Omnichannel Marketing Manager

Senior Omnichannel Marketing Manager / Omnichannel Marketing Manager

Location:
London (Hybrid, 3 days in the office)

Salary:
£65,000 – £75,000

Contract:
18-Month Fixed Term Contract

Start:
ASAP

I am currently partnering with a global luxury retail client who is undertaking a significant omnichannel transformation and is looking to appoint a
Senior Omnichannel Marketing Manager
. This is a newly created position with no existing blueprint, offering the opportunity to build, influence and embed a channel-agnostic strategy across multiple touchpoints.

This role will suit an individual with strong experience within complex, matrixed organisations and a background in analytical, insight-led marketing. The successful candidate will be able to balance strategic thinking with operational delivery and work effectively with senior stakeholders across multiple functions.

Key Responsibilities

• Partner with the Director of Omnichannel Marketing to build and shape an overarching omnichannel strategy for the region.
• Drive a consistent and elevated customer experience across retail, digital, outlet and wholesale channels.
• Lead the development and execution of cross-channel initiatives from ideation through to delivery and KPI analysis.
• Influence senior stakeholders through clear, insight-driven storytelling and high-quality presentations.
• Develop and manage a small team, including direct reports in both London and Geneva.
• Use data, customer insights and performance metrics to identify opportunities, optimise experience, and support strategic decision-making.
• Collaborate cross-functionally with retail, merchandising, CRM, ecommerce, wholesale and brand teams to ensure full alignment.
• Contribute to high-impact strategic presentations, including a significant project scheduled for January.

Candidate Requirements

• Approximately 10 years\’ experience in omnichannel marketing, retail marketing, brand strategy or customer experience roles.
• A minimum of 3–4 years\’ leadership experience managing teams.
• Strong analytical capability with confidence working with data and large datasets.
• Experience within luxury, fashion, or premium retail (preferred).
• Proven ability to operate within complex organisational structures and manage demanding stakeholders.
• Strong communication and presentation skills, with experience presenting to senior leadership and C-suite.
• Demonstrated ability to deliver end-to-end programmes across multiple channels.
• Comfortable working in a newly created role that requires building frameworks, shaping strategy and working in ambiguity.
• Ability to work three days a week in the London office.