At a Glance
- Tasks: Create stunning AI-generated visuals for campaigns and collaborate with top creatives.
- Company: Global ad agency known for culturally defining campaigns and innovative storytelling.
- Benefits: Dynamic work environment, collaboration with industry leaders, and opportunities for creative experimentation.
- Other info: Fast-paced, collaborative culture with high expectations for quality and creativity.
- Why this job: Join a pioneering team shaping the future of AI in advertising and design.
- Qualifications: Strong visual instincts, adaptability, and experience with generative AI tools.
The predicted salary is between 63000 - 77000 £ per year.
Creativity has always come first at this Global Ad agency. Known for producing culturally defining campaigns and emotionally intelligent storytelling, the agency continues to push the boundaries of what modern creativity can look like — and now that includes AI-powered creative production.
This is an opportunity to join one of the industry’s most respected creative agencies at a pivotal moment, helping shape how generative AI integrates into world‑class advertising, design and social content. Rather than treating AI as a shortcut, they see it as a powerful creative tool — one that can unlock new visual possibilities, accelerate ideation and elevate storytelling when placed in the hands of the right creators.
The team is looking for adaptable, visually driven AI Designers / Creators who are excited by experimentation, fluent across emerging AI platforms, and capable of turning ideas into polished, agency‑standard creative output.
About the Role
This role sits at the intersection of design, creativity, motion, social and emerging technology. You’ll work closely with social teams, creatives, designers and Creative Directors to generate high‑quality visual assets that support campaigns, pitches and content across the agency. You’ll primarily work within the agency’s proprietary AI ecosystem, which integrates platforms including OpenAI’s ChatGPT, Claude, Google Veo, Runway and other generative tools. Because of this, the ideal candidate won’t be tied to a single workflow or platform — they’ll be flexible, curious and capable of adapting their process to achieve the strongest creative outcome. This isn’t a purely technical AI role. The focus is on creators with strong visual instincts, creative judgement and taste, who understand how to use AI tools in service of ideas, storytelling and craft.
What You’ll Do
- Create AI‑generated visual content across campaigns, pitches, social and design projects
- Collaborate with creatives, social teams, designers and CDs to bring ideas to life quickly and creatively
- Work fluidly across multiple AI platforms and workflows within the AI ecosystem
- Refine, adapt and elevate AI outputs to meet the agency’s creative standards
- Explore new tools, techniques and emerging creative technologies
- Contribute to shaping how AI creativity evolves within one of the world’s leading agencies
Who This Could Suit
- AI‑native creators with strong visual taste and conceptual instincts
- Designers, motion artists or digital creatives already experimenting with generative AI
- Hybrid creatives comfortable moving between stills, motion, storytelling and design systems
- People who thrive in collaborative, fast‑paced creative environments and enjoy creative experimentation. You don’t need to come from a traditional advertising background — but you do need to be adaptable, proactive and excited about pushing creative possibilities forward.
The Environment
You’ll report into the agency’s ECD leadership team and work closely with some of the industry’s best creatives in a highly collaborative environment. The pace is fast, the briefs are varied, and the expectation is high‑quality, culturally relevant creative work that cuts through. For the right person, this is a chance to help define what the next era of creative production looks like inside a globally recognised agency.
AI Designer / Creator in London employer: Path (United Kingdom)
Path (United Kingdom) is an attractive employer due to its collaborative and creative work culture, offering employees the chance to work with major brands on innovative projects. The focus on experimentation and professional growth makes it an exciting place for creative professionals.
StudySmarter Expert Advice🤫
We think this is how you could land AI Designer / Creator in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Path (United Kingdom) and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Path (United Kingdom) are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Path (United Kingdom) on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Path (United Kingdom). Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace AI Designer / Creator in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Path (United Kingdom). Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Path (United Kingdom):Show us that you’ve done your homework! In your application, briefly mention what you admire about Path (United Kingdom)’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Path (United Kingdom)
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Path (United Kingdom) will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Path (United Kingdom), they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
