At a Glance
- Tasks: Shape and drive an innovative omnichannel marketing strategy across various platforms.
- Company: Join a global luxury retail brand undergoing exciting transformation.
- Benefits: Competitive salary, hybrid work model, and leadership opportunities.
- Why this job: Be a key player in redefining customer experiences in luxury retail.
- Qualifications: 10 years in omnichannel marketing with strong leadership and analytical skills.
- Other info: Opportunity to build frameworks in a dynamic, evolving environment.
The predicted salary is between 65000 - 75000 Β£ per year.
I am currently partnering with a global luxury retail client who is undertaking a significant omnichannel transformation and is looking to appoint a Senior Omnichannel Marketing Manager. This is a newly created position with no existing blueprint, offering the opportunity to build, influence and embed a channel-agnostic strategy across multiple touchpoints.
This role will suit an individual with strong experience within complex, matrixed organisations and a background in analytical, insight-led marketing. The successful candidate will be able to balance strategic thinking with operational delivery and work effectively with senior stakeholders across multiple functions.
Key Responsibilities- Partner with the Director of Omnichannel Marketing to build and shape an overarching omnichannel strategy for the region.
- Drive a consistent and elevated customer experience across retail, digital, outlet and wholesale channels.
- Lead the development and execution of cross-channel initiatives from ideation through to delivery and KPI analysis.
- Influence senior stakeholders through clear, insight-driven storytelling and high-quality presentations.
- Develop and manage a small team, including direct reports in both London and Geneva.
- Use data, customer insights and performance metrics to identify opportunities, optimise experience, and support strategic decision-making.
- Collaborate cross-functionally with retail, merchandising, CRM, ecommerce, wholesale and brand teams to ensure full alignment.
- Contribute to high-impact strategic presentations, including a significant project scheduled for January.
- Approximately 10 years experience in omnichannel marketing, retail marketing, brand strategy or customer experience roles.
- A minimum of 3β4 years' leadership experience managing teams.
- Strong analytical capability with confidence working with data and large datasets.
- Experience within luxury, fashion, or premium retail (preferred).
- Proven ability to operate within complex organisational structures and manage demanding stakeholders.
- Strong communication and presentation skills, with experience presenting to senior leadership and C-suite.
- Demonstrated ability to deliver end-to-end programmes across multiple channels.
- Comfortable working in a newly created role that requires building frameworks, shaping strategy and working in ambiguity.
- Ability to work three days a week in the London office.
Senior Omnichannel Marketing Manager in London employer: Parkside
Contact Detail:
Parkside Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Senior Omnichannel Marketing Manager in London
β¨Tip Number 1
Network like a pro! Reach out to your connections in the luxury retail space and let them know you're on the lookout for opportunities. A personal recommendation can go a long way in landing that dream role.
β¨Tip Number 2
Get your online presence sorted! Make sure your LinkedIn profile is up-to-date and showcases your experience in omnichannel marketing. Engage with relevant content and connect with industry leaders to boost your visibility.
β¨Tip Number 3
Prepare for interviews by practising your storytelling skills. Be ready to share insights from your past experiences, especially those that highlight your analytical capabilities and leadership in complex environments.
β¨Tip Number 4
Donβt forget to apply through our website! Weβve got some fantastic roles waiting for you, and applying directly can give you an edge. Plus, it shows your enthusiasm for joining our team!
We think you need these skills to ace Senior Omnichannel Marketing Manager in London
Some tips for your application π«‘
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Omnichannel Marketing Manager. Highlight your experience in omnichannel marketing and any leadership roles you've had. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this newly created position. Share specific examples of how you've influenced strategy and delivered results in complex environments.
Showcase Your Analytical Skills: Since this role requires strong analytical capabilities, donβt shy away from sharing your experience with data and insights. We love seeing how youβve used metrics to drive decisions and improve customer experiences!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. We canβt wait to hear from you!
How to prepare for a job interview at Parkside
β¨Know Your Omnichannel Inside Out
Make sure youβre well-versed in omnichannel marketing strategies, especially in the luxury retail sector. Brush up on recent trends and case studies that showcase successful omnichannel transformations. This will help you speak confidently about how you can contribute to shaping the strategy.
β¨Prepare Insight-Driven Stories
Since storytelling is key for influencing senior stakeholders, prepare a few compelling narratives from your past experiences. Focus on how you used data and insights to drive decisions and improve customer experiences. Tailor these stories to highlight your analytical skills and leadership experience.
β¨Showcase Your Leadership Style
As this role involves managing a small team, be ready to discuss your leadership approach. Think about examples where youβve successfully led teams through complex projects or changes. Highlight how you foster collaboration and align different functions towards common goals.
β¨Ask Thoughtful Questions
Interviews are a two-way street, so come prepared with insightful questions about the companyβs current omnichannel initiatives and future plans. This shows your genuine interest in the role and helps you gauge if the company culture aligns with your values.