At a Glance
- Tasks: Lead creative marketing strategies to boost brand awareness and customer engagement.
- Company: Join a dynamic hotel team focused on innovation and growth.
- Benefits: Negotiable salary, flexible working options, and opportunities for professional development.
- Other info: Exciting opportunity for career advancement in a vibrant environment.
- Why this job: Make a real impact in the hospitality industry while shaping a new brand identity.
- Qualifications: Experience in digital marketing and a passion for the hospitality sector.
The predicted salary is between 40000 - 50000 £ per year.
Salary negotiable based on experience.
Role Overview
The Marketing Manager will lead and deliver the full marketing and promotional strategy for the hotel, driving brand awareness, customer engagement, direct bookings, and revenue growth across all departments of the business. This is a hands-on role requiring a creative and commercially focused individual with strong digital marketing expertise, hospitality sales awareness, and the ability to create compelling campaigns that increase occupancy, bookings, event enquiries, food and beverage revenue, spa utilisation, and wedding/conference sales.
A key element of the role will be supporting the hotel’s future rebrand and transition into the Garner by IHG brand, helping to establish and strengthen the identity and market presence of Garner South Devon Gateway. The successful candidate will work closely with both hotel leadership and brand standards to ensure all marketing activity aligns with the wider IHG brand framework while retaining strong local market appeal and customer engagement.
The role will involve managing all areas of marketing including:
- Website management
- SEO
- PPC advertising
- Social media strategy
- Email campaigns
- Content creation
- Promotional activity
- Public relations
- Local/national brand exposure
Ensuring the hotel is positioned as a leading hospitality destination within South Devon and the wider regional market.
Marketing Manager in Devon employer: Passage House Hotel
As a Marketing Manager at Garner South Devon Gateway, you will thrive in a dynamic and supportive work environment that values creativity and innovation. Our commitment to employee growth is evident through tailored development programmes and opportunities to lead exciting marketing initiatives that directly impact the hotel's success. With a focus on collaboration and a vibrant team culture, we offer a unique chance to shape the future of our brand while enjoying the stunning surroundings of South Devon.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in Devon
✨Tip Number 1
Network like a pro! Reach out to people in the hospitality and marketing sectors. Attend industry events or join online forums where you can connect with potential employers or colleagues. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, especially those that drove engagement or revenue. This will give you an edge when discussing your experience during interviews.
✨Tip Number 3
Tailor your approach! When applying for the Marketing Manager role, make sure to highlight your digital marketing expertise and any relevant experience in the hospitality sector. Use specific examples that align with the job description to grab their attention.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you a better chance of standing out. Plus, it shows you’re genuinely interested in joining our team!
We think you need these skills to ace Marketing Manager in Devon
Some tips for your application 🫡
Show Your Creative Side:When applying for the Marketing Manager role, let your creativity shine through! Share examples of past campaigns you've worked on and how they drove engagement or revenue. We want to see your flair for crafting compelling marketing strategies.
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your digital marketing expertise and hospitality sales awareness. We love seeing how your experience aligns with our needs, so don’t hold back on showcasing relevant skills!
Be Data-Driven:We’re all about results, so include any metrics or data that demonstrate your success in previous roles. Whether it’s increased bookings or improved social media engagement, numbers speak volumes and show us you mean business!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to join the StudySmarter team!
How to prepare for a job interview at Passage House Hotel
✨Know Your Marketing Stuff
Make sure you brush up on the latest digital marketing trends and strategies. Be ready to discuss how you've successfully driven brand awareness and customer engagement in your previous roles. This is your chance to showcase your expertise in SEO, PPC, and social media!
✨Showcase Your Creativity
Prepare examples of compelling campaigns you've created that led to increased bookings or revenue. Think about how you can tie these examples back to the hotel’s future rebrand and how you can contribute to establishing a strong market presence.
✨Understand the Brand
Familiarise yourself with the IHG brand and the specific identity of Garner by IHG. Be ready to discuss how you can align the hotel's marketing activities with the wider brand framework while still appealing to the local market.
✨Ask Insightful Questions
Prepare thoughtful questions about the hotel’s current marketing strategies and future goals. This shows your genuine interest in the role and helps you understand how you can make a real impact as their Marketing Manager.
