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- Tasks: Lead UK marketing strategy and define Partly's positioning in the market.
- Company: Join a fast-growing tech company on a mission to revolutionise the auto parts industry.
- Benefits: Enjoy flexible hours, competitive salary, equity options, and unique team events.
- Why this job: Shape how a cutting-edge platform is perceived while making a real impact.
- Qualifications: 5-10 years in B2B marketing with strong communication and ownership skills.
- Other info: Experience a dynamic culture with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
Location: London, United Kingdom
Employment Type: Full time
Location Type: On-site
Department: Operations
Partly's mission is to connect the world's parts by building the first global platform for replacement parts, starting with auto parts. Our vision is to accelerate the world toward a sustainable future where anyone can fix anything.
This role involves defining and owning how Partly is understood in the UK market. Your primary responsibility is to establish clear, repeatable positioning and narrative by customer segment (enterprise, dealer, repairer, insurer, supplier), ensuring the market understands what Partly is, why it exists, and why it is a credible, enterprise-grade infrastructure platform rather than a marketplace or point solution.
This is a senior, hands-on role focused on positioning, narrative, and sales-aligned messaging, not volume-led demand generation. You will report to the General Manager, UK, and work closely with Sales, Product, and Executive teams.
What success looks like in the first 6–9 months:
- Clear, well-articulated positioning and content pillars for each core ICP.
- Enterprise sales conversations that start with clarity rather than education.
- Consistent, high-quality sales collateral used across deals.
- Reduced confusion in the market around whether Partly is a marketplace, product, or infrastructure platform.
What you will do:
- Define ICP-specific positioning and narrative.
- Resolve market ambiguity.
- Create sales-aligned messaging.
- Build enterprise-grade credibility.
- Translate product into commercial value.
- Distribute narratives through high-signal channels.
- Establish marketing foundations.
- Provide UK market ownership.
Your skills and experience:
- 5–10+ years in B2B marketing, with hands-on experience building or scaling marketing functions in Series A/B companies.
- Proven ability to define ICP-specific positioning and content pillars for complex B2B platforms.
- Deep understanding of long-cycle B2B sales.
- Able to distil complex systems into simple, credible narratives.
- Comfortable operating across various marketing functions without a large team.
- Able to prioritise ruthlessly and operate with ambiguity.
- Accountable for outcomes and confident working autonomously.
Preferred but not essential:
- Experience marketing to enterprise or mid-market B2B customers.
- Experience working closely with sales teams.
- Background in infrastructure, marketplace, API-driven, or platform-based SaaS.
- Familiarity with regulated or operationally complex industries.
Benefits:
- High trust, low process and no bureaucracy.
- Competitive base salary + equity.
- Flexible working hours.
- Focus Days: Two days per week dedicated solely to uninterrupted deep work.
- Take time when you need it.
- Learn from the best.
- Quarterly season openers across the UK and EU.
- Annual global offsite in New Zealand.
- Team connection activities.
- Parental leave and flexible return to work.
- Payroll Giving.
- CycleSaver: Save on cycle subscriptions.
UK Marketing Lead employer: Partly
Contact Detail:
Partly Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land UK Marketing Lead
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their mission and values, especially how they align with your own. This will help you tailor your responses and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms to get comfortable with common questions. The more you practice, the more confident you'll feel when it’s time to shine in front of the real interviewers.
✨Tip Number 4
Don’t forget to follow up after your interviews! A simple thank-you email can go a long way in leaving a positive impression. It shows your enthusiasm for the role and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace UK Marketing Lead
Some tips for your application 🫡
Be Authentic: When you're writing your application, let your personality shine through! We want to get to know the real you, so don’t be afraid to show your passion for marketing and how it aligns with our mission at Partly.
Tailor Your Message: Make sure to customise your application to reflect the specific requirements of the UK Marketing Lead role. Highlight your experience in B2B marketing and how you've successfully defined positioning and narratives in the past.
Showcase Your Skills: Use your application to demonstrate your understanding of complex B2B platforms. Share examples of how you've partnered with sales teams and created impactful messaging that resonates with different customer segments.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Partly!
How to prepare for a job interview at Partly
✨Know Your Stuff
Before the interview, dive deep into Partly's mission and products. Understand how they position themselves in the market and be ready to discuss how your experience aligns with their goals. This shows genuine interest and helps you articulate your fit for the UK Marketing Lead role.
✨Prepare for Complex Conversations
Given the complexity of Partly's offerings, practice explaining intricate B2B concepts in simple terms. Be ready to discuss how you would clarify Partly’s positioning as an infrastructure platform rather than a marketplace. This will demonstrate your ability to communicate effectively with both sales teams and customers.
✨Showcase Your Ownership Mentality
Partly values accountability and ownership. Prepare examples from your past where you took charge of a project or initiative, especially in early-stage environments. Highlight how you prioritised tasks and navigated ambiguity to achieve measurable results.
✨Align with Sales Strategies
Since this role involves close collaboration with sales, think about how you can create sales-aligned messaging. Bring ideas on how to develop effective pitch decks or case studies that resonate with different customer segments. This will show that you understand the importance of marketing in driving sales success.
