At a Glance
- Tasks: Manage and optimise Salesforce Marketing Cloud for impactful email communications.
- Company: Join Parkinson’s UK, a charity making a real difference in people's lives.
- Benefits: Flexible working, diverse environment, and the chance to make a meaningful impact.
- Other info: Work in a supportive team with a commitment to diversity and inclusion.
- Why this job: Be the tech expert driving engagement and retention for a vital cause.
- Qualifications: Experience with Salesforce Marketing Cloud and strong technical skills required.
The predicted salary is between 40000 - 50000 £ per year.
Parkinson’s UK is now recruiting for a skilled and experienced Salesforce Marketing Cloud Specialist looking for an exciting and challenging role that will make a real impact in the way the charity manages its email communications.
As our Marketing Cloud Operations Specialist, you will be the operational technical expert of our supporter engagement. This is a pivotal role within our Salesforce Team ensuring that our Marketing Cloud Engagement (SFMCE) platform is robust, compliant and ready to deliver life-changing impact.
- Act as the primary administrator for Salesforce Marketing Cloud; manage business units, user permissions, security settings, and licence consumption to ensure an efficient environment.
- Lead the technical setup, testing, execution, and amendment of donor retention, acquisition, and emergency appeal journeys within Journey Builder.
- Develop responsive, dynamic templates in Content Builder and Cloud Pages using HTML/CSS and AMPscript for deep personalization; Certified Salesforce Marketing Cloud Email Specialist or equivalent experience.
- A solid track record in Salesforce Marketing Cloud Engagement with hands-on ability to navigate the platform is key.
- Strong understanding of marketing automation concepts, best practices/guardrails/adherence to governance.
- Proficiency in data management/architecture scalability/automation and integration within Salesforce Marketing Cloud Engagement.
- Exposure to Data 360 - segmentation/hyper personalisation and activation.
- Experience with Advanced SQL, HTML/CSS, SSJS, AMPscript and AMP for email to create highly dynamic content.
- Hands-on experience with CloudPages, Data Extensions, Journey Builder, Contact Builder and Email Studio.
The in person/office attendance expectation for this role will be a minimum on average 2 days per month with flexibility.
It’s vital that the people who work for Parkinson’s UK are representative of our diverse community. We actively encourage people from all sections of the community to apply, regardless of race, ethnicity, gender identity, age, disability, sexual orientation, or religion.
Marketing Cloud Specialist in London employer: PARKINSONS UK
Parkinson’s UK is an exceptional employer that values diversity and inclusivity, offering a supportive work culture where employees can thrive and make a meaningful impact in the community. With flexible working arrangements and opportunities for professional growth, particularly in the innovative field of Salesforce Marketing Cloud, team members are empowered to develop their skills while contributing to life-changing initiatives. Join us in a role that not only challenges you but also allows you to be part of a passionate team dedicated to improving the lives of those affected by Parkinson's.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Cloud Specialist in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for PARKINSONS UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like PARKINSONS UK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with PARKINSONS UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at PARKINSONS UK. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Cloud Specialist in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit PARKINSONS UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of PARKINSONS UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about PARKINSONS UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at PARKINSONS UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at PARKINSONS UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At PARKINSONS UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
