At a Glance
- Tasks: Lead innovative B2B lead generation strategies using data-driven approaches and AI tools.
- Company: Join YourParkingSpace, a fast-growing tech company revolutionising parking solutions.
- Benefits: Enjoy hybrid working, 24 days leave, enhanced parental leave, and gym membership.
- Other info: Dynamic team environment with opportunities for professional growth.
- Why this job: Be part of a mission to transform urban mobility and make a real impact.
- Qualifications: 4+ years in lead generation with strong analytical and collaboration skills.
The predicted salary is between 36000 - 60000 £ per year.
Join us on a mission to change the way the world parks.
At YourParkingSpace, we’re revolutionising parking. From stress-free parking to convenient EV charging, our smart technology is creating seamless journeys for over 8 million users across the UK and beyond. For businesses, landlords, and homeowners, we offer a powerful parking management solution that maximises utilisation, streamlines operations, and boosts profitability.
We’ve been recognised in The Sunday Times Tech Track 100 as one of Britain’s fastest-growing tech companies – and we’re just getting started.
The Role
We’re looking for a dynamic, data-driven B2B Lead Generation Manager to take our growth to the next level. You’ll lead on ABM, paid lead gen, cold email campaigns, and landing page optimisation – all while leveraging automation and AI to stay ahead of the curve.
This role is all about building sharp, multi-channel strategies to engage, qualify, and nurture leads. You’ll work closely with our sales, product, and data teams to make sure our lead generation efforts translate into tangible results.
What you’ll do:
- Develop and execute lead generation strategies across ABM, paid channels, cold email, and landing pages.
- Manage campaigns end-to-end, from budgets and targeting to performance analysis.
- Continuously optimise landing pages to boost conversions.
- Use analytics to identify trends, refine tactics, and deliver actionable insights.
- Collaborate across teams to align lead generation with broader business goals.
- Harness AI tools to keep us ahead in B2B lead generation.
What we’re looking for:
- 4+ years’ experience in lead generation or performance marketing.
- Proven track record in ABM, paid lead gen, cold email, and landing page optimisation.
- Strong data analytics skills and proficiency with A/B testing.
- Entrepreneurial mindset, curious and proactive.
- Excellent prioritisation and collaboration skills.
- Hybrid working – 3 days in our Stratford office
- 24 days annual leave (plus Birthday off!) – increasing after 3 years
- Enhanced maternity/paternity leave
- Gym membership (PureGym or discounted options)
- Pension via Nest
- Lifestyle savings via Vivup benefits platform
Ready to change the way the world parks?
Apply now and be part of a fast-growing team shaping the future of urban mobility.
B2B Lead Generation Manager (London, UK) in City of London employer: Parking Network BV
At YourParkingSpace, we pride ourselves on being an innovative employer that values creativity and collaboration. Our dynamic work culture fosters professional growth through continuous learning opportunities and a supportive environment, all while enjoying the perks of hybrid working in vibrant London. With competitive benefits like enhanced parental leave and gym memberships, we are committed to ensuring our team thrives both personally and professionally as we revolutionise urban mobility.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Lead Generation Manager (London, UK) in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. The more connections you make, the better your chances of landing that B2B Lead Generation Manager role.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your lead generation strategies and successes. This is a great way to demonstrate your expertise and stand out from the crowd when applying through our website.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their mission, values, and recent achievements. This will help you tailor your responses and show that you’re genuinely interested in helping us revolutionise parking.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. It shows your enthusiasm for the role and gives you another chance to highlight why you’d be a great fit for the team.
We think you need these skills to ace B2B Lead Generation Manager (London, UK) in City of London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of B2B Lead Generation Manager. Highlight your experience in ABM, paid lead gen, and cold email campaigns. We want to see how your skills align with our mission to revolutionise parking!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about lead generation and how you can contribute to our growth. Be sure to mention any innovative strategies you've implemented in the past.
Showcase Your Data Skills:Since this role is data-driven, don’t forget to highlight your analytics skills. Share examples of how you've used data to optimise campaigns or improve conversion rates. We love numbers that tell a story!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Let’s get started on this journey together!
How to prepare for a job interview at Parking Network BV
✨Know Your Stuff
Before the interview, dive deep into YourParkingSpace's mission and values. Understand their approach to B2B lead generation and how they leverage technology. This will not only show your enthusiasm but also help you align your experience with their goals.
✨Showcase Your Data Skills
Since the role requires strong data analytics skills, be prepared to discuss specific examples of how you've used data to drive lead generation success. Bring along metrics or case studies that highlight your achievements in ABM, paid lead gen, or landing page optimisation.
✨Prepare for Collaboration Questions
This position involves working closely with various teams. Think of examples where you've successfully collaborated across departments. Be ready to explain how you prioritised tasks and aligned lead generation strategies with broader business objectives.
✨Embrace the AI Angle
With a focus on leveraging AI tools, come equipped with insights on how you've used automation in your previous roles. Discuss any innovative strategies you've implemented that kept you ahead in lead generation, showcasing your entrepreneurial mindset.
