At a Glance
- Tasks: Manage and optimise paid social and search campaigns for diverse clients.
- Company: Passion, a dynamic agency in Liverpool focused on purpose-led storytelling.
- Benefits: Competitive salary, mentoring, career progression, and 28 days holiday.
- Other info: Collaborative environment with opportunities for continuous learning and growth.
- Why this job: Gain hands-on experience and make a real impact in performance marketing.
- Qualifications: Experience with Meta Ads Manager and Google Ads; strong analytical skills.
The predicted salary is between 25000 - 28000 £ per year.
Salary: £25,000 to £28,000 per annum (depending on experience)
Hours: 35 hours per week
Job Type: Full-time, Permanent
About Passion: Passion exists to partner with brands of any size, using purpose‑led storytelling and collaborative creativity to drive meaningful growth. Based in Liverpool, we work with ambitious businesses across a range of industries, combining paid media, creative, video production, web development, SEO and social media to deliver marketing that makes a measurable impact. We believe the best results come from bringing strategy, creativity and performance together. Our teams work collaboratively, challenging ideas, testing new approaches and constantly looking for better ways to help our clients grow.
About The Role: We are looking for a Paid Media Executive to help manage the day-to‑day running of paid social and paid search campaigns across a varied client portfolio. This is a hands‑on role. You’ll be in the accounts every week, building campaigns, managing budgets, reviewing performance and contributing to the strategic thinking behind the work. You’ll have senior support and mentoring around you, but we’re looking for someone who is already comfortable working inside Meta Ads Manager and Google Ads. You’ll spend a lot of time analysing campaign performance, identifying opportunities for improvement and understanding what is driving results. You’ll also work closely with our creative team, helping shape advertising assets by contributing ideas on messaging, creative direction and testing. Our clients span lead generation, healthcare, professional services, e‑commerce and consumer brands, giving you the opportunity to work across a wide variety of industries and challenges.
What You’ll Be Doing:
- Building, launching and managing campaigns across Meta Ads and Google Ads.
- Monitoring daily and weekly campaign performance, identifying opportunities and resolving issues quickly.
- Managing budgets across multiple client accounts and monitoring campaign pacing.
- Writing ad copy and collaborating with our creative team on concepts, messaging and testing.
- Carrying out keyword research, search term analysis and negative keyword management.
- Supporting conversion tracking checks and ensuring campaign data is accurate.
- Producing monthly performance reports and providing meaningful insights and recommendations.
- Assisting with campaign testing, audience development and performance optimisation.
- Keeping up to date with platform updates, new features and industry developments.
What We’re Looking For:
- Hands‑on experience managing live paid media campaigns, either within an agency or in‑house.
- Working knowledge of Meta Ads Manager, including campaign setup, audience targeting and creative testing.
- Working knowledge of Google Ads, particularly Search campaigns.
- Strong analytical skills and attention to detail.
- Experience managing budgets and monitoring campaign performance.
- Excellent written and verbal communication skills.
- A genuine passion for performance marketing and continuous learning.
- An interest in both the creative and analytical sides of advertising.
- Experience with Performance Max, Demand Gen or Shopping campaigns.
- Familiarity with Google Analytics 4, Google Tag Manager or Looker Studio.
- Google or Meta certifications.
- Experience managing multiple client accounts simultaneously.
We don’t expect you to tick every box. If you’ve built a solid foundation in paid media and have the right attitude, we’ll help you develop the rest.
What We Offer:
- Salary of £25,000 to £28,000, depending on experience.
- One‑to‑one mentoring from experienced performance marketers.
- Real ownership of client accounts from an early stage.
- Exposure to both the strategic and creative sides of paid media.
- Clear career progression within a growing performance team.
- Ongoing training and professional development.
- 28 days holiday, including...
Paid Media Executive in Liverpool employer: Passion.
Passion. is an exceptional employer that fosters a dynamic and collaborative work culture in Liverpool, where creativity and innovation thrive. With a strong focus on employee growth, you will have access to ongoing training and mentorship, ensuring you develop your skills while working on exciting campaigns for diverse brands across various sectors. Enjoy the benefits of a supportive team environment, competitive remuneration, and the opportunity to make a meaningful impact in the world of paid media.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Executive in Liverpool
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Passion. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Passion. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Passion. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Passion.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Media Executive in Liverpool
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Passion.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Passion.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Passion.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Passion.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Passion. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Passion., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
