Sales Manager in Birmingham

Sales Manager in Birmingham

Birmingham Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead and develop a sales team while driving new business growth in the food sector.
  • Company: Pathos Continental Foods, a fast-growing food importer and distributor.
  • Benefits: Competitive salary, uncapped commissions, car allowance, and hybrid working.
  • Why this job: Join a dynamic team and make a real impact in the food industry.
  • Qualifications: 3+ years of sales experience in food-related environments and strong coaching skills.
  • Other info: Exciting career progression opportunities in a rapidly scaling business.

The predicted salary is between 36000 - 60000 £ per year.

Location: Birmingham (HQ) (field-based)

Job Type: Full-time, Permanent

Working style: Hybrid (mix of field sales and Birmingham HQ)

Salary: Competitive basic + Uncapped Commissions + yearly bonus + car allowance/company car, Pension Scheme.

About Pathos Continental Foods

Pathos Continental Foods is a fast-growing Direct Importer and Distributor of quality food products. Established in 2022, we supply customers across the United Kingdom and beyond, serving Foodservice, Horeca, Contract Catering and Food Manufacturing. We are building a high-performing sales team and looking for a hands-on Sales Development Manager to help scale growth.

The Role

You will manage and develop a team of Sales Executives while also driving growth by winning new business and expanding key accounts. You will report to the Head of Sales & Operations and work closely with Procurement and Operations to ensure customers get great service and the right products.

Key Responsibilities

  • Coach, manage and develop a team of Sales Executives (targets, activity, pipeline, negotiation, closing)
  • Lead weekly 1:1s, pipeline reviews and field coaching to improve performance
  • Build new business across:
  • Foodservice / Wholesale
  • Horeca (Hotels, Restaurants, Cafés)
  • Contract Catering
  • Food Manufacturing / Ingredients
  • Create a structured growth plan: target accounts, outreach cadence, meetings booked, proposals, conversions
  • Grow existing key accounts through range expansion, promotions and relationship management
  • Keep CRM/pipeline reporting accurate and deliver clear forecasts
  • Work with operations on availability, lead times, ordering patterns and customer expectations
  • What We’re Looking For

    Essential

    • 3-6 years sales experience (Sales Executive / Account Manager / Junior Sales Manager) ready to step up
    • Experience selling in a food-related environment (foodservice, wholesale, manufacturing supply, hospitality supply)
    • Proven ability to win new accounts and develop relationships
    • Comfortable coaching others (formal management experience helpful but not required)
    • Strong commercial skills: negotiation, margin awareness, account planning
    • Full UK driving licence

    Desirable

    • Knowledge of import/distribution (lead times, MOQs, pricing structures)
    • Experience using a CRM and managing a structured pipeline
    • Contacts/experience in the West Midlands food trade

    What You’ll Get

    • Competitive package: basic salary + uncapped commission + bonus
    • Car allowance
    • Private Pension Contribution
    • Hybrid working: time in the field + Birmingham HQ support
    • A clear progression opportunity in a business that’s scaling quickly
    • High autonomy, fast decision-making, and direct impact

    How to Apply

    Apply with your CV and include a short note on your food-sector sales background.

    Sales Manager in Birmingham employer: PATHOS CONTINENTAL FOODS LTD

    Pathos Continental Foods is an exceptional employer, offering a dynamic work environment in Birmingham that fosters growth and innovation. With a competitive salary package, uncapped commissions, and a strong focus on employee development, we empower our Sales Managers to lead high-performing teams while enjoying the flexibility of hybrid working. Join us to be part of a rapidly expanding company where your contributions directly impact our success and where you can build a rewarding career in the food import and distribution sector.
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    Contact Detail:

    PATHOS CONTINENTAL FOODS LTD Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Sales Manager in Birmingham

    ✨Tip Number 1

    Network like a pro! Get out there and connect with people in the food import and distribution scene. Attend industry events, join relevant groups on social media, and don’t be shy about reaching out to potential contacts. You never know who might help you land that Sales Manager role!

    ✨Tip Number 2

    Showcase your skills in action! If you’ve got a chance to present your sales strategies or past successes, take it. Whether it’s through a casual chat or a more formal meeting, demonstrating your ability to drive growth and manage teams can really set you apart from the competition.

    ✨Tip Number 3

    Don’t forget to follow up! After any interview or networking event, drop a quick thank-you note or message. It shows your enthusiasm and keeps you fresh in their minds. Plus, it’s a great way to reiterate your interest in the Sales Manager position at Pathos Continental Foods.

    ✨Tip Number 4

    Use our website to apply! We’re all about making the application process smooth and straightforward. Head over to our careers page, check out the Sales Manager role, and submit your CV along with that note about your food-sector experience. Let’s get you on board!

    We think you need these skills to ace Sales Manager in Birmingham

    Sales Management
    Team Development
    New Business Development
    Account Management
    Coaching Skills
    Negotiation Skills
    Commercial Awareness
    CRM Proficiency
    Pipeline Management
    Relationship Management
    Food Industry Knowledge
    Import/Distribution Knowledge
    Field Sales Experience
    Communication Skills
    Driving Licence

    Some tips for your application 🫡

    Tailor Your CV: Make sure your CV is tailored to the Sales Manager role. Highlight your experience in food-related sales and any relevant achievements. We want to see how you can bring value to our team!

    Showcase Your Skills: Don’t just list your skills; demonstrate them! Use specific examples from your past roles that show your ability to win new accounts and coach others. This will help us see how you fit into our high-performing sales team.

    Keep It Concise: While we love detail, keep your application concise and to the point. Focus on the most relevant experiences and skills that align with the job description. We appreciate clarity and brevity!

    Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!

    How to prepare for a job interview at PATHOS CONTINENTAL FOODS LTD

    ✨Know Your Stuff

    Before the interview, make sure you research Pathos Continental Foods thoroughly. Understand their products, target markets, and recent developments in the food import and distribution sector. This will not only show your genuine interest but also help you tailor your answers to align with their goals.

    ✨Showcase Your Sales Skills

    Prepare specific examples from your past sales experiences that highlight your ability to win new accounts and develop relationships. Be ready to discuss your strategies for managing a sales team and how you've successfully coached others to achieve their targets.

    ✨Be Ready to Discuss Growth Plans

    Since the role involves creating structured growth plans, think about how you would approach this. Prepare to share your ideas on target accounts, outreach strategies, and how you would manage pipeline reporting. This will demonstrate your proactive mindset and strategic thinking.

    ✨Ask Insightful Questions

    At the end of the interview, have a few thoughtful questions ready. Inquire about the company's growth plans, team dynamics, or how they measure success in the sales department. This shows that you're not just interested in the job, but also in contributing to the company's future.

    Sales Manager in Birmingham
    PATHOS CONTINENTAL FOODS LTD
    Location: Birmingham

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