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- Tasks: Monitor trends, create engaging stories, and build media relationships.
- Company: Join a well-known brand with a dynamic PR team.
- Benefits: Competitive salary, travel opportunities, and a creative work environment.
- Other info: Opportunity for growth and collaboration with influencers and agencies.
- Why this job: Be at the forefront of impactful campaigns in lifestyle and FMCG media.
- Qualifications: 2-5 years of PR experience and excellent communication skills.
The predicted salary is between 30000 - 40000 £ per year.
My client, a well-known brand, is recruiting for an enthusiastic and proactive PR Specialist with at least 2 years of experience to join their team. This is an exciting opportunity to play a key role in an always-on press office while contributing to impactful campaigns across consumer lifestyle and FMCG trade media. You'll be at the heart of delivering culturally relevant, earned media spotting trends, crafting compelling stories, and building strong relationships with journalists and influencers.
What You'll Be Doing
- Monitoring daily news and cultural trends to uncover timely PR opportunities
- Creating engaging stories from wellbeing insights and category trends, tailored to both consumer and trade audiences
- Pitching to journalists across lifestyle, food, FMCG, and trade media
- Building and maintaining strong media relationships, especially within trade press
- Identifying and managing influencer partnerships, including sampling and event coordination
- Collaborating with external PR agencies to deliver day-to-day activity
- Supporting integrated campaign planning and execution
- Managing multiple PR workstreams with strong organisation and attention to detail
- Drafting high-quality content including press releases, pitches, blogs, and briefing documents
- Producing polished presentations and reporting on PR performance
- Maintaining media lists and coverage tracking
- Supporting internal teams with communications and ad-hoc requests
What We're Looking For
- 2-5 years PR experience (agency experience preferred)
- A strong editorial instinct and understanding of what makes a story land
- Excellent writing, communication, and presentation skills
- Proven ability to manage multiple projects and meet deadlines
- Experience working with influencers and media contacts
- A collaborative, solutions-focused mindset
- Strong organisational skills and attention to detail
- Confidence using Microsoft Office (Word, PowerPoint, Excel)
Additional Requirements
- UK-based with flexibility to travel within the UK and occasionally to Ireland and the Netherlands
- Willingness for occasional overnight stays
- A full UK driving licence is desirable but not essential
PR Officer in London employer: Parkside
Contact Detail:
Parkside Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR Officer in London
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meet-ups to connect with PR professionals. Building relationships can lead to job opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best press releases, pitches, and any successful campaigns you've worked on. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Don’t be shy about reaching out! If you see a company you love, drop them a message on LinkedIn or via email. Express your interest in their work and ask if they have any upcoming opportunities.
✨Tip Number 4
Keep an eye on our website for openings! We regularly post new roles, and applying directly through us can give you a better chance of landing that dream job in PR.
We think you need these skills to ace PR Officer in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the PR Officer role. Highlight your relevant experience in PR, especially any work with media or influencers, and show us how you can contribute to our exciting campaigns.
Show Off Your Writing Skills: Since this role requires excellent writing abilities, include samples of your best work. Whether it's press releases, pitches, or blogs, let us see your flair for crafting compelling stories that resonate with audiences.
Be Personable: PR is all about relationships, so don’t be shy! Use your application to showcase your personality and how you build connections with journalists and influencers. We want to know how you can bring that energy to our team!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at Parkside
✨Know Your PR Trends
Stay updated on the latest news and cultural trends in the PR world. Research recent campaigns from similar brands and think about how you can bring fresh ideas to the table. This will show your enthusiasm and understanding of the industry during the interview.
✨Craft Your Story
Prepare a compelling narrative about your experience in PR. Highlight specific campaigns you've worked on, the challenges you faced, and the results you achieved. This storytelling approach will help you connect with the interviewer and demonstrate your skills effectively.
✨Build Media Relationships
Be ready to discuss how you've built and maintained relationships with journalists and influencers in the past. Share examples of successful pitches or collaborations, as this will showcase your ability to network and create impactful connections in the industry.
✨Showcase Your Writing Skills
Bring samples of your writing, such as press releases or blog posts, to the interview. This not only demonstrates your writing ability but also gives you a chance to discuss your thought process behind crafting those pieces, which is crucial for a PR role.