At a Glance
- Tasks: Create and optimise engaging content across blogs, videos, and social media.
- Company: Join Pass the Keys, the UK's leading short-let management franchise.
- Benefits: Enjoy competitive salary, flexible work, and professional growth opportunities.
- Why this job: Be part of a dynamic team shaping the future of content marketing with AI.
- Qualifications: Strong writing skills, creativity, and a passion for storytelling and social media.
- Other info: Collaborative culture with a focus on autonomy and career progression.
The predicted salary is between 30000 - 42000 £ per year.
Pass the Keys is the UK’s leading short-let and Airbnb management franchise, helping hundreds of property owners unlock more bookings, higher income, and hands-free hosting. With 50+ franchise partners nationwide, we combine powerful technology, exceptional service, and local expertise to deliver the best in short-let management.
We’re looking for a highly driven Content Executive to help plan, create, publish and optimise high-quality content across our website, email, video and social channels. This is a hands-on role suited to someone who loves storytelling, understands performance, and is excited by how AI and new tools are reshaping content marketing. You’ll work closely with internal subject-matter experts and own the execution of our content engine end-to-end.
Content Creation & Publishing- Publish 3+ high-quality pieces of content per week across blog, web and owned channels
- Interview internal subject-matter experts and translate insights into compelling, audience-led content
- Produce premium content assets including whitepapers, guides, ebooks and long-form resources
- Write, edit and optimise content to a consistently high editorial standard
- Produce two videos per week, including short-form and long-form formats
- Write video scripts and storyboards aligned to brand tone and channel goals
- Ensure all video content is optimised for YouTube and social platforms
- Track and report on video performance, engagement and reach
- Oversee SEO execution in line with best practices (on-page, content optimisation, internal linking)
- Take ownership of content analytics and reporting, tracking performance and insights across channels
- Use data to continuously improve content quality, reach and engagement
- Manage company email marketing efforts, including content creation, scheduling and optimisation
- Support campaign planning and performance tracking
- Manage social media community engagement and long-term content planning
- Support content distribution and amplification across social channels
- Maintain a consistent brand voice across all platforms
- Handle general website content updates and maintenance
- Leverage AI tools to support content ideation, production, optimisation and efficiency
- Contribute to improving workflows, processes and content systems
- Impeccable writing and editorial skills
- Strong understanding of common editorial and style guides
- Ability to tell compelling stories using words, images and audio
- Excellent people skills and confidence interviewing internal stakeholders
- Strong project management skills to manage editorial schedules and deadlines
- Highly detail-oriented with strong organisational skills
- Solid understanding of social media platforms and content formats
- Understanding of the importance of tracking content and video marketing metrics
- Strong grasp of branding fundamentals and consistency
- Passion for new technology and experimenting with AI tools for content and social media outreach
- Familiarity with SEO best practices and performance reporting
- Experience working with CMS platforms, email tools and analytics software
At Pass the Keys, we are committed to fostering an environment where success is both achievable and sustainable. We believe in empowering our teams with the tools, support, and knowledge they need to thrive. As part of our team, you will benefit from:
A Global Vision: Join an ambitious company aspiring to be the global leader in short-let and holiday-let property management.A Strong Company Culture: Our four core values—Drive, Evolve, Take Pride, and Together—guide everything we do.
Autonomy & Independence: We manage by results, not input. No micromanagement—just accountability and impact.
Professional Growth Opportunities: We encourage responsibility and development, allowing you to expand your skills as much as you can handle.
Flexible Work Arrangements: We understand the importance of work-life balance and support flexible scheduling where possible.
Competitive Salary: While there may be places that pay more, we offer competitive wages with strong career progression opportunities.
A Great Team: Work alongside inspiring colleagues in a supportive and collaborative environment.
Hybrid Work Model: For London-based employees, we require a minimum of three days in the office—currently Monday, Tuesday, and Thursday. Please note, occasional weekend work may be required to meet operational demand.
UK-Specific Benefits: 22 days of holiday plus an extra day off for your birthday. Pension scheme with salary sacrifice, matching contributions up to 7%. Enhanced maternity pay—up to 90% of salary for six months.
Content & Social Executive employer: Passthekeys
Contact Detail:
Passthekeys Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content & Social Executive
✨Tip Number 1
Get your networking game on! Connect with people in the industry, especially those at Pass the Keys. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best content pieces. Whether it’s blogs, videos, or social media posts, let your creativity shine through.
✨Tip Number 3
Be proactive! Don’t just wait for job openings. Reach out directly to the team at Pass the Keys and express your interest in the Content & Social Executive role. A little initiative goes a long way!
✨Tip Number 4
Stay updated on trends! Follow the latest in content marketing and AI tools. Being knowledgeable about what’s hot will not only impress but also show you’re passionate about the field.
We think you need these skills to ace Content & Social Executive
Some tips for your application 🫡
Show Off Your Storytelling Skills: We want to see your knack for storytelling in your application. Make sure to include examples of how you've crafted compelling content in the past, whether it's blog posts, videos, or social media updates.
Tailor Your Application: Don’t just send a generic application! We love it when candidates tailor their CV and cover letter to reflect our values and the specific role. Highlight your experience with content creation and any relevant tools you’ve used.
Be Data-Driven: Since we’re all about optimising content, share any metrics or analytics from your previous work that demonstrate your impact. Show us how you’ve used data to improve content performance!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Passthekeys
✨Know Your Content Inside Out
Before the interview, dive deep into the types of content Pass the Keys produces. Familiarise yourself with their blog, social media posts, and any video content. This will not only help you understand their brand voice but also allow you to discuss how your skills can enhance their storytelling.
✨Showcase Your Creativity
Prepare examples of your previous work that highlight your ability to create engaging content. Whether it's a blog post, video script, or social media campaign, be ready to discuss the thought process behind your creations and how they drove engagement.
✨Be Data-Driven
Since the role involves tracking performance metrics, come prepared with insights from your past experiences. Discuss how you've used analytics to improve content quality and reach, and be ready to suggest how you could apply similar strategies at Pass the Keys.
✨Ask Insightful Questions
Interviews are a two-way street! Prepare thoughtful questions about their content strategy, team dynamics, and how they leverage AI tools. This shows your genuine interest in the role and helps you assess if the company culture aligns with your values.