At a Glance
- Tasks: Drive revenue growth through strategic marketing programs and impactful events.
- Company: Join a fast-growing startup revolutionising customer service with AI technology.
- Benefits: Competitive salary, flexible hours, 28 vacation days, and professional development budget.
- Why this job: Be part of a diverse team shaping the future of Conversational AI.
- Qualifications: 6+ years in field marketing, strong campaign execution skills, and industry expertise preferred.
- Other info: Dynamic work environment with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
As a Senior Field Marketing Manager at Parloa, your mission is to drive pipeline and revenue growth by designing and executing strategic marketing programs tailored to our key industries in the UK and Northern Europe. You will take full ownership of regional marketing initiatives, with a strong focus on field/partner events. You’ll work closely with Sales and cross‑functional teams to create impactful experiences that generate demand, deepen customer engagement, and accelerate deal velocity.
IN THIS ROLE YOU WILL:
- Develop and execute regional marketing plans that align with sales priorities and revenue targets.
- Collaborate with Sales, Content Marketing, Product Marketing, and Partnerships teams to tailor content and campaigns for Northern Europe.
- Plan and execute integrated marketing campaigns, including field events, webinars, industry conferences, and account‑based marketing (ABM) with internal stakeholders.
- Build pipelines and accelerate sales cycles through region‑specific strategies and customer engagement programs.
- Track, measure, and report on campaign performance, ROI, and pipeline impact.
- Leverage AI tools and platforms to optimize campaign targeting, personalization, and performance insights.
- Foster relationships with industry partners, associations, and influencers in the insurance, financial services, and healthcare sectors.
WHAT YOU BRING TO THE TABLE:
- 6+ years of field or regional marketing experience.
- Proven success in executing high‑impact campaigns and events that drive revenue.
- Industry expertise in insurance, finance, or healthcare is strongly preferred.
- Deep understanding of the enterprise sales cycle and collaboration with account executives.
- Fluency with AI‑enabled marketing platforms or tools (e.g., for lead scoring, content generation, personalization, or predictive analytics).
- Excellent communication, project management, and cross‑functional collaboration skills.
- Experience with Salesforce, HubSpot/Marketo, and event/webinar tools is preferred.
- Fluency in an additional European language is a big plus.
WHAT'S IN IT FOR YOU?
- Join a diverse team of 40+ nationalities with flat hierarchies and a collaborative company culture.
- Opportunity to build and scale your career at the intersection of customer‑facing roles and engineering in a dynamic startup on its journey to become an international leader in SaaS platforms for Conversational AI.
- Competitive compensation and equity package.
- Flexible working hours, 28 vacation days and workation opportunities.
- Access to a training and development budget for continuous professional growth.
- Regular team events, game nights, and other social activities.
- Hybrid work environment – we value flexibility but believe great collaboration happens when we connect in person.
Parloa is one of the fastest growing startups in the world of Generative AI and customer service. Parloa’s voice‑first GenAI platform for contact centers is built on the best AI technology to automate customer service with natural‑sounding conversations for outstanding experiences on all communication channels. Leveraging natural language processing (NLP) and machine learning, Parloa creates intelligent phone and chat solutions for businesses that turn contact centers into value centers by boosting customer service efficiency. The Parloa platform resolves the majority of customer queries quickly and automatically, allowing human agents to focus on complex issues and relationships. Parloa was founded in 2018 by Malte Kosub and Stefan Ostwald and today employs over 400+ people in Berlin, Munich, and New York. When you join Parloa, you become part of a dynamic and innovative team made up of over 34 nationalities that’s revolutionizing an entire industry. We’re passionate about growing together and creating opportunities for personal and professional development. With our recent $120 million Series C investment, we’re expanding globally and looking for talented individuals to join us on this exciting journey. Parloa is committed to upholding the highest data protection standards for our clients' and employees' data. All our employees are instrumental in ensuring the utmost care, GDPR, and ISO compliance, including ISO 27001, in handling sensitive information.
Senior Field Marketing Manager (f/m/d)* employer: Parloa GmbH
Contact Detail:
Parloa GmbH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Field Marketing Manager (f/m/d)*
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events, webinars, or even on LinkedIn. Building relationships can open doors to opportunities that aren’t even advertised.
✨Tip Number 2
Showcase your expertise! Create content that highlights your knowledge in field marketing, especially in sectors like insurance or healthcare. Share insights on social media or write articles to get noticed by potential employers.
✨Tip Number 3
Prepare for interviews by understanding the company’s mission and how you can contribute. Tailor your responses to show how your experience aligns with their goals, especially around driving revenue and customer engagement.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about joining our team!
We think you need these skills to ace Senior Field Marketing Manager (f/m/d)*
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in field marketing, especially in the insurance, finance, or healthcare sectors. We want to see how your skills align with our mission at Parloa!
Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of high-impact campaigns you've executed. We love numbers, so include metrics that demonstrate your success in driving revenue and engagement.
Be Authentic: Let your personality shine through in your application. We value a diverse team and want to know what makes you unique. Share your passion for marketing and how you can contribute to our dynamic culture at Parloa.
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people!
How to prepare for a job interview at Parloa GmbH
✨Know Your Stuff
Make sure you’re well-versed in Parloa’s mission and the specifics of the Senior Field Marketing Manager role. Familiarise yourself with their products, especially how they leverage AI in marketing. This will show your genuine interest and help you connect your experience to their needs.
✨Showcase Your Campaign Success
Prepare to discuss specific campaigns you've executed that drove revenue growth. Use metrics to back up your claims, like ROI or pipeline impact. This is your chance to demonstrate your proven success in high-impact marketing initiatives.
✨Collaboration is Key
Highlight your experience working with cross-functional teams, especially Sales and Content Marketing. Be ready to share examples of how you’ve collaborated to create impactful experiences. This will illustrate your ability to work within a team and drive results together.
✨Be Ready for AI Talk
Since Parloa values AI tools, brush up on your knowledge of AI-enabled marketing platforms. Be prepared to discuss how you’ve used these tools in past roles to optimise campaigns. This will show that you’re not just familiar with the tech but can leverage it effectively.