At a Glance
- Tasks: Create engaging social media content for top brands across platforms like TikTok and Instagram.
- Company: Dynamic London-based agency with a focus on creativity and collaboration.
- Benefits: Hybrid work model, competitive pay, and opportunities for creative growth.
- Other info: Fast-paced environment with exciting projects and the chance to use AI tools.
- Why this job: Join a vibrant team and unleash your creativity while connecting with audiences.
- Qualifications: 3+ years in social copywriting with a strong portfolio and understanding of brand voice.
The predicted salary is between 30000 - 40000 £ per year.
- Contract 12 months
- Based in London
- Hybrid
- Social Copywriter
- Overview
We're looking for a creative, social-first copywriter to develop engaging content across a portfolio of leading consumer and entertainment brands.
You'll create platform-native copy for Tik Tok, Instagram, Facebook, and other social channels, writing everything from scroll-stopping hooks and captions to short-form video scripts.
Working closely with designers, creators, and social media managers, you'll help deliver creative that connects with audiences and drives engagement.
Key Responsibilities
Write scripts, hooks, and captions for organic, paid, and performance social content.
Adapt tone of voice across multiple brands and audiences.
Collaborate with creatives, designers, editors, and social media managers throughout content production.
Contribute ideas for social campaigns and content planning.
Stay up to date with platform trends, best practices, and emerging creative tools, including AI-assisted workflows.
About You
~3+ years' experience in social or digital copywriting.
~ Strong portfolio showcasing scripts, captions, hooks, and social campaigns.
~ Excellent understanding of social platforms, audience engagement, and brand voice.
~ Creative storyteller with strong attention to detail and strategic thinking.
~ Confident working across multiple projects in a collaborative, fast-paced environment.
~ Comfortable using AI tools to support the creative process while maintaining high-quality writing.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Writer (Social Media) in City of London
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
✨Tap into Your Network
Don’t shy away from reaching out to old colleagues, friends, or acquaintances in the marketing space. A simple message asking if they know anyone in need of freelance support can open unexpected doors. Remember, personal connections can lead to opportunities that job boards can’t!
We think you need these skills to ace Creative Writer (Social Media) in City of London
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to Parkside Recruitment.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer Parkside Recruitment and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Creative Writer (Social Media) at Parkside Recruitment.
How to prepare for a job interview at Parkside Recruitment
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at Parkside Recruitment.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for Parkside Recruitment. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at Parkside Recruitment.
