At a Glance
- Tasks: Create and execute marketing plans for innovative products while collaborating with sales teams.
- Company: Established business in High Wycombe with a dynamic marketing team.
- Benefits: Competitive salary, bonus, car allowance, hybrid work, and enhanced benefits package.
- Other info: Opportunity for travel and professional growth in a supportive environment.
- Why this job: Join a creative team and make an impact in the medical sector with exciting product launches.
- Qualifications: Proven marketing experience and a degree in life sciences or related field.
The predicted salary is between 50000 - 60000 £ per year.
Our client is a well established and growing business with impressive offices in High Wycombe. They have a new permanent requirement in their marketing team for a Product Marketing Manager. Reporting directly to the Marketing Director, typical duties will be to:
- Produce a marketing plan for each product group in the defined portfolio.
- Communicate and train the vision and value of all products to the sales team and develop sales tools that facilitate the sales process.
- Create content such as case studies, Operative techniques, Clinical Results, instructional videos, literature, website & Social Media copy and blog posts with other members of the marketing team and sales teams as well as external companies.
- For new products, work with Beta sites to generate customer success stories.
- Work with UK & International Key Opinion leaders (KOL’s) to help build awareness and adoption of all products.
- Write and execute detailed product launch plans.
- Obtain insights into customers’ usage of current products, untapped opportunities and buyer personas through interviews, surveys, focus groups and sales data.
- Work with PR agencies at relevant and appropriate times to raise the company profile and increase brand awareness.
- Use market research data to establish and recommend product pricing to the Marketing Director.
- Work with all relevant departments to ensure each product is effectively introduced to the market and continues to be successful.
- Present on products to both external and internal audiences to create interest and excitement.
- Assist in the market testing of new products.
- Undertake Research on competitor offerings and utilise findings to update the marketing plan.
- Review inventory levels and work with The Buyer to ensure product availability.
- Produce a monthly report to update the Leadership Team on progress and opportunities.
The ideal candidate should have proven marketing experience with a degree in life sciences or similar field. A background in the medical sector is desirable. You must be a strong communicator, able to work to deadlines, with a creative and entrepreneurial mindset. Strong IT skills are essential, along with a good understanding of digital marketing and social media.
On offer is a base salary of £50,000 - £60,000 plus bonus, a car allowance and an enhanced benefits package. There is also a hybrid working arrangement and free onsite parking, as well as the opportunity to travel.
PRODUCT MARKETING MANAGER in High Wycombe employer: Parke Lane People LTD
Our client is an exceptional employer, offering a dynamic work environment in High Wycombe that fosters creativity and collaboration. With a strong focus on employee growth, they provide comprehensive training and development opportunities, alongside a competitive salary and benefits package, including hybrid working arrangements and free onsite parking. This role not only allows you to make a meaningful impact in the medical sector but also offers the chance to engage with key opinion leaders and contribute to innovative product launches.
StudySmarter Expert Advice🤫
We think this is how you could land PRODUCT MARKETING MANAGER in High Wycombe
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products thoroughly. Understand their market position and be ready to discuss how your skills can help them achieve their goals. Show them you’re not just another candidate!
✨Tip Number 3
Practice your pitch! Be clear about your experience and how it relates to the Product Marketing Manager role. Highlight your achievements and be ready to share examples of how you've successfully launched products or worked with sales teams.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and take the initiative to engage with us directly.
We think you need these skills to ace PRODUCT MARKETING MANAGER in High Wycombe
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Product Marketing Manager role. Highlight your marketing experience, especially in the medical sector, and showcase any relevant projects that demonstrate your skills in creating marketing plans and content.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Mention specific experiences that align with the job description, like working with KOLs or developing sales tools, to show you understand what we need.
Showcase Your Communication Skills:As a Product Marketing Manager, strong communication is key. In your application, make sure to demonstrate your ability to convey complex ideas clearly. Whether it's through your writing style or examples of past presentations, let us see your skills in action!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows us you’re keen to join our team at StudySmarter!
How to prepare for a job interview at Parke Lane People LTD
✨Know Your Products Inside Out
Before the interview, make sure you thoroughly understand the products you'll be marketing. Research their features, benefits, and any recent developments in the medical sector. This will help you communicate effectively about the product vision and value during your interview.
✨Prepare to Showcase Your Creativity
Since the role involves creating various types of content, come prepared with examples of your previous work. Whether it's case studies, social media posts, or instructional videos, having a portfolio ready will demonstrate your creative skills and how you can contribute to the team.
✨Understand the Market Landscape
Familiarise yourself with the competitive landscape and current market trends in the medical sector. Be ready to discuss how you would approach market research and what insights you could bring to the table regarding customer usage and untapped opportunities.
✨Practice Your Presentation Skills
As the role requires presenting to both internal and external audiences, practice your presentation skills ahead of time. Prepare a mock presentation on a product or marketing strategy, and be ready to engage your interviewers with enthusiasm and clarity.
