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- Tasks: Manage email and SMS campaigns, analyse performance, and support CRM migration projects.
- Company: Join a leading fashion retail brand in London, known for its innovative marketing strategies.
- Benefits: Enjoy hybrid working, competitive salary, and full training support.
- Why this job: Perfect for those passionate about digital marketing and retail, with opportunities for growth.
- Qualifications: 1-2 years in CRM/Digital Marketing, retail experience, and strong communication skills required.
- Other info: Temporary contract until December 2025, with potential for extension.
The predicted salary is between 23400 - 39000 £ per year.
Retail CRM Associate Minimum of 1-2 full strategic cycles within the CRM/Digital Marketing field, specifically in Fashion Retail – this is a must. Department: Marketing Location: London, United Kingdom Contract: Temporary until end of December 2025 Hours: 40 hours per week, 9:00 a.m. – 6:00 p.m. Hybrid: 2 days in office, 3 days from home Salary: Up to £39,000 per year (£18.75 per hour) Position Overview The CRM Associate supports the CRM Manager and Senior CRM Associate in delivering high-quality campaigns across email and SMS channels for the full-price online business This role covers day-to-day campaign management, including briefing, proofing, activation, and audience management, as well as assisting with ongoing CRM system migration projects. The role is designed for an associate-level professional who can quickly pick up processes, understand the pressures of retail, and contribute to cross-channel communications efficiently. Key Responsibilities Support the CRM team with planning, briefing, proofing, and sending email and SMS campaigns. Create campaign briefs aligned with brand standards and target audiences. Work closely with external agencies to ensure timely and accurate campaign delivery. Collaborate with internal teams to ensure campaigns align with content, promotions, and brand moments. Analyse campaign performance to support data-driven decision-making and optimisations. Assist with CRM migration (Salesforce to ZAM) and platform updates. Support training and guidance for CRM Interns and new team members. Take ownership of cross-channel communications and ensure seamless customer experience. Experience, Skills & Knowledge Minimum of 1-2 full strategic cycles within the CRM/Digital Marketing field, specifically in Fashion Retail – this is a must. Retail experience is essential, ideally in a fast-paced or large-scale business. Experience with CRM campaigns (emails/SMS) and working with audience data. Strong proofing skills with a creative eye for customer communications. Ability to work independently and collaboratively under pressure. Familiarity with CRM platforms. Strong organisational skills and attention to detail. Excellent verbal and written communication skills. Degree educated or equivalent. Passion for retail, digital marketing, and customer engagement. Advanced Excel and PowerPoint skills. Additional Information Reports into the CRM Manager via the Senior CRM Associate. Full training, induction, and platform support provided. Hybrid working: 2 days in office, 3 days from home. Temporary contract until end of December 2025, with potential to extend
Retail CRM Associate employer: Parkside
Contact Detail:
Parkside Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retail CRM Associate
✨Tip Number 1
Make sure to highlight your experience in CRM and digital marketing, especially within the fashion retail sector. Use specific examples from your previous roles to demonstrate how you've successfully managed campaigns and contributed to strategic cycles.
✨Tip Number 2
Familiarise yourself with the CRM platforms mentioned in the job description, particularly Salesforce and ZAM. If you have experience with these tools, be ready to discuss how you've used them to enhance campaign performance and customer engagement.
✨Tip Number 3
Prepare to showcase your analytical skills by discussing how you've used data to drive decisions in past campaigns. Be ready to provide examples of how you've analysed campaign performance and made recommendations for optimisations.
✨Tip Number 4
Since this role involves collaboration with various teams and external agencies, think of instances where you've successfully worked in a team environment. Highlight your communication skills and ability to manage multiple stakeholders effectively.
We think you need these skills to ace Retail CRM Associate
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in CRM and digital marketing, especially within the fashion retail sector. Use specific examples of campaigns you've worked on to demonstrate your skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for retail and digital marketing. Mention your familiarity with CRM platforms and how your previous experience aligns with the responsibilities of the Retail CRM Associate role.
Highlight Relevant Skills: In your application, emphasise your strong organisational skills, attention to detail, and ability to work under pressure. These are crucial for managing campaigns effectively in a fast-paced environment.
Showcase Your Analytical Abilities: Include examples of how you've used data to drive decisions in past roles. This could involve analysing campaign performance or optimising strategies based on audience data, which is key for this position.
How to prepare for a job interview at Parkside
✨Showcase Your CRM Experience
Make sure to highlight your previous experience in CRM and digital marketing, especially within the fashion retail sector. Be prepared to discuss specific campaigns you've worked on and the results they achieved.
✨Demonstrate Attention to Detail
Given the importance of proofing and campaign management in this role, be ready to provide examples of how you've ensured accuracy in your past work. Mention any tools or processes you use to maintain high standards.
✨Prepare for Data-Driven Discussions
Since analysing campaign performance is key, brush up on your data analysis skills. Be ready to discuss how you've used data to inform decisions and optimise campaigns in your previous roles.
✨Emphasise Collaboration Skills
This role requires working closely with various teams and external agencies. Share examples of how you've successfully collaborated in the past, particularly under pressure, to deliver effective campaigns.
