At a Glance
- Tasks: Drive revenue growth through strategic marketing programs and impactful events.
- Company: Join a fast-growing startup revolutionising customer service with AI technology.
- Benefits: Competitive salary, flexible hours, 28 vacation days, and professional development budget.
- Why this job: Be part of a diverse team shaping the future of Conversational AI.
- Qualifications: 6+ years in field marketing, strong campaign execution, and industry expertise preferred.
- Other info: Dynamic environment with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
As a Senior Field Marketing Manager at Parloa, your mission is to drive pipeline and revenue growth by designing and executing strategic marketing programs tailored to our key industries in the UK and Northern Europe. You will take full ownership of regional marketing initiatives, with a strong focus on field/partner events. You will work closely with Sales and crossâfunctional teams to create impactful experiences that generate demand, deepen customer engagement, and accelerate deal velocity.
IN THIS ROLE YOU WILL:
- Develop and execute regional marketing plans that align with sales priorities and revenue targets.
- Collaborate with Sales, Content Marketing, Product Marketing, and Partnerships teams to tailor content and campaigns for Northern Europe.
- Plan and execute integrated marketing campaigns, including field events, webinars, industry conferences, and accountâbased marketing (ABM) with internal stakeholders.
- Build pipelines and accelerate sales cycles through regionâspecific strategies and customer engagement programs.
- Track, measure, and report on campaign performance, ROI, and pipeline impact.
- Leverage AI tools and platforms to optimize campaign targeting, personalization, and performance insights.
- Foster relationships with industry partners, associations, and influencers in the insurance, financial services, and healthcare sectors.
WHAT YOU BRING TO THE TABLE:
- 6+ years of field or regional marketing experience.
- Proven success in executing highâimpact campaigns and events that drive revenue.
- Industry expertise in insurance, finance, or healthcare is strongly preferred.
- Deep understanding of the enterprise sales cycle and collaboration with account executives.
- Fluency with AIâenabled marketing platforms or tools (e.g., for lead scoring, content generation, personalization, or predictive analytics).
- Excellent communication, project management, and crossâfunctional collaboration skills.
- Experience with Salesforce, HubSpot/Marketo, and event/webinar tools is preferred.
- Fluency in an additional European language is a big plus.
WHAT'S IN IT FOR YOU?
- Join a diverse team of 40+ nationalities with flat hierarchies and a collaborative company culture.
- Opportunity to build and scale your career at the intersection of customerâfacing roles and engineering in a dynamic startup on its journey to become an international leader in SaaS platforms for Conversational AI.
- Competitive compensation and equity package.
- Flexible working hours, 28 vacation days and workation opportunities.
- Access to a training and development budget for continuous professional growth.
- Regular team events, game nights, and other social activities.
- Hybrid work environment â we value flexibility but believe great collaboration happens when we connect in person.
Parloa is one of the fastest growing startups in the world of Generative AI and customer service. Parloa's voiceâfirst GenAI platform for contact centers is built on the best AI technology to automate customer service with naturalâsounding conversations for outstanding experiences on all communication channels. Leveraging natural language processing (NLP) and machine learning, Parloa creates intelligent phone and chat solutions for businesses that turn contact centers into value centers by boosting customer service efficiency. The Parloa platform resolves the majority of customer queries quickly and automatically, allowing human agents to focus on complex issues and relationships.
When you join Parloa, you become part of a dynamic and innovative team made up of over 34 nationalities that is revolutionizing an entire industry. We are passionate about growing together and creating opportunities for personal and professional development. With our recent $120 million Series C investment, we are expanding globally and looking for talented individuals to join us on this exciting journey.
Parloa is committed to upholding the highest data protection standards for our clients' and employees' data. All our employees are instrumental in ensuring the utmost care, GDPR, and ISO compliance, including ISO 27001, in handling sensitive information. We provide equal opportunities to all qualified applicants regardless of race, gender, sexual orientation, age, religion, national origin, disability status, socioeconomic background and other characteristics.
Senior Field Marketing Manager (f/m/d)* in London employer: Parloa GmbH
Contact Detail:
Parloa GmbH Recruiting Team
StudySmarter Expert Advice đ€«
We think this is how you could land Senior Field Marketing Manager (f/m/d)* in London
âšTip Number 1
Network like a pro! Get out there and connect with industry folks at events, webinars, or even on LinkedIn. Building relationships can open doors to opportunities that arenât even advertised.
âšTip Number 2
Showcase your expertise! Create content that highlights your knowledge in field marketing, especially in sectors like insurance or healthcare. Share insights on social media or write articles to get noticed by potential employers.
âšTip Number 3
Prepare for interviews by understanding the companyâs mission and how your skills align with their goals. Be ready to discuss how you can drive pipeline growth and enhance customer engagement based on your past experiences.
âšTip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets seen by the right people. Plus, it shows youâre genuinely interested in joining our awesome team at Parloa.
We think you need these skills to ace Senior Field Marketing Manager (f/m/d)* in London
Some tips for your application đ«Ą
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in field marketing, especially in the insurance, finance, or healthcare sectors. We want to see how your skills align with our mission at Parloa!
Showcase Your Campaign Success: Donât just list your responsibilities; share specific examples of high-impact campaigns you've executed. We love numbers, so include metrics that demonstrate how you drove revenue and engagement.
Highlight Collaboration Skills: Since this role involves working closely with Sales and other teams, emphasise your experience in cross-functional collaboration. Share stories that showcase your ability to work effectively with diverse teams.
Apply Through Our Website: We encourage you to apply directly through our website for a smoother application process. It helps us keep track of your application and ensures you donât miss out on any updates!
How to prepare for a job interview at Parloa GmbH
âšKnow Your Stuff
Make sure youâre well-versed in Parloaâs mission and the specifics of the Senior Field Marketing Manager role. Brush up on your knowledge of the insurance, finance, and healthcare sectors, as well as the latest trends in AI-enabled marketing tools. This will show that youâre not just interested in the job, but also genuinely invested in the companyâs success.
âšShowcase Your Campaign Success
Prepare to discuss specific examples of high-impact campaigns you've executed in the past. Highlight how these initiatives drove revenue and engaged customers. Use metrics to back up your claims, as numbers speak volumes in marketing. This will demonstrate your ability to deliver results that align with Parloa's goals.
âšCollaboration is Key
Since this role involves working closely with Sales and cross-functional teams, be ready to share experiences where you successfully collaborated with others. Discuss how youâve tailored content and campaigns based on feedback from different departments. This will illustrate your teamwork skills and adaptability, which are crucial for this position.
âšAsk Insightful Questions
Prepare thoughtful questions about Parloaâs current marketing strategies, their use of AI tools, or how they measure campaign performance. This not only shows your interest in the role but also gives you a chance to assess if the company aligns with your career aspirations. Plus, it can spark a great conversation during the interview!