and show that you're genuinely interested in being part of the team.
✨Tip Number 2
Practice makes perfect! Prepare for your interviews by running through common questions and scenarios related to SEM. We can even help you with mock interviews to boost your confidence.
✨Tip Number 3
Show off your skills! Bring examples of past campaigns you've worked on, especially those that drove significant results. This will demonstrate your hands-on experience and analytical prowess.
✨Tip Number 4
Don’t forget to follow up! After your interviews, send a thank-you email expressing your appreciation for the opportunity. It’s a great way to keep the conversation going and reinforce your enthusiasm for the role.
We think you need these skills to ace Senior Account Manager - Advertising
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Account Manager role. Highlight your hands-on SEM experience and any specific campaigns you've managed that align with what we do at Pattern. We want to see how your skills can drive our ecommerce acceleration!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about ecommerce and how your background makes you a perfect fit for our team. Don't forget to mention any experience with platforms like Amazon Ads or Google Ads.
Showcase Your Analytical Skills: Since we're all about data-driven decision making, make sure to highlight your analytical skills in your application. Share examples of how you've used data to optimise campaigns and drive results. We love seeing numbers that back up your success!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It helps us keep track of applications and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Pattern
✨Know Your SEM Inside Out
Make sure you brush up on your Search Engine Marketing knowledge, especially around platforms like Amazon Ads and Google Ads. Be ready to discuss specific campaigns you've worked on, the strategies you implemented, and the results you achieved. This will show that you're not just familiar with the tools, but that you can leverage them effectively.
✨Showcase Your Analytical Skills
Since the role requires a strong analytical mindset, prepare to discuss how you've used data to drive decisions in past roles. Bring examples of how you've optimised campaigns based on insights and what metrics you focused on to measure success. This will demonstrate your ability to contribute to Pattern's data-driven culture.
✨Communicate Like a Pro
As you'll be liaising with clients regularly, practice articulating your thoughts clearly and confidently. Prepare for common client questions and think about how you would present complex information in an easy-to-understand way. Good communication skills are key to ensuring client satisfaction and success.
✨Prepare for the Case Study
For the second stage interview, you'll need to present a case study. Choose a relevant topic that showcases your SEM expertise and be ready to explain your thought process. Use visuals to support your points and practice your delivery to ensure you come across as confident and knowledgeable.
